dc distribution newsletter july august 2013
DESCRIPTION
RECAP OF MARKETING HIGHLIGHTS IN DISTRIBUTION COUNTRIES DURING JULY & AUGUST 2013TRANSCRIPT
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DISTRIBUTION JULY - AUGUST 2013
MORE INFOS ON: www.facebook.com/dcshoes.europe
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www.dcshoes.c
Bulgaria…………………………………………………………………………………………………..…....3
Denmark………………………………………………………………………………………..………..…… 4
Dubai…..……………………………………………………………………………………………..…..….....6
Estonia……………………………………………………………………………………………….…..……..8
Finland……………………………………………………………………………………………… ..…......10
Greece……………………………………………………………………………………………………..… .14
Hungary……………………………………………………………………………………………………....16
Iceland …………………………………………………………………………………………………. .…..19
Israel……………………………………………………………………………………………….……….....20
Italy…………………………………………………………………………………………….……….……. .26
Latvia……………………………………………………………………………………………………..…...32
Lebanon………………………………………………………………………………………..………..…...33
Norway……………………………………………………………………………………………..…………35
Portugal………………………………………………………………………………………………..……. 42
Serbia……………………………………………………………………………………………….…………47
Sweden……………………………………………………………………………….……………………… 49
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Varna Skate Open
Young Blood DC rider Lazar Georgiev took third place at this year’s big skateboarding event - Varna Skate Open, on the 25th of August. Congratulations!
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CHP RECAP 2013
Here is a small photo recap of DC Riders at the CPH PRO 2013, which took place 17-21 July.
Check out the pics: https://www.facebook.com/media/set/?set=a.10151811263800992.1073741852.214922170991&type=1
The lucky winners of this years were: 1. Shane O'Neill, 2. Luan Oliveira, 3. Sean Malto, 4. Evan Smith, 5. Josef Scott Jatta, 6. Tommy Fynn, 7. Curren Caples, 8. Maxime Genin, 9. Austyn Gillette, 10. Wes Kremer, 11. Mark Suciu and 12. Silas Baxter-Neal. Congrats!!
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Check out a short video recap of “Vert Finals & Ring Of Fire”:
http://www.youtube.com/watch?v=fSUZWBYQKpc
Tobias Lien and Michael Sommer of DC Norway were also present at the CPH Pro. They had won the tickets as sales incentive at this year’s DC Sales Conference in St Jean de Luz.
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European Skate Trip in Dubai
Gaston Francisco and the DC team riders went on a trip to Dubai. Check out the results of this amazing voyage. Truly inspirational!
Video: http://videos.sapo.pt/JliqOZ7AEQN53aeja8Uj
Pictures: https://www.facebook.com/media/set/?set=a.10151742329220992.1073741847.214922170991&type=1
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Going big
Tim Prozorov going big at Bagjump Activity Center Tallinn, Port Noblessner.
Photo by Dmitri Igolkin
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Miniramp Contest
Have a look at the image of Tim Prozorov in the spanish Dogway Magazine. You can see the
miniramp contest in which Tim won the second place! Nice.
DC Team member Tim Prozorov
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FINLAND
Blockfest 2013 @ Tampere
DC Finland was one of the sponsors of Blockfest 2013. Blockfest is a big hip hop festival with acts such as Wu-Tang Clan and Mac Miller.
Video competition by Hang Up Magazine
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DC Finland is sponsoring a video competition by Hang Up Magazine in Finland since the beginning of august. At the start of every video a DC video ad is presented. You can access the competition via the Hang Up site and Hang Up Facebook. Hang loose!
http://www.hangup.fi/newsblog_id.php?uid=1206
Hang Up magazine
DC Finland skate team rider Kasperi Kropsu at an ad of a skate park which is sponsored by DC Shoes.
Photos of DC sponsored skatepark at an article in Hang Up magazine
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DC ad from the latest Hang Up magazine
Finnish DC crew rider Oskari Virtanen in an ad in Hang Up magazine
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Product placement
DC Finland got some nice product placement when they threw some DC apparel to the young Finnish Idols song competition winner singer Diandra a few weeks back. See the picture from her Instagram!
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Overkill
Check out 4 overkill episodes. You find them under the following links. Enjoy! OVERKILL - Marousi, episode #1 http://www.thespot.gr/skate/videos/overkill-marousi-episode-1
OVERKILL - Agia Paraskevi, episode #1
http://www.thespot.gr/skate/videos/overkill-agia-paraskevi-episode-1
OVERKILL - Marousi, episode #2
http://www.thespot.gr/skate/videos/overkill-marousi-episode-2
OVERKILL - Agia Paraskevi, episode #2 http://www.thespot.gr/skate/videos/overkill-agia-paraskevi-episode-2
Congratulations!
Below you can find a link with the Greek athlete Notis Aggelis, who was the winner in the 7 Ply project in Thessaloniki. He’s all dressed in DC! ;) http://www.thespot.gr/skate/videos/7ply-notis-aggelis-highlights
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DC Greece welcomes Alex Ropis
Check out the welcoming video for Greece’s new rider Alex Ropis:
http://www.thespot.gr/skate/news/dc-greece-welcomes-alex-ropis
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Mark Bachman
Hungarian skater Mark Bachman had a great weekend skate session in Vienna:
Beach Club at Siófok
All summer long DC was represented at the biggest Hungarian Beach Club at Siófok at Lake Balaton. There were events every night with 2000-3000 guests attending. Keep the party going!
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Beach Attack / Flip-Flop Festival
..took place on PAG island, Croatia during one week. 1500 hungarian youngs joined this great event with great parties every evening. For more details, check out the link: http://www.youtube.com/watch?v=ktCpT5vCaH4
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Campaign with Fanta
DC suported the Play Fanta campaign in Hungary, in which DC caps could be won. The campaign was displayed on posters in the super markets, in TV spots and on web banners. Also, check out the web pages www.fanta.hu http://youtu.be/W9ewAM55s28 to learn more about the campaign!
Coca-Cola commercial
DC Hungary also joined the coca-cola campaign. Here, a voucher of 20 000 FT for shopping DC stuff could be won. The campaign was spread via poster in the super markets, TV spots, and web banners. www.coke.hu http://youtu.be/5I35ATzYq-E
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Slam July 2013 - Winner of the Instagram race.
GSkate Iceland, DC Iceland Mohawk and Mountain Dew have chosen the winners from an Instagram
race that was going on at July Slam day. The lucky winner, shown on the picture below, receives a
Diamond Supply Co. cruiser. Congratulations!
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DC Israel Tour - Caesarea
See some pictures of the DC Israel Tour, with stop in Caesarea. We hope they transfer the great atmosphere!
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Modiin Skatepark
Check out some pictures from the DC Israel team visit at the Modiin Skatepark. At the same spot tour tees were given to skaters performing their best trick.
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Skate Rock
DC Israel was official sponsor of the Skate Rock event that took place at the skatepark of Kfar Saba the 22.8.13. It was a great event: 4 bands were playing all evening, the DC Israel skate team made a nice demo and we the DC Distribution team organized a best trick competition with prizes.
Check out the pictures…
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Biggest Skate Park in Israel- Opening
On the 11.8.13 the biggest Skate Park in Israel was launched in the city Beer Sheva. DC is the main sponsor of the park and was of course also represented at the opening event! Check out the state of the skatepark a few weeks before the opening:
Also, have a look at the invitation video: http://www.youtube.com/watch?v=MZVj2RR5_Nk Moreover, an opening film was made that was running all evening on the screens. See some photos from the shooting of the film and of course watch the video! http://www.youtube.com/watch?v=QHwbljeUtEo&feature=c4-overview&list=UU86WygyYIVYqy3aYIOvmWYQ
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Last but not least, check out the pictures from the opening event:
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DC SP14 exhibition
Invitation that was sent out by the Israeli Distributors to their clients for the DC SP14 exhibition. Nice job guys!
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Andrea Casasanta winner of CIS Bowl Pisa
The CIS Bowl took place the 25th of July on Pisa. Please see our three finalists in the category 16 years and over:
1. Andrea Casasanta (400 euro) 2. Icaro Nardi (250 euro) 3. Alessio Zanfei (150 euro)
Congratulations!!!
Snow Summer Camps 2013
DC Italy is supporting 6 of the most important summer snowboard camps 2013 in the Alpes at the glacier resort Les 2 Alpes e Tignes. DC Italy provided material for the staff, participants and for important test centers, so the upcoming collection of winter 2013/14 could already be checked out!
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You can find dedicated banners for all camps on www.californiasport.info
Moreover, flyers were distributed to customers.
Check out a list of snowboard camps:
• 100% Snowboard Camp – Tignes – www.100percentosnow.it – DC, CAPiTA, Union.
• Zenta – Les 2 Alpes – www.zentasnowboard.it – DC, Capita, Union.
• ABC Snowboard Camp – Les 2 Alpes – www.abcsnowboardcamp.it – DC, CAPiTA, Union.
• One Eleven Camp – Les 2 Alpes – www.onelevensnowboard.com – DC, CAPiTA, Union.
