Giselle Rufer Delance Creator of DELANCE Swiss Watches for WomenAWE Summit Switzerland 2014 Zurich, October 2014

HOPE FOR TOMORROWTHRIVES IN OUR DREAMS

Believe in yourself

AWE Summit Switzerland, Zurich, October 2014

For my mother

A FOUR-LEAF CLOVER

AWE Summit Switzerland, Zurich, October 2014

My mother

AWE Summit Switzerland, Zurich, October 2014

I AM EVERY WOMEN

With my mother and my sisters in front of our shop in Porrentruy (1961)

I LOVE MY SISTERS

AWE Summit Switzerland, Zurich, October 2014

Dreams color your soul with rainbows of hope

BE ALL YOU CAN BEDiscover your talents

AWE Summit Switzerland, Zurich, October 2014

EVERY WOMAN IS SPECIAL

Remember your childhood...

You have so many talents...

Take care of them...

AWE Summit Switzerland, Zurich, October 2014

IF YOU CAN DREAM IT, YOU CAN DO IT

AWE Summit Switzerland, Zurich, October 2014

My grand daughter

My daughter

Just do it!

I WANT TO BE A PRIMA BALLERINA.

AWE Summit Switzerland, Zurich, October 2014

FIND YOUR MISSION

Do something unique

Or

Do something traditionnal in

your unique way!

AWE Summit Switzerland, Zurich, October 2014

TURN YOUR CONS IN PROS

The Pros Included :

I am a strategist, a creator.I am an engineer, an artist. I can speak many languages. I can travel all over the world. I am a communicator.

The Cons Included :

I am a woman. I am over 50.I have no financing power.

AWE Summit Switzerland, Zurich, October 2014

The decision to create a watch for women,A sign of recognition

For women who want to change the world

TIME FOR ME – TIME FOR YOU

AWE Summit Switzerland, Zurich, October 2014

The Brand Name Is Most Important1995 : Logo Creation

International Brand Registration1996 : Delance Inc. Birth

AWE Summit Switzerland, Zurich, October 2014

Think globally from the very beginning

AWE Summit Switzerland, Zurich, October 2014

TELL YOUR STORY

AWE Summit Switzerland, Zurich, October 2014

CREATE YOUR INTERNATIONAL

NETWORK

Make it perfectly

MAKE WHAT YOU LIKE

AWE Summit Switzerland, Zurich, October 2014

If you do not have the skill, ask somebody elseYour team and your friends help you to grow

SHARE YOUR DREAM

AWE Summit Switzerland, Zurich, October 2014

DOING THE RIGHT THINGS…

Is more important than doing things right

AWE Summit Switzerland, Zurich, October 2014

ANYTHING WORTH DOING, IS WORTH DOING WELL

Any task started must be completed

AWE Summit Switzerland, Zurich, October 2014

YOUR SILENT MENTORA symbol is stronger than a thousand words

The stone at 6 o’clock, south, sun, radiates the masculine energy

At the zenith, at 12 o’clock, the spiral, water, moon, femininity

At the center the diamond shape, universal symbol of life and prosperity

The infinity knot links the feminine and the masculine for all eternity

AWE Summit Switzerland, Zurich, October 2014

CUSTOMISATIONOne shape

Cabochon

Bracelets

Small Medium

Gold SteelSteelGold

Loose rope gold Link gold Leather Link steel Loose rope silver

Precious stones on your watch

1 920 000 combinations

AWE Summit Switzerland, Zurich, October 2014

THE HEART OF DELANCE

Unique shape

Symbolic signification

Customisation

Personalisation

100% Swiss made

5 years warranty

Product of Excellence made by Women for Women

AWE Summit Switzerland, Zurich, October 2014

Just for you

Her DELANCE “Aïda” resembles her and speaks of who she is.

Her watch is the mirror of her soul.

Each element means some-thing important to her.

AWE Summit Switzerland, Zurich, October 2014

APPLYING OUR DIFFERENCESDEVELOPING OUR TALENTS

EXPLORING OUR TRADITIONSDOING WHAT WE KNOW BEST CREATING SOMETHING NEW

AWE Summit Switzerland,

Going Global: Taking a share of the global market

THANK YOU FOR YOUR ATTENTION

Visit our website www.delance.com“Like us” on www.facebook.com/DelanceWatches

Follow us on Twitter : twitter.com/Delance_Watches

AWE Summit Switzerland, Zurich, October 2014