Delivering Citizen Services using

Social Media in the Cloud(with a dash of geography!)

Keith Wishart, Public Sector Strategist, Esri (UK)

About me:kwishart@esriuk.com

keith_wishart

What we’ll cover....

Cloud

Social Media

Trends

Location

Information and its sources

Opportunities and Challenges

Future Citizen Services

“on demand”

“self-service”

“virtual”

“elastic”

“metered”“utility”

Drives peaks

and troughs

Manages peaks

and troughs

Why Cloud?

•OpenGeoscience was published on the BBC News Online site on Monday 7th Dec.•Fifth most read story of the day on the entire BBC website with 300,000 page impressions•"most shared" story, with double the number of referrals of any other story.

BBC site statistics

BGS hits

Do we really need a website?

But...

• The public sector is

innovative!

• Location is

increasingly important

• Social Media is

growing

Who. When. And now Where

Public Sector Mapping

Open Street Map

playmyworld.com

data.gov.uk

Linked Data

Even bigger than Social

Networks...Sensor Data

Public Sector Opportunities?

“Gritter Twitter”

GI is not the only fruit

Communication is two-way

New channels

New procurement

LocalViewFusion GeoTemplates

Data sharing is transparency

Enviro Services

Public Safety, Health

Community

Environment

Education

Volunteering

Big Society?

Challenges....?

Tomorrow’s Social

Networks may not be

open to all

Different behaviours

and expectations

emerge when online

Citizen Services in 2015?

• Most contact via mobile devices and is two-way

• Themed interactions...and citizens decide the themes

• Website is (just) home base

• Many data sources/sensors public and non-public

• Applications more widely shared around government

• A final thought...despite these wider trends the battle to convince public sector leadership of the value of location has not yet been won.