• Facciosnao – Les 2 Alpes – www.facciosnao.com – DC, CAPiTA, Union, SPY, Coal
• The Garden – Les 2 Alpes – www.thegardensnowboard.com – CAPiTA, Union
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Completely New
Corporate Website of DC Italy: http://www.californiasport.info/
On Crackers 26 and Rolling stone...
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Web Cooperation with MTV
Starting from august 28th, there is a web cooperation between MTV, DC and California Sports (DC Italy): An action sports section has been dedicated entirely to the DC brand and its philosophy of action sports has been developed in cooperation with MTV: News, photos and videos related to DC with everyday updates that are programmed throughout the next 30 days! www.mtv.it/dc Furthermore support is given on all paged of the MTV site throughout a massive banner campaign.
Sky TV Spot Campaign-2028 DC Spots
On august 25th, the SKY TV spot campaign started, in which DC Italy bought 2082 commercials for the following 2 weeks.
Printed Ads
On 4skate mag
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Sequence Skull Diary 2013/14
The marketing cooperation with Sequence- sold within july/august 30000 copies through the retail channel. After the amazing success of the first edition, DC Italy partecipates with about 50 pages featuring info on action sports and DC riders on Sequence Skull Diary 2013/14.
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Motocross
Sunday, 1st of September, DC Italy was one of the main sponsor (200 meter of banners + 10 flags) of a very important MX and FMX event in Italy, “Una gara per Luca” which is made with the purpose of collecting money for Luca Pellegrini, the brother of italian SX rider Angelo, who 4 years ago, at the age of 17, had a crash during a competition and got paralyzed. This event is very famous in Italy, with a lot of coverage and ALL the main riders were present, including the 7 times world champion Toni Cairoli.
Angelo Pellegrini
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Red Bull Skate Arcade Finals
Maxim Feofilovs triumphed at the Red Bull Skate Arcade finals and will represent Latvia at the world finals in Barcelona!
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New Skatepark for Lebanon
Check out this photo from the new skatepark in Lebanon, which is also Lebanon’s biggest! DC is the main partner of this park. After the construction, the next step is the application of DC Graffiti designs on the park. There’s even a small place to sell some DC shoes, caps and tees at the entrance.
Dance Movie
Check out some footage from a Lebanese dance movie, where all the actors are dressed in DC. We’ll keep you posted, when the movie is finished.
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Torstein Horgmo News
Torstein Horgmo is getting some of the credit he deserves. Being listed among the World's Top 20 snowboarders, he is currently sitting in 6th position and is denominated as one of the most progressive riders of all time. Redbull published an article about Torstein in which he is honored as one of the most technical snowboarders in the world, who is constantly progressing the sport to previously unforeseen levels. He can not only dominate contests but also star in ender parts in some of the biggest movies. Torstein's ability sees him attack street rails, kickers and backcountry often with tricks that have never before been witnessed. Read the article here: http://www.redbull.com/en/snowboarding/stories/1331596428328/world-s-top-20-snowboarders-no-6-torstein-horgmo
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Summer Cruisin'
Summer Cruisin' edit with Torstein Horgmo and friends at Camp of Champions in Whistler: http://vimeo.com/70912179
Torstein Horgmo dropped a new “game of in your face” with fellow Norwegian Brage Richenberg! https://www.youtube.com/watch?v=n-C7qbNPt0I Torstein Horgmo also dropped this new game of “whatever man” with Brage and Jorn Aaboe!
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Looks funny! Video: https://www.youtube.com/watch?v=41YflP6ux9g
Long Weekend in Oslo
Our friend and talented film-maker Kristoffer Kumar has made a nice montage from a long weekend in the summer in Oslo. Check out the video:
http://cyclone.no/2013/07/16/langhelg-i-oslo/
Hermann Stene
Norwegian ripper Hermann Stene just dropped an insane online part! https://www.youtube.com/watch?v=LgjXuotwEZA And then he dropped the B-sides! Showing what dedication it takes to film high-level skateboarding! http://playboard.no/hermann-stene-b-sides/
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Hermann Stene is also Norway`s best contest skater as he won the Norwegian national contest early august! Video: https://www.youtube.com/watch?v=QzHzAiVzBQY
More Skating…
Team rider Nico Hansen is pretty good at doing hardflips over @Tacky.no http://www.tacky.no/dcoffice/video.aspx?id=277052
Henning Braaten took home top honors in the most core skate contest of the season! DC sponsors the event called G.A.G and our team rider Henning won for the 3rd year in a row! Video: http://www.tacky.no/skateboard/video/?id=276803
Tobias Lien shows his skills with 10 tricks at his local skatepark! http://www.tacky.no/skateboard/video/?id=275673
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Tobias has also done 40!! skate demos all over Norway this summer in our portable DC skate-park.
