danger, opportunities and guidelines for social networks

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Danger, Opportunities and Guidelines for Social Networks Clo Willaerts JCI Gheel-en-Thals Vlaamse Business & Netwerkdag 18 October, 2008

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Keynote for a JCI event on 18 Oct 2008 - main focus on social media use for businesses.

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Page 1: Danger, Opportunities and Guidelines for Social Networks

Danger, Opportunities and Guidelines for Social NetworksClo Willaerts

JCI Gheel-en-Thals Vlaamse Business & Netwerkdag

18 October, 2008

Page 2: Danger, Opportunities and Guidelines for Social Networks

Sanoma Magazines Belgium

Page 3: Danger, Opportunities and Guidelines for Social Networks

Sanoma Magazines Belgium

Page 4: Danger, Opportunities and Guidelines for Social Networks

Bnox

Page 5: Danger, Opportunities and Guidelines for Social Networks

On the internet, nobody knows you’re a dog

Page 6: Danger, Opportunities and Guidelines for Social Networks

Secrets, lies & the possible perils of truthful technology

Page 7: Danger, Opportunities and Guidelines for Social Networks

Internet is not about information

Page 8: Danger, Opportunities and Guidelines for Social Networks

The art of listening, learning and sharing

Page 9: Danger, Opportunities and Guidelines for Social Networks

The egosphere

Page 11: Danger, Opportunities and Guidelines for Social Networks

Kevin Colvin

Page 12: Danger, Opportunities and Guidelines for Social Networks

Kevin Colvin

Page 13: Danger, Opportunities and Guidelines for Social Networks

Facebook: Kevin Colvin

Page 14: Danger, Opportunities and Guidelines for Social Networks

Facebook: Janet Dudley-Eshbach

Page 15: Danger, Opportunities and Guidelines for Social Networks

MySpace: Carmen Kontur-Gronquist

Page 16: Danger, Opportunities and Guidelines for Social Networks

Bebo: Naomi Broady and David Rice

Page 17: Danger, Opportunities and Guidelines for Social Networks

Bebo: Naomi Broady and David Rice

Page 18: Danger, Opportunities and Guidelines for Social Networks

YouTube: Alberto Arroyo

Page 19: Danger, Opportunities and Guidelines for Social Networks

YouTube: Andrew Kellett

http://www.youtube.com/user/mrchimp2007

Refusing to pay a private hire driver the correct fare.

Numerous videos of him whilst being driven in a car in a dangerous and anti-social manner, at high speeds, and racing other vehicles.

Videoing others using fireworks to create explosions in a wheelie bin belonging to another person, and in a microwave oven placed in the road.

Page 20: Danger, Opportunities and Guidelines for Social Networks

YouTube: Andrew Kellett

Filming taking Class A and other controlled drugs.

Trespassing on a field in the local area and abusing the landowner when asked to leave.

Kellett even filmed himself receiving a suspended sentence at Leeds Magistrates Court and posted the video on YouTube.

Page 21: Danger, Opportunities and Guidelines for Social Networks

Flickr: Tamara Hoover

Page 22: Danger, Opportunities and Guidelines for Social Networks

Blog: Michael Hanscom

Page 23: Danger, Opportunities and Guidelines for Social Networks

There goes the neighbourhood

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Facebook

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Blog

Easy CMS

Standard ships with RSS feed

Feedburner: offer easy RSS subscription & e-mail alerts

Search Engine friendly

Comments

Focus on content. Design can change later

Page 26: Danger, Opportunities and Guidelines for Social Networks

Linkedin

Page 27: Danger, Opportunities and Guidelines for Social Networks

Slideshare.net

Page 28: Danger, Opportunities and Guidelines for Social Networks

Doodle.ch

Page 29: Danger, Opportunities and Guidelines for Social Networks

Flickr

Page 30: Danger, Opportunities and Guidelines for Social Networks

Google Apps

Messaging

GmailGoogle Calendar Google Talk

Collaboration

Google DocsGoogle Video Google Sites

Page 31: Danger, Opportunities and Guidelines for Social Networks

Vimeo.com

(Better video quality)

Page 32: Danger, Opportunities and Guidelines for Social Networks

Wikis

Guestlists

Further reading for presentation e.g. useful links

Manuals e.g. to software

Project documentation