dcd census key findings australia 2011-2012

© DatacenterDynamics, 2011.

Key Findings: AustralasiaThese are the results of the Data Center Industry Census conducted between June & July 2011 based on the responses from data center end-user / operators.

Key Findings: Australasian Data Center Market


Table of contents


1. Profile of individuals that completed the census viewThis section shows the background disciplines, levels of experience, decision making, remuneration and qualifications of the 115 individuals that completed the census.

2. Profile of Organisations represented in the census viewThis section shows the sectors represented, company size and annual turnover of the organisations represented in the sample

3. Data Center Infrastructure profile viewThis section profiles the characteristics of the each data center, provides aggregate results for all DC’s represented in the sample and details the areas of greatest concern to DC operators

4. Technology & Investment viewThis section profiles the investments made in the areas of facility infrastructure, IT optimization and outsourcing of DC operations in individual DC’s. The aggregate levels of investment for the sample are provided

5. Market Drivers viewThis section details the direction the sample believe the DC market is headed in the coming months and years, focusing on the areas of resource availability & costs, regulations & standards and advances in technology


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© DatacenterDynamics, 2011. Key Findings: Australasian Data Center Market

1.0 Profile of the Individuals that completed the census

The key findings in this section are based on a sample of 163 data center end-users/operators.


1.1 Profile of Individuals Responding


From what professional disciplines do the samples come from& what is their decision making capability?

27.1

20.18.9

11.7

21.5

Facility Management Engineering & Support IT, Applications Management Networks

Operations

Job function / professional discipline% total

Roles & responsibilities in relation to data centerRespondent could give more than one answer

Tech decision maker

Development & design

Reviews products/services

Financial/budgetary

Make recommendation

Strategy formulation

DC Implemention

Other

0

20

40

60

80


1.2 Individuals Profile continued.....


What level of data center experience do individuals from the sample have?

Number of years in the industryGrouped % total

Under 1yr

1 - 2 yrs 2- 5 yrs 5- 10 yrs Over 10 yrs

.0

20.0

40.0

60.0

%

Under 1 yr

1- 2 yrs 2- 5 yrs 5- 10 yrs Over 10 yrs

0

10

20

30

40

%

Number of years working for current employerGrouped % total

0.9 36.4 34.5 28.2

C-level executive, Board member, OwnerSenior manager, VP, Dept headProject or team leaderSpecalist

Layers of management represented Grouped % total


1.3 Individuals Profile continued.....


What is the annual remuneration & highest academic qualification of the respondents

Annual remunerationGrouped % total (US$)

Under 40,000

40,001 - 60,000

60,001 - 80,000

80,001 - 100,000

Over 100,000

.0

20.0

40.0

60.0

80.0

%

51.7

19.6

25.9

2.8

Sydney region Melbourne region Other Australia New Zealand

Work location of respondents% total

34.2 23.4 24.3 18

Technical diploma Graduate degree Post-graduate degree

none of these

Highest level of academic qualification achieved Grouped % total


2.0 The Profile of Organizations Represented by this sample


2.1 Profile of organizations


What sectors are represented in the sample, what is their number of employees & annual turnover

Industry sector classification% total

Annual turnover (US$ Million)Grouped % total

Under 10

10 to 50

51-100 101-500

.5-1 bn 1 bn+.0

10.0

20.0

30.0

40.0

50.0

60.0

%

Number of employeesGrouped % total

Up to 50 51-250 251-1000

1001-5000

5000+.0

10.0

20.0

30.0

40.0

50.0

60.0

%

16.3%

21.3%

10.9%

4.5%

14.4%

4.5%

28.1%

ICT Telecommunications

Public Sector Education/Research

Banking finnancial services Industrial/Manufacturing

Other


3.0 Data Center Infrastructure Profile by organization

The profile of data centers owned & operated by the sample including both ‘in house’ & ‘outsourced’ footprint


3.1 Data center Infrastructure profile


What is the shape & size of the data center infrastructure operated by organizations from our sample?

Number of racks per organizationGrouped % total

Total power consumption per organizationGrouped % total

No. of data centers per organizationGrouped % total - (20 racks +)

Dedicated space per organizationGrouped % total - (white/raised floor m²)

Under 50 51-250 251-1000 1001-3000

3001-10000

Over 10000

05

1015202530

%

Under 100kW

101-250kW

251-500kW

501-kW-

1MW

1- 2.5MW

2.5 - 5 MW

5 - 10 MW

10 MW+0

5

10

15

20%

1 2--5 6--10 11--25 26--50 51--100 100+0

5

10

15

20

25

%

Under 250 251-500 501-1000 1001-2500 2501-5000 5001-25000

Over 2500005

10152025

m2

%

Estimated Sample Total = 5500 facilities Estimated Sample Total = 830,000 m2

Estimated Sample Total = 250,000 racks Estimated Sample Total = 1.15 GW


3.2 Profile By organization contd..


What is the shape & size of the data center infrastructure operated by organizations from our sample? continued.....

19.5 36.7 18.8 25

Local National Regional Global

Geographical footprint (Infrastructure)% total

Rack density Grouped % total (based on all racks in sample)

Outsourced data center footprintGrouped % total

None 1%-25% 26%-50% 51%-75% 76%-99% 100%0

1020304050

%

Within an office buildingStandalone/purpose built facility

Where is their primary data center housed?

