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106 DAFTAR PUSTAKA Amin, S. A., Ahmad. U. N. U & Hui, L. S. (2012), “Factors Contributing to Customer Loyalty Towards Telecomunication Service Provider”, Journal of Social and Behavioral Sciences, Vol. 40, pp. 282-286. Aydin, S. & Özer, G. (2005), “The Analysis of Antecedents of Customer Loyalty in the Turkish Mobile Telecommunication Market”, European Journal of Marketing, Vol. 39, No. 7/8, pp. 910-925. Brunner, T. A., Stocklin. M., & Opwis. K. (2008), “Satisfaction, Image and Loyalty: New Versus Experienced Customers”, European Journal of Marketing, Vol. 42 No. 9/10, pp. 1095-1105. Burnham, T.A., Frels, J.K. & Mahajan, V. (2003). “Consumer Switching Costs: A Typology, Antecedents and Consequences”, Journal of the Academy of Marketing Science, Vol. 31, No. 2, pp. 109-126. Caruana, A. (2004), “The Impact of Switching Cost on Customer Loyalty : A Study Among Corporate Customer of Mobile Telephony”, Journal of Targeting, Measurement and Analysis for Marketing, Vol. 12, No. 3, pp. 256-268. Cengiz., Ekrem., Ayyildiz., & Er. B. (2007), “Effects of Image and Advertising Efficiency on Customer Loyalty and Antecedents of Loyalty: Turkish Banks Sample”, Journal of Banks and Bank Systems, Vol. 2, No. 1. Chaudhuri, A. & Holbrook, M.B. (2001), The Chain of Effect from Brand Trust and Brand Effect to Brand Performance : The Role of Brand Loyalty, Journal of Marketing, Vol. 65, No. 2, pp. 81-93. Chang et al. (2006) “A Study of Service Quality, Customer Satisfaction and Loyalty in Taiwanese Leisure Industry”, Journal of America of Business, Cambrige, Vol. 9, No. 1, pp. 126-132 . Chen, P. Y., Hitt., & Lorin M. (2001). “Measuring Switching Cost and Their Determinants in Internet-Enabled Business: A Study of The Online Brokerage Industry”, Published Master’s Dissertation, Wharton School, University of Pennsylvania. Cooper, D. R., & Schindler P. S., (2014). Business Research Methods, 12 th ed. McGraw-Hill Companies, Inc, New York.

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Page 1: DAFTAR PUSTAKA - etd.repository.ugm.ac.idetd.repository.ugm.ac.id/downloadfile/83903/potongan/S2-2015... · Supranto, J. (2001), “Pengukuran Tingkat Kepuasan Pelanggan untuk Menaikkan

106

DAFTAR PUSTAKA

Amin, S. A., Ahmad. U. N. U & Hui, L. S. (2012), “Factors Contributing to

Customer Loyalty Towards Telecomunication Service Provider”, Journal of

Social and Behavioral Sciences, Vol. 40, pp. 282-286.

Aydin, S. & Özer, G. (2005), “The Analysis of Antecedents of Customer Loyalty

in the Turkish Mobile Telecommunication Market”, European Journal of

Marketing, Vol. 39, No. 7/8, pp. 910-925.

Brunner, T. A., Stocklin. M., & Opwis. K. (2008), “Satisfaction, Image and

Loyalty: New Versus Experienced Customers”, European Journal of

Marketing, Vol. 42 No. 9/10, pp. 1095-1105.

Burnham, T.A., Frels, J.K. & Mahajan, V. (2003). “Consumer Switching Costs: A

Typology, Antecedents and Consequences”, Journal of the Academy of

Marketing Science, Vol. 31, No. 2, pp. 109-126.

Caruana, A. (2004), “The Impact of Switching Cost on Customer Loyalty : A

Study Among Corporate Customer of Mobile Telephony”, Journal of

Targeting, Measurement and Analysis for Marketing, Vol. 12, No. 3, pp.

256-268.

Cengiz., Ekrem., Ayyildiz., & Er. B. (2007), “Effects of Image and Advertising

Efficiency on Customer Loyalty and Antecedents of Loyalty: Turkish

Banks Sample”, Journal of Banks and Bank Systems, Vol. 2, No. 1.

Chaudhuri, A. & Holbrook, M.B. (2001), “The Chain of Effect from Brand Trust

and Brand Effect to Brand Performance : The Role of Brand Loyalty”,

Journal of Marketing, Vol. 65, No. 2, pp. 81-93.

Chang et al. (2006) “A Study of Service Quality, Customer Satisfaction and

Loyalty in Taiwanese Leisure Industry”, Journal of America of Business,

Cambrige, Vol. 9, No. 1, pp. 126-132 .

Chen, P. Y., Hitt., & Lorin M. (2001). “Measuring Switching Cost and Their

Determinants in Internet-Enabled Business: A Study of The Online

Brokerage Industry”, Published Master’s Dissertation, Wharton School,

University of Pennsylvania.

Cooper, D. R., & Schindler P. S., (2014). Business Research Methods, 12th ed.

McGraw-Hill Companies, Inc, New York.

Page 2: DAFTAR PUSTAKA - etd.repository.ugm.ac.idetd.repository.ugm.ac.id/downloadfile/83903/potongan/S2-2015... · Supranto, J. (2001), “Pengukuran Tingkat Kepuasan Pelanggan untuk Menaikkan

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