custom web design - best media

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Create an online presence for your customers and prospects.

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Page 1: Custom Web Design - Best Media

© 2014 BEST Media, LLC / AJ Media, LLC. All rights reserved.

WebsiteDesign/DevelopmentEstablish your online presence.

Page 2: Custom Web Design - Best Media

5 Reasons your business needs a website

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DISTINGUISHEDDifferentiate your business from your competition

AVAILABLE 24/7Your online presence provides info during non-business hours

EXTENSIVEReach a world-wide audience in addition to your local market

INFORMATIONIncrease potential customer communication and engagement

CREDIBILITYDemonstrate your industry expertise and legitimacy through genuine interactions

© 2014 BEST Media, LLC / AJ Media, LLC. All rights reserved.

Page 3: Custom Web Design - Best Media

How do I choose a Domain Name?There are several items to consider when choosing a domain name for your business, such as the purpose or your website, your target audience, and your geographic location. Typically, you’ll want to select a domain name that matches your business name. If your business name contains commonly used terms or generic words, domain selection can seem to be a dif� cult task.

Keep these characteristics in mind when selecting a domain name:

• Keywords: add keywords speci� c to your business’ industry, and/or location. For example AAABuildersHouston.com, or StoneOakKidParties.net

• Extensions: .com is a popular option especially for a global audience. However, your business’ purpose–reach a local market, target a geographic area, type of content–may bene� t from an alternate extension.

© 2014 BEST Media, LLC / AJ Media, LLC. All rights reserved.

Page 4: Custom Web Design - Best Media

How does a Site Menu help my website?A site menu allows users, your potential customers navigate through the content and pages of your website. You’ll want users to be able to look for your services, contact information, or entertaining content with ease. You don’t want them to guess where to � nd the information they need and want.

Here are a few guidelines when outlining and titling links in your site menu:

1. Be clear and concise. The link title should re� ect the content that will be presented in the web page.

2. Create a menu outlined to allow the user to � nd the information they need in less than two to three clicks.

3. Keep the title brief and legible. No one likes to be confused by a really long link title.

© 2014 BEST Media, LLC / AJ Media, LLC. All rights reserved.