SpareFoot Survey – Chicago DMA

Demographic Report

1,003 Nationally Representative U.S. Adults Ages 18+, Plus a

Minimum of 500 Adults Ages 18+ in Each of the Following DMAs: New York City, Los Angeles, Chicago, Dallas-Fort Worth and

Seattle-Tacoma

April 2016

CONFIDENTIAL

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 1. How cluttered or uncluttered would you say your current home is? STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Very cluttered 59 25 34 4 25 12 18 24 15 20 12 26 21 23 33 3 59 - 31 27 12% 10% 13% 7% 14% 11% 12% 12% 11% 14% 16% 12% 10% 10% 13% 14% 22% 14% 10% A Somewhat cluttered 213 105 108 30 82 40 61 93 53 56 27 90 96 88 113 12 213 - 104 107 42% 44% 41% 50% 45% 36% 41% 47% 38% 39% 37% 43% 44% 39% 44% 55% 78% 46% 39% A Somewhat uncluttered 143 68 75 20 51 29 43 58 39 41 24 68 51 67 72 4 - 143 61 82 28% 28% 29% 33% 28% 26% 29% 29% 28% 28% 33% 32% 23% 30% 28% 18% 62% 27% 30% M A Very uncluttered 87 43 44 6 24 31 26 22 32 28 10 26 51 47 37 3 - 87 31 56 17% 18% 17% 10% 13% 28% 18% 11% 23% 19% 14% 12% 23% 21% 15% 14% 38% 14% 21% H DEA H H L A S ************************* CLUTTERED (NET) 272 130 142 34 107 52 79 117 68 76 39 116 117 111 146 15 272 - 135 134 54% 54% 54% 57% 59% 46% 53% 59% 49% 52% 53% 55% 53% 49% 57% 68% 100% 59% 49% F A T UNCLUTTERED (NET) 230 111 119 26 75 60 69 80 71 69 34 94 102 114 109 7 - 230 92 138 46% 46% 46% 43% 41% 54% 47% 41% 51% 48% 47% 45% 47% 51% 43% 32% 100% 41% 51% E A S Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 1. How cluttered or uncluttered would you say your current home is? MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Very cluttered 59 28 31 25 34 33 26 37 22 16 18 25 8 51 31 28 12% 9% 15% 13% 11% 14% 10% 11% 13% 11% 11% 13% 9% 12% 12% 12% Somewhat cluttered 213 132 81 91 122 114 99 139 74 63 65 85 42 171 116 97 42% 44% 40% 46% 40% 47% 38% 42% 43% 43% 41% 43% 49% 41% 43% 41% G Somewhat uncluttered 143 89 54 52 91 57 86 96 47 35 49 59 22 121 75 68 28% 30% 26% 26% 30% 24% 33% 29% 27% 24% 31% 30% 26% 29% 28% 29% F Very uncluttered 87 49 38 31 56 38 49 59 28 31 27 29 14 73 46 41 17% 16% 19% 16% 18% 16% 19% 18% 16% 21% 17% 15% 16% 18% 17% 18% ************************* CLUTTERED (NET) 272 160 112 116 156 147 125 176 96 79 83 110 50 222 147 125 54% 54% 55% 58% 51% 61% 48% 53% 56% 54% 52% 56% 58% 53% 55% 53% G UNCLUTTERED (NET) 230 138 92 83 147 95 135 155 75 66 76 88 36 194 121 109 46% 46% 45% 42% 49% 39% 52% 47% 44% 46% 48% 44% 42% 47% 45% 47% F Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 2. In an average week, approximately how much time do you spend looking for misplaced items in your home? Please give your answer in hours. Your best guess is fine. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Less than one hour 318 147 171 31 105 72 110 105 88 106 49 130 139 142 162 14 145 173 118 199 63% 61% 66% 52% 58% 64% 74% 53% 63% 73% 67% 62% 63% 63% 64% 64% 53% 75% 52% 73% SQH DEA HA QA SA 1 hour 50 26 24 10 15 6 19 19 11 19 6 20 24 22 27 1 34 16 14 36 10% 11% 9% 17% 8% 5% 13% 10% 8% 13% 8% 10% 11% 10% 11% 5% 13% 7% 6% 13% F F R S 2 hours 64 29 35 10 23 20 11 29 23 11 9 28 27 23 38 3 40 24 39 24 13% 12% 13% 17% 13% 18% 7% 15% 17% 8% 12% 13% 12% 10% 15% 14% 15% 10% 17% 9% G G J J T 3 hours or more 70 39 31 9 39 14 8 44 17 9 9 32 29 38 28 4 53 17 56 13 14% 16% 12% 15% 21% 13% 5% 22% 12% 6% 12% 15% 13% 17% 11% 18% 19% 7% 25% 5% TRJG FGA IJA R TA ************************* AVERAGE 1.46 1.67 1.27 1.54 1.92 1.34 0.97 2.00 1.29 1.03 1.16 1.60 1.44 1.61 1.29 2.05 1.82 1.05 1.99 0.99 TRJG G FG IJA R TA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 2. In an average week, approximately how much time do you spend looking for misplaced items in your home? Please give your answer in hours. Your best guess is fine. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Less than one hour 318 180 138 107 211 134 184 197 121 110 94 114 51 267 162 156 63% 60% 68% 54% 70% 55% 71% 60% 71% 76% 59% 58% 59% 64% 60% 67% FD D FA H KLA 1 hour 50 27 23 14 36 27 23 27 23 10 15 25 8 42 32 18 10% 9% 11% 7% 12% 11% 9% 8% 13% 7% 9% 13% 9% 10% 12% 8% 2 hours 64 42 22 36 28 39 25 48 16 10 21 33 11 53 39 25 13% 14% 11% 18% 9% 16% 10% 15% 9% 7% 13% 17% 13% 13% 15% 11% J E G J 3 hours or more 70 49 21 42 28 42 28 59 11 15 29 26 16 54 35 35 14% 16% 10% 21% 9% 17% 11% 18% 6% 10% 18% 13% 19% 13% 13% 15% IE C EA G I J ************************* AVERAGE 1.46 1.58 1.29 1.87 1.20 1.78 1.17 1.69 1.02 1.28 1.65 1.44 1.67 1.42 1.38 1.56 IG E G I Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 3. How strongly do you agree or disagree with the following statement – moving is the best opportunity to de-clutter your home. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Agree strongly 114 56 58 17 46 22 29 50 34 26 21 45 48 55 53 6 73 41 60 53 23% 23% 22% 28% 25% 20% 20% 25% 24% 18% 29% 21% 22% 24% 21% 27% 27% 18% 26% 19% R Agree somewhat 196 103 93 21 79 46 50 85 51 54 24 94 78 82 106 8 109 87 98 98 39% 43% 36% 35% 43% 41% 34% 43% 37% 37% 33% 45% 36% 36% 42% 36% 40% 38% 43% 36% Disagree somewhat 96 38 58 14 33 18 31 37 25 30 13 39 44 43 50 3 44 52 33 63 19% 16% 22% 23% 18% 16% 21% 19% 18% 21% 18% 19% 20% 19% 20% 14% 16% 23% 15% 23% S Disagree strongly 96 44 52 8 24 26 38 25 29 35 15 32 49 45 46 5 46 50 36 58 19% 18% 20% 13% 13% 23% 26% 13% 21% 24% 21% 15% 22% 20% 18% 23% 17% 22% 16% 21% H E DE H ************************* AGREE (NET) 310 159 151 38 125 68 79 135 85 80 45 139 126 137 159 14 182 128 158 151 62% 66% 58% 63% 69% 61% 53% 69% 61% 55% 62% 66% 58% 61% 62% 64% 67% 56% 70% 56% G J R TA DISAGREE (NET) 192 82 110 22 57 44 69 62 54 65 28 71 93 88 96 8 90 102 69 121 38% 34% 42% 37% 31% 39% 47% 31% 39% 45% 38% 34% 42% 39% 38% 36% 33% 44% 30% 44% S E H Q S Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 3. How strongly do you agree or disagree with the following statement – moving is the best opportunity to de-clutter your home. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Agree strongly 114 60 54 52 62 55 59 74 40 42 34 38 26 88 53 61 23% 20% 26% 26% 20% 23% 23% 22% 23% 29% 21% 19% 30% 21% 20% 26% L Agree somewhat 196 126 70 79 117 109 87 137 59 38 66 92 33 163 118 78 39% 42% 34% 40% 39% 45% 33% 41% 35% 26% 42% 46% 38% 39% 44% 33% J G J J P Disagree somewhat 96 62 34 33 63 40 56 64 32 33 28 35 18 78 47 49 19% 21% 17% 17% 21% 17% 22% 19% 19% 23% 18% 18% 21% 19% 18% 21% Disagree strongly 96 50 46 35 61 38 58 56 40 32 31 33 9 87 50 46 19% 17% 23% 18% 20% 16% 22% 17% 23% 22% 19% 17% 10% 21% 19% 20% M M ************************* AGREE (NET) 310 186 124 131 179 164 146 211 99 80 100 130 59 251 171 139 62% 62% 61% 66% 59% 68% 56% 64% 58% 55% 63% 66% 69% 60% 64% 59% G J DISAGREE (NET) 192 112 80 68 124 78 114 120 72 65 59 68 27 165 97 95 38% 38% 39% 34% 41% 32% 44% 36% 42% 45% 37% 34% 31% 40% 36% 41% F L Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 4. Which of the following, if any, explain why you keep items in your home that you don’t use or need? Please select all that apply. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% In case I need them in 332 156 176 45 115 74 98 133 88 102 51 137 144 144 175 13 182 150 143 188 the future 66% 65% 67% 75% 63% 66% 66% 68% 63% 70% 70% 65% 66% 64% 69% 59% 67% 65% 63% 69% Sentimental reasons 269 122 147 33 96 60 80 105 76 77 39 109 121 122 138 9 139 130 126 141 54% 51% 56% 55% 53% 54% 54% 53% 55% 53% 53% 52% 55% 54% 54% 41% 51% 57% 56% 52% To sell them in the 143 70 73 19 63 27 34 63 41 38 25 69 49 59 75 9 86 57 71 71 future 28% 29% 28% 32% 35% 24% 23% 32% 29% 26% 34% 33% 22% 26% 29% 41% 32% 25% 31% 26% G M In case I want to give 124 58 66 13 45 27 39 45 36 37 19 46 59 49 73 2 71 53 55 69 them to someone as gifts 25% 24% 25% 22% 25% 24% 26% 23% 26% 26% 26% 22% 27% 22% 29% 9% 26% 23% 24% 25% P P I felt guilty getting 104 41 63 10 46 23 25 49 25 29 13 53 38 44 56 4 71 33 54 50 rid of them 21% 17% 24% 17% 25% 21% 17% 25% 18% 20% 18% 25% 17% 20% 22% 18% 26% 14% 24% 18% R B M R I am, or a family member 15 5 10 2 2 4 7 4 4 6 - 8 7 7 8 - 11 4 4 11 is, too lazy to get rid 3% 2% 4% 3% 1% 4% 5% 2% 3% 4% 4% 3% 3% 3% 4% 2% 2% 4% of old items Other 13 9 4 1 4 - 8 5 - 7 3 8 2 5 7 1 10 3 6 7 3% 4% 2% 2% 2% 5% 3% 5% 4% 4% 1% 2% 3% 5% 4% 1% 3% 3% M None of these 28 12 16 4 6 8 10 7 8 10 1 14 13 13 13 2 10 18 10 18 6% 5% 6% 7% 3% 7% 7% 4% 6% 7% 1% 7% 6% 6% 5% 9% 4% 8% 4% 7% K K K Q Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 4. Which of the following, if any, explain why you keep items in your home that you don’t use or need? Please select all that apply. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% ************************* ANY (NET) 474 229 245 56 176 104 138 190 131 135 72 196 206 212 242 20 262 212 217 254 94% 95% 94% 93% 97% 93% 93% 96% 94% 93% 99% 93% 94% 94% 95% 91% 96% 92% 96% 93% LMA R Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 4. Which of the following, if any, explain why you keep items in your home that you don’t use or need? Please select all that apply. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% In case I need them in 332 205 127 130 202 168 164 219 113 85 107 140 49 283 175 157 the future 66% 69% 62% 65% 67% 69% 63% 66% 66% 59% 67% 71% 57% 68% 65% 67% J Sentimental reasons 269 173 96 109 160 130 139 184 85 65 92 112 47 222 149 120 54% 58% 47% 55% 53% 54% 53% 56% 50% 45% 58% 57% 55% 53% 56% 51% C J J To sell them in the 143 89 54 58 85 73 70 102 41 41 48 54 30 113 85 58 future 28% 30% 26% 29% 28% 30% 27% 31% 24% 28% 30% 27% 35% 27% 32% 25% In case I want to give 124 72 52 51 73 64 60 79 45 38 43 43 15 109 63 61 them to someone as gifts 25% 24% 25% 26% 24% 26% 23% 24% 26% 26% 27% 22% 17% 26% 24% 26% I felt guilty getting 104 68 36 48 56 63 41 71 33 25 29 50 24 80 60 44 rid of them 21% 23% 18% 24% 18% 26% 16% 21% 19% 17% 18% 25% 28% 19% 22% 19% G I am, or a family member 15 10 5 4 11 8 7 6 9 6 3 6 1 14 7 8 is, too lazy to get rid 3% 3% 2% 2% 4% 3% 3% 2% 5% 4% 2% 3% 1% 3% 3% 3% of old items Other 13 6 7 2 11 7 6 5 8 6 4 3 - 13 8 5 3% 2% 3% 1% 4% 3% 2% 2% 5% 4% 3% 2% 3% 3% 2% D None of these 28 10 18 4 24 11 17 17 11 15 6 7 3 25 10 18 6% 3% 9% 2% 8% 5% 7% 5% 6% 10% 4% 4% 3% 6% 4% 8% D B D KL Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 4. Which of the following, if any, explain why you keep items in your home that you don’t use or need? Please select all that apply. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% ************************* ANY (NET) 474 288 186 195 279 231 243 314 160 130 153 191 83 391 258 216 94% 97% 91% 98% 92% 95% 93% 95% 94% 90% 96% 96% 97% 94% 96% 92% C EA J J Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 5. Which of the following items, if any, have you ever kept, or considered keeping, because you felt guilty getting rid of it? Please select all that apply. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Gift I received 294 139 155 43 115 69 67 133 83 72 32 127 135 135 146 13 167 127 145 147 59% 58% 59% 72% 63% 62% 45% 68% 60% 50% 44% 60% 62% 60% 57% 59% 61% 55% 64% 54% KG GA G G JA K K T Family heirloom 247 119 128 22 88 53 84 81 77 81 37 108 102 103 134 10 137 110 104 141 49% 49% 49% 37% 48% 47% 57% 41% 55% 56% 51% 51% 47% 46% 53% 45% 50% 48% 46% 52% D H H Clothing I rarely wore 233 100 133 26 85 57 65 95 65 60 36 99 98 100 124 9 128 105 106 125 46% 41% 51% 43% 47% 51% 44% 48% 47% 41% 49% 47% 45% 44% 49% 41% 47% 46% 47% 46% B Greeting card 230 97 133 25 103 41 61 101 62 57 31 98 101 116 106 8 125 105 115 113 46% 40% 51% 42% 57% 37% 41% 51% 45% 39% 42% 47% 46% 52% 42% 36% 46% 46% 51% 42% B DFGA J O T Drawing, craft or 113 40 73 7 64 34 8 52 52 8 13 55 45 51 52 10 62 51 62 50 project my child made 23% 17% 28% 12% 35% 30% 5% 26% 37% 6% 18% 26% 21% 23% 20% 45% 23% 22% 27% 18% JGD B DGA DG J HJA NOA T Old toy my child used to 82 35 47 7 52 17 6 41 34 6 11 41 30 37 37 8 50 32 52 29 play with 16% 15% 18% 12% 29% 15% 4% 21% 24% 4% 15% 20% 14% 16% 15% 36% 18% 14% 23% 11% TJG DFGA G J JA O TA Other 6 5 1 - 1 2 3 1 2 3 - 2 4 1 5 - 5 1 1 5 1% 2% *% 1% 2% 2% 1% 1% 2% 1% 2% *% 2% 2% *% *% 2% Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 5. Which of the following items, if any, have you ever kept, or considered keeping, because you felt guilty getting rid of it? Please select all that apply. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% None of these 34 22 12 3 7 9 15 7 9 16 6 16 12 10 19 5 17 17 8 26 7% 9% 5% 5% 4% 8% 10% 4% 6% 11% 8% 8% 5% 4% 7% 23% 6% 7% 4% 10% C E H N S ************************* ANY (NET) 468 219 249 57 175 103 133 190 130 129 67 194 207 215 236 17 255 213 219 246 93% 91% 95% 95% 96% 92% 90% 96% 94% 89% 92% 92% 95% 96% 93% 77% 94% 93% 96% 90% B G J P T Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 5. Which of the following items, if any, have you ever kept, or considered keeping, because you felt guilty getting rid of it? Please select all that apply. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Gift I received 294 179 115 126 168 149 145 196 98 77 99 118 51 243 154 140 59% 60% 56% 63% 55% 62% 56% 59% 57% 53% 62% 60% 59% 58% 57% 60% Family heirloom 247 157 90 98 149 134 113 170 77 61 76 110 39 208 148 99 49% 53% 44% 49% 49% 55% 43% 51% 45% 42% 48% 56% 45% 50% 55% 42% G J P Clothing I rarely wore 233 146 87 94 139 119 114 157 76 61 71 101 40 193 129 104 46% 49% 43% 47% 46% 49% 44% 47% 44% 42% 45% 51% 47% 46% 48% 44% Greeting card 230 137 93 104 126 119 111 160 70 60 76 94 42 188 120 110 46% 46% 46% 52% 42% 49% 43% 48% 41% 41% 48% 47% 49% 45% 45% 47% E Drawing, craft or 113 86 27 113 - 61 52 80 33 27 30 56 26 87 61 52 project my child made 23% 29% 13% 57% 25% 20% 24% 19% 19% 19% 28% 30% 21% 23% 22% C CA A JK Old toy my child used to 82 62 20 82 - 47 35 61 21 20 21 41 21 61 48 34 play with 16% 21% 10% 41% 19% 13% 18% 12% 14% 13% 21% 24% 15% 18% 15% C C A N Other 6 6 - - 6 3 3 3 3 1 2 3 - 6 3 3 1% 2% 2% 1% 1% 1% 2% 1% 1% 2% 1% 1% 1% None of these 34 16 18 8 26 12 22 21 13 14 7 13 2 32 17 17 7% 5% 9% 4% 9% 5% 8% 6% 8% 10% 4% 7% 2% 8% 6% 7% M D M Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 5. Which of the following items, if any, have you ever kept, or considered keeping, because you felt guilty getting rid of it? Please select all that apply. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% ************************* ANY (NET) 468 282 186 191 277 230 238 310 158 131 152 185 84 384 251 217 93% 95% 91% 96% 91% 95% 92% 94% 92% 90% 96% 93% 98% 92% 94% 93% E NA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 6. If you knew there wouldn’t be consequences, approximately what percentage of your significant other’s possessions, if any, would you get rid of? Your best guess is fine. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 298 151 147 20 125 70 83 112 92 82 51 125 122 115 171 12 160 138 136 159 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% None 27 13 14 3 8 7 9 8 9 9 4 10 13 11 15 1 9 18 9 18 9% 9% 10% 15% 6% 10% 11% 7% 10% 11% 8% 8% 11% 10% 9% 8% 6% 13% 7% 11% Q 1-10% 76 37 39 8 24 17 27 27 17 30 15 24 37 25 47 4 36 40 31 45 26% 25% 27% 40% 19% 24% 33% 24% 18% 37% 29% 19% 30% 22% 27% 33% 23% 29% 23% 28% E I L 11-24% 33 22 11 2 14 8 9 9 15 6 7 11 15 11 20 2 17 16 17 15 11% 15% 7% 10% 11% 11% 11% 8% 16% 7% 14% 9% 12% 10% 12% 17% 11% 12% 13% 9% C 25-49% 78 45 33 3 37 19 19 33 23 19 13 40 25 31 44 3 47 31 37 39 26% 30% 22% 15% 30% 27% 23% 29% 25% 23% 25% 32% 20% 27% 26% 25% 29% 22% 27% 25% M 50% or more 84 34 50 4 42 19 19 35 28 18 12 40 32 37 45 2 51 33 42 42 28% 23% 34% 20% 34% 27% 23% 31% 30% 22% 24% 32% 26% 32% 26% 17% 32% 24% 31% 26% B ************************* ANY (NET) 271 138 133 17 117 63 74 104 83 73 47 115 109 104 156 11 151 120 127 141 91% 91% 90% 85% 94% 90% 89% 93% 90% 89% 92% 92% 89% 90% 91% 92% 94% 87% 93% 89% R AVERAGE (INCLUDING 0) 30.27 28.30 32.28 19.60 35.84 28.60 25.84 33.66 30.75 24.93 28.06 33.14 28.24 32.95 29.08 21.50 33.66 26.33 33.89 27.16 DGA J R T Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 6. If you knew there wouldn’t be consequences, approximately what percentage of your significant other’s possessions, if any, would you get rid of? Your best guess is fine. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 298 151 147 20 125 70 83 112 92 82 51 125 122 115 171 12 160 138 136 159 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% AVERAGE (EXCLUDING 0) 33.28 30.97 35.68 23.06 38.29 31.78 28.99 36.25 34.08 28.00 30.45 36.03 31.61 36.43 31.87 23.45 35.67 30.28 36.29 30.63 DG J Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 6. If you knew there wouldn’t be consequences, approximately what percentage of your significant other’s possessions, if any, would you get rid of? Your best guess is fine. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 298 298 - 147 151 165 133 210 88 47 101 150 53 245 179 119 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% None 27 27 - 8 19 15 12 17 10 9 5 13 4 23 13 14 9% 9% 5% 13% 9% 9% 8% 11% 19% 5% 9% 8% 9% 7% 12% D K 1-10% 76 76 - 32 44 40 36 51 25 14 24 38 13 63 49 27 26% 26% 22% 29% 24% 27% 24% 28% 30% 24% 25% 25% 26% 27% 23% 11-24% 33 33 - 19 14 20 13 25 8 4 12 17 6 27 24 9 11% 11% 13% 9% 12% 10% 12% 9% 9% 12% 11% 11% 11% 13% 8% 25-49% 78 78 - 43 35 45 33 57 21 6 29 43 14 64 48 30 26% 26% 29% 23% 27% 25% 27% 24% 13% 29% 29% 26% 26% 27% 25% J J J 50% or more 84 84 - 45 39 45 39 60 24 14 31 39 16 68 45 39 28% 28% 31% 26% 27% 29% 29% 27% 30% 31% 26% 30% 28% 25% 33% ************************* ANY (NET) 271 271 - 139 132 150 121 193 78 38 96 137 49 222 166 105 91% 91% 95% 87% 91% 91% 92% 89% 81% 95% 91% 92% 91% 93% 88% E J AVERAGE (INCLUDING 0) 30.27 30.27 - 33.33 27.28 29.71 30.95 30.81 28.95 29.11 33.11 28.71 30.26 30.27 28.07 33.56 E AVERAGE (EXCLUDING 0) 33.28 33.28 - 35.25 31.20 32.68 34.02 33.53 32.67 36.00 34.83 31.44 32.73 33.40 30.27 38.04 O Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 7. How often, if ever, do you stop your significant other from throwing out an item you want to keep? STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 298 151 147 20 125 70 83 112 92 82 51 125 122 115 171 12 160 138 136 159 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% All the time 33 18 15 2 23 5 3 18 11 4 4 9 20 20 13 - 15 18 25 8 11% 12% 10% 10% 18% 7% 4% 16% 12% 5% 8% 7% 16% 17% 8% 9% 13% 18% 5% TJG FG J L O T Some of the time 123 71 52 13 54 33 23 54 42 22 17 55 51 53 66 4 76 47 74 48 41% 47% 35% 65% 43% 47% 28% 48% 46% 27% 33% 44% 42% 46% 39% 33% 48% 34% 54% 30% TJG C GA G G J J R TA Hardly ever 100 48 52 5 35 21 39 31 26 37 19 47 34 32 64 4 47 53 29 70 34% 32% 35% 25% 28% 30% 47% 28% 28% 45% 37% 38% 28% 28% 37% 33% 29% 38% 21% 44% S DEFA HI SA Never 42 14 28 - 13 11 18 9 13 19 11 14 17 10 28 4 22 20 8 33 14% 9% 19% 10% 16% 22% 8% 14% 23% 22% 11% 14% 9% 16% 33% 14% 14% 6% 21% S B E H N S ************************* FREQUENTLY (NET) 156 89 67 15 77 38 26 72 53 26 21 64 71 73 79 4 91 65 99 56 52% 59% 46% 75% 62% 54% