demantra : brief overview shankar saikia senior solutions specialist (ebs supply chain management...
TRANSCRIPT
Demantra : Brief Overview
Shankar SaikiaSenior Solutions Specialist(EBS Supply Chain Management – High Tech/Semiconductors, Life Sciences, CPG/Retail)
Demantra AcquisitionDemantra Acquisition
Product OverviewProduct Overview
Agenda
Comparison: Demantra vs ODPComparison: Demantra vs ODP
CustomersCustomers
Overview of Strategic Rationale Demand-driven planning is a strategic need Segment leadership Comprehensive demand and supply chain solution
Complementary customer base Furthers Oracle’s goal to become #1 globally in
applications
* AMR: The SCM Spending Report: 2005-2006.
Why its good for our customers Together, each product is stronger
• Demantra fills gaps in APS and Siebel TPM• APS brings supply-side, creating complete S&OP
Together, each company is stronger• Brings great people & domain expertise together• People can focus more on core competencies• Allows Demantra to benefit from Oracle’s
For Demantra customers:• Demantra becomes the go-forward Oracle solution for Demand
Management & Trade Promotion Optimization• Continued support for Demantra as stand-alone solution
For Oracle customers:• Continued support for existing Oracle & JDE solutions• Access to best-in-class Demantra capabilities
What Analysts are saying…
“Oracle is serious about building a best-in-class SCM product…. This makes Oracle a much more serious contender in the SCM market.”
- Lora Cecere, AMR
“This acquisition is a natural step for Oracle and Demantra and brings opportunities for their joint customers.”
- Cindy Jutras, Aberdeen
“While the solution has greater functionality than existing Oracle solutions it is designed to be complex on the inside so that it can be simple from the outside.”
- Steve Banker, ARC Advisory Group
Demantra AcquisitionDemantra Acquisition
Product OverviewProduct Overview
Agenda
Comparison: Demantra vs ODPComparison: Demantra vs ODP
CustomersCustomers
Stock outs & non-availability
Excessive Inventory
Low Service Levels
Promotion’s negative ROI
Lost of Revenue
NPI Failure
Long Manufacture
Lead Times
Promotion Fluctuate
demand
Poor collaboration between Sales,
Marketing, Demand
Management, Operations
and withCUSTOMERS
MultipleProduct
attributes make Demand Planning
challenging
Sell in Vs Sell through
New customers
Planning
New lines & Products
High Inventory
Costs
Real-Time S&OP helps companies solve theseChallenges and increase Profitable Revenue Growth
Real-Time S&OP helps companies solve theseChallenges and increase Profitable Revenue Growth
Industry Challenges
Real-Time Sales and Operations Planning
KPI and Management DashboardsDemand / Supply Balancing
Sales and Marketing ForecastAnnual Budget
Shape Demand Shape Demand
Understand Demand Understand Demand
Plan for Demand Plan for Demand
Respond to Demand Respond to Demand
Demantra’s End-to-End Solution for Demand-Driven Planning
Trade PromotionManagement &Optimization
Event Planning
Funds Management
Volume Planning
Deductions Management
Promotion Modeling
DemandManagement
Forecasting
Modeling & Analytics
Collaboration
POS Monitoring
Assumptions Planning
Store Planning &Replenishment
Assortment Planning
New Product Introduction
Replenishment
Resets and Openings
Optimization
Demantra Capabilities
Demand Management Sales & Operations Planning Store Planning & Replenishment Trade Promotions
Who’s online from your
collaboration group
User defined Realtime KPI’s
Workflow and Exception
based Tasks and Alerts
Respond to Demand
User DefinedCPFR
Worksheets
Realtime Status
Information
Analytics To Understand Demand
Internal Collaboration Comes First
Sales Input
Sales AccuracyFor Incentives
Key Account PlanInformation
Account Trade and Consumer
Promotions Calendar
Consensus
Configurable Planning Environment to Match Your Planning Process
Historical Info
Forecast Override
Management
Approval
Final Plan
Flexible BusinessHierarchy
Marketing
Activities
Collaborate with Customers
Partner Inputs:
XML,EDI or Manual
Production Mix
Partner Forecast Metrics
Demantra AcquisitionDemantra Acquisition
Product OverviewProduct Overview
Agenda
Comparison: Demantra vs ODPComparison: Demantra vs ODP
CustomersCustomers
Solution Comparison – EBS and E1
Product Features
Ora
cle
DP
De
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Ora
cle
SA
P
i2 Ma
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gis
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Demand management
Statistical forecasting
Multi-dimensional analysis and reporting
Consensus forecasting
High volume forecasting
Demand shaping (NPI, phase-outs, adjustments etc.)
Trade promotion planning and optimization
Promotion modeling to estimate volume lifts
Scenario analysis to evaluate promotional impact
Optimal promotional spend
Sales and operations planning
Alerts, workflows, and KPIs based automation
Revenue and margin analysis
Demand and supply matching
NoWeakPartialYes
Demantra AcquisitionDemantra Acquisition
Product OverviewProduct Overview
Agenda
Comparison: Demantra vs ODPComparison: Demantra vs ODP
CustomersCustomers
Demantra Addresses Range of Product Lifecycles
Demantra’s Experience Runs Gamut from Short to Long Lifecycles
Time
BaselineVolume
SKUA
SKUB
SKUC
Time
BaselineVolume
Product Lifecycle
Short Long
Medical Devices
Media & Entertainment
Consumer Packaged Goods
Quick Serve Restaurants
Demantra’s Key Customer SegmentsConsumer Durables
“Six months after implementing Demantra Real Time S&OP we have seen
a dramatic increase in forecast accuracy. This resulted in an immediate
20% inventory reduction.” – Wendy Malloy, Wilton Industries
What do Customers Say
“From an isolated process to a full Demantra RT S&OP - within six weeks of going live our ‘A-
items’ improved 45% in accuracy. Today we load daily bookings against the forecasted Plan
and feed production management to align back-end production based on the true feed of
real-time demand.” – Sagi Srinivas, Johnson & Johnson MD&D
Summary: Why Demantra?
Business Value – comprehensive demand planning leads to better customer service and inventory management
Usability – easier to use, increases business productivity
Performance – web-based leads to faster response, reduces time
