data-driven: designing analytics for humans
DESCRIPTION
Talk given at Motorola SABA conference at IIT on 2012.11.13TRANSCRIPT
data-drivendesigning analytics for humans
@deanmalmgren@DsAtweet
2012 novembermotorola science advisory board associates
motorola science advisory board associates | @deanmalmgren | 2012 november
the point
motorola science advisory board associates | @deanmalmgren | 2012 november
the point
motorola science advisory board associates | @deanmalmgren | 2012 november
the point
motorola science advisory board associates | @deanmalmgren | 2012 november
analytics
consulting
design
SASIBM
Bain
IDEO
motorola science advisory board associates | @deanmalmgren | 2012 november
our human-centered design approach
discovering value from shipwrecked data
data appraisal
distinguishing viable action plansmarket research and internal testing
from blueprints to concept carprototype development
scalable solutions, optimized for humansdeliver a finished product
motorola science advisory board associates | @deanmalmgren | 2012 november
discovering value from shipwrecked data
data appraisal
distinguishing viable action plansmarket research and internal testing
from blueprints to concept carprototype development
scalable solutions, optimized for humansdeliver a finished product
data-driven change managementprocter & gamble
motorola science advisory board associates | @deanmalmgren | 2012 november
change management in a nutshell
motorola science advisory board associates | @deanmalmgren | 2012 november
change management in a nutshell
motorola science advisory board associates | @deanmalmgren | 2012 november
change management in a nutshell
motorola science advisory board associates | @deanmalmgren | 2012 november
change management in a nutshell
not enough change
motorola science advisory board associates | @deanmalmgren | 2012 november
change management in a nutshell
not enough change“ ”do not trust “ ”
motorola science advisory board associates | @deanmalmgren | 2012 november
build trust with “organic” ambassador picks
motorola science advisory board associates | @deanmalmgren | 2012 november
social network survey
build trust with “organic” ambassador picks
motorola science advisory board associates | @deanmalmgren | 2012 november
social network survey
build trust with “organic” ambassador picks
contagion modeling
motorola science advisory board associates | @deanmalmgren | 2012 november
social network survey
build trust with “organic” ambassador picks
contagion modelingambassador team optimization
motorola science advisory board associates | @deanmalmgren | 2012 november
dashboard
motorola science advisory board associates | @deanmalmgren | 2012 november
discovering value from shipwrecked data
data appraisal
distinguishing viable action plansmarket research and internal testing
from blueprints to concept carprototype development
scalable solutions, optimized for humansdeliver a finished product
data-driven e-discoverydaegis
motorola science advisory board associates | @deanmalmgren | 2012 november
find needle in haystack without poking yourself
motorola science advisory board associates | @deanmalmgren | 2012 november
find needle in haystack without poking yourself
motorola science advisory board associates | @deanmalmgren | 2012 november
find needle in haystack without poking yourself
motorola science advisory board associates | @deanmalmgren | 2012 november
abou
t pat
ent
not
abou
t pat
ent
find needle in haystack without poking yourself
motorola science advisory board associates | @deanmalmgren | 2012 november
abou
t pat
ent
not
abou
t pat
ent
turn over to plaintiffdon’t
turn over to plaintiff
adverse inference
find needle in haystack without poking yourself
motorola science advisory board associates | @deanmalmgren | 2012 november
abou
t pat
ent
not
abou
t pat
ent
turn over to plaintiffdon’t
turn over to plaintiff
adverse inference
give away trade secrets
find needle in haystack without poking yourself
motorola science advisory board associates | @deanmalmgren | 2012 november
abou
t pat
ent
not
abou
t pat
ent
turn over to plaintiffdon’t
turn over to plaintiff
adverse inference
give away trade secrets
find needle in haystack without poking yourself
motorola science advisory board associates | @deanmalmgren | 2012 november
turn over to plaintiffdon’t
turn over to plaintiff
find needle in haystack without poking yourself
motorola science advisory board associates | @deanmalmgren | 2012 november
designing for lawyers, sales, and marketing
motorola science advisory board associates | @deanmalmgren | 2012 november
motorola science advisory board associates | @deanmalmgren | 2012 november
motorola science advisory board associates | @deanmalmgren | 2012 november
discovering value from shipwrecked data
data appraisal
distinguishing viable action plansmarket research and internal testing
from blueprints to concept carprototype development
scalable solutions, optimized for humansdeliver a finished product
data-driven collaborationthomson reuters
motorola science advisory board associates | @deanmalmgren | 2012 november
balance exploration vs targeted search
motorola science advisory board associates | @deanmalmgren | 2012 november
motorola science advisory board associates | @deanmalmgren | 2012 november
motorola science advisory board associates | @deanmalmgren | 2012 november
motorola science advisory board associates | @deanmalmgren | 2012 november
the point
motorola science advisory board associates | @deanmalmgren | 2012 november
the point
http://bit.ly/moto-saba