Coming up
DC is proud to announce that it is sponsor of Skateboard NM who slams the weekend! Meet up at Jordal and get the best Norwegian skateboarding!
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Boat Cruise
During Norway’s biggest music festival, DC Norway decided to rent the biggest and worst catamaran they could, to have a great time! They organized daily cruises for celebrities, VIPs, team riders and friends with free drinks and live music. Indeed, they pretty much stole all the attention during the festival in the harbor every day and this, without paying anything except the rent for the boat. Also check #refreshinglydry for more photos on instagram and see pictures on the blog of Lilia Gjerstad: http://liliagjerstad.com/archives/18361
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Aksel Hennie
Norways most popular actor, Aksel Hennie is always rocking DC gear! He got the cover of the most read Norwegian weekend magazine in august!
Aksel was also featured posing his muscles for his upcoming role in the Hollywood movie Herkules in another magazine published by Norway’s biggest newspaper!
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PORTUGAL
Jorge Simões
Jorge Simões 2nd place in the MARISQUINOXIII, Vigo!
Jorge Simões.... New setup!!!
Jorge Simões // O MarisquiñoXIII Vigo Photo: Hugo Simões
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A Day in the Life of Francisco “França” Lopez
Check of DC Portugal Team Manager and skatepark designer:
http://www.confuzine.com/2013/08/01/a-day-in-the-life-of-francisco-franca-lopez-portuguese-skatepark-designer/?fb_action_ids=10201129798358792%2C10201129731357117&fb_action_types=og.likes&fb_source=other_multiline&action_object_map={%2210201129798358792%22%3A585379354834553%2C%2210201129731357117%22%3A405010086286968}&action_type_map={%2210201129798358792%22%3A%22og.likes%22%2C%2210201129731357117%22%3A%22og.likes%22}&action_ref_map
Check out some pics of Gonçalo Gil, portugese motocross athlete!
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Fuel TV “Action Sports plus”.
DC Portugal is sponsor the program at Fuel TV “Action Sports plus”. A girl will present the program always in DC clothing and shoes :
Surge Skateboard Magazine
Ad in the Surge Skateboard Magazine
July 2013
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DC Skate Challenge, Surge Skateboard Magazine, July 2013 Jorge Simões, Surge Skateboard Magazine, July 2013
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WWW
CYRIL JACKSON DC SHOES http://www.onsk8.com/ http://www.onsk8.com/videos/dc-shoes-cyril-jackson-131/
JACKSON DC SHOES
Jorge Simões 2nd place in the Pro Amsterdam Am! SURGE Video Marisquino XIII http://www.surgeskateboard.com/ http://www.surgeskateboard.com/surge-video-marisquino-xiii/
Jorge Simões 2nd place in the Pro Amsterdam Am! SURGE Video Marisquino XIII http://www.surgeskateboard.com/ http://www.surgeskateboard.com/o-marisquino-2013-podium-pros-tugas-na-casa/
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“21000 NSKATE DC”
This DC skateboarding event took place the 3rd of august in Limanski Skatepark. Have a look at the cool promo leaflets and poster, which the DC Serbia team made and also see pictures of the skate contest!! Enjoy.
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DC Sweden teamrider Stefan Helin update
Watch the welcome part to Kalediscope skateboards! Really good!
http://vimeo.com/67558824
And see 10 tricks with Stefan for the Transition Magazine:
http://vimeo.com/69695939
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Spring Snowboarding with Jonte Lindhe
A great spring break snowboarding video in Tärnaby, Sweden with Cees Wille, Erk Man, Adam Forsén and Jonathan Lindhe. Enjoy a taste of winter! http://vimeo.com/70180398
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Nisse Ingemarson update
Swedish DC rider Nisse Ingemarssons part from the Sweet x Skate Mafia is now posted online, sick riding from Nisse! See it here:
http://theberrics.com/gen-ops/jimmy-cao-and-nisse-ingemarsson.html
More Clipping
Cyril Jackson post on tacky.se
Tyler Bereman video post on betongliv.com
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5 quick tricks with DC Sweden rider Johan Forsberg: http://www.youtube.com/watch?v=fWLIXa0kQzk&feature=youtu.be
DC Shoes window display …at the store “brädkultur” in Stockholm
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Söderhamn BBQ Battle Event
…was a DC supported event with DC team riders competing in July: Video from the contest: http://www.tacky.se/skateboard/video/?id=274775 Pictures from the contest: http://www.tacky.se/skateboard/imagecollection/?id=19783