Estimated Sample Total = 15,000 outsourced racks

41.9 35.3 22.8

Low (up to 5kW) Med (5.1-10kW) High (over 10kW)


3.3 Infrastructure Growth


How does the sample think that their data center infrastructure will change over the next 12 months?

Number of data centersTotal sample aggregate shown

Number of racks (‘000s)Total sample aggregate shown

Total facility power (GW)Total sample aggregate shown

2011 20125350

5400

5450

5500

5550

5600

5650

5700

5750

5800

2011 2012240

245

250

255

260

265

270

275

2011 20121.05

1.1

1.15

1.2

1.25

1.3

+11.3%+8.0%+4.5%

Next 12 months = +250 DC’s Next 12 months = +20,000 Racks Next 12 months = +.13 GW


3.4 Mission Critical Staffing


What level of human resource is dedicated to running this infrastructure?

Facilities staff per organizationGrouped % total

Under 10 11--50 51-100 Over 100.0

10.0

20.0

30.0

40.0

50.0

60.0

%

IT staff per organizationsGrouped % total

Under 10 11--50 51-100 Over 10005

101520253035404550

%Estimated Sample Total = 13,300 staff


3.5 Data Center Monitoring


With what frequency does the sample monitor energy & environmental factors within their data centers?

Energ

y consu

mption

Energ

y efficen

cy

Carbon output/e

missions

Power quali

ty

Tempera

ture

Humidity

Cooling a

ir flow

Cooling a

ir pres

sure

0

10

20

30

40

50

60

70

80

90

100

Continuously

Occasionally

Never

Monitoring% total


4.0 Technology & InvestmentHow much the sample are investing in their data centers & what they are investing in


4.1 Facility Infrastructure


What facility infrastructure technologies, systems & services are the sample investing in?

Infrastructure Technologies & Services% Total Respondents could nominate multiple technologies & services

Power protection solutions

Building control systems

Cooling infrastructure

Cabling & switching infrastructure

Power distribution solutions

Containerized data center solutions

Modular solutions

Monitoring systems

DCIM

0 10 20 30 40 50 60

Next 12 months Past 12 months


4.2 IT Optimization


What IT optimization strategies/technologies are the sample investing in?

IT Optimization Strategies% TotalRespondents could nominate multiple technologies & services

Cloud architectures

Server virtualization

Application virtualization

User virtualization

Datacenter automation software

Upgrade systems management

Upgrade network & routing equipment

Unified computing

Upgrade storage systems

Blade servers

High performance computing

Mainframe computing

0 5 10 15 20 25 30 35 40 45



4.3 Outsourcing


What type of outsourced data center services are the sample investing in?

Outsourcing% Total Respondents could nominate multiple technologies & services

Infrastructure as a service

Platform as a service

Application/Software as a service

Hosting services

Private cloud

Public cloud

Retail colocation services

Wholesale colocation services

Managed services

Asset leasing

0 5 10 15 20 25 30



4.4 Technology & Investment


Levels of investment per technology/strategy area, year on year

4.4 Technology & Investment

Facility InfrastructureTotal sample aggregate shown$ US million

IT OptimizationTotal sample aggregate shown$ US million

OutsourcingTotal sample aggregate shown$ US million

2011 20120

100

200

300

400

500

600

700

2011 20120

200

400

600

800

1000

1200

2011 20120

100

200

300

400

500

600

700

800

900

+59.6%+57.1% +44.4%

Next 12 months = + 200 US$ MNext 12 months = + 400 US$ M Next 12 months = + 320 US$ M


5.0 Market DriversThe trends, reasons & concerns behind market investment


5.1 Regulations & Standards


The trends, reasons & concerns behind market investment

Perception of future impact of key market trends on operation % Total (across)

Legislation or taxation to reduce data center energy use/carbon emissions

The continuing development of datacenter best practice standards

New and evolving facility accreditation schemes

The evolotion of datacenter metrics

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Significant Moderate Little or None


5.2 Resource Availability & Cost


The concerns of DC operators going forward


Shortage of suitably skilled/trained staff

Increasing labour costs

Increasing energy costs

Cost & availability of suitable real estate for DC'S

Prospect of energy shortage/blackouts/brownouts

Increasing IT capacity needs

Availability of suitable outsourcing facilities locally

Reduced operating budgets

Prospect of water shortages

Reduced capital expenditure budgets

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%



5.3 Advances in Technology


What technologies will shape DC operations in the future


Advances in modular design & construction

Evolution of containerised data centers

Advances in cloud services

Continuing developments in server technologies

Development of energy efficinet cooling, power & network technologies

Development in monitoring & reporting technologies

Trends towards network convergence

Developments in virtualization

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%



We hope you found this data of value.

Key findings exist for all the markets we work in. Gold MyDCD members have access to all the data sets.

This data can be analysed from a variety of perspectives; if you are interested in speaking to our research department about how you can use this insight to achieve genuine market understanding please email us at: [email protected]

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dcd census key findings australia 2011-2012

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individuals profile

censusthe key findings

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