decisive red herring presentation
TRANSCRIPT
Ryan Witt, CTO David Dundas, CEO
Former Lead Engineer at FastSoft (Sold to Akamai)
2 Patents
10 Years in Mobile First Employee at Thumbplay
(Sold to ClearChannel)
7 Person Team
We provide software and data that makes it easy to create, analyze, and optimize mobile advertising campaigns.
Powerful Enabling Infrastructures
Payments Telephony
Servers Mobile Ads
“Mobile Ad Spend to Top $100 Billion Worldwide in 2016, 51% of Digital Market”
$100 Billion Market
“Programmatic Will Account For 63% of All Ad Dollars Spent on Digital Display
Ads By 2016.”
- eMarketer
Rapid Mobile GrowthMary Meeker, Internet Trends 2015
Simplifying reaching consumers across 20+ advertising networks and exchanges.
The Decisive Advertising Stack handles
10 Billion Events Daily
An International Footprint
5,000 Customers In 50 COUNTRIES
Serve Ads Daily In
250 Countries
SpainBelgiumItaly
India
South Africa
UK
US
AustraliaFrance
Mexico
Mexico France AustraliaUS UK South AfricaIndia Italy BelgiumSpain
Simplifying A Complicated Process At Scale
100% Self-Serve
User Experience
CustomersData
100,000 advertising campaigns run to date!
Network Effects
SmartCPM Fraud Protection
Keyword Targeting
Data Products
9 Billion Auctions Daily 400 Servers
3 Data Center
Infrastructure
2 Petabytes of Data Processed Monthly
Content Marketing | Paid Marketing Partner Platform Integrations | Word of Mouth
Growing Acquisition Through Hyper-Efficient Marketing Channels
Seen In
Better Data. Better Insights. Better Advertising.