de onde vem a carne bovina? - curso semalim 2013 (unicamp)
TRANSCRIPT
Carne bovinaDe onde vem e influências no produto final
Marcelo A. Whately22/jul/13
Unicamp - FEA
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67%
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Text
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Text
133%
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2002 2012
SAE 2012
38%53%
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Agronegócio
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Complexo agroindustrial
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Cadeia produtiva de
alimentosTuesday, July 23, 13
Commodityx
Agregação de valor
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Pecuária brasileira
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Volume de abate
Peso carcaça
Qualidade carcaça
Qualidade carne
(Eduardo K. Pedroso)
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Padrão
Garantia ao consumidor
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Commodityx
Valor agregado
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Padrão
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FrequênciaVolume*
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Formas de
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Desafios
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Cadeia produtivaCommodity x Agregação de valor
ConsumidorFormas de venda
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Agradecimentos
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“A vida é muito curta para
comer carne ruim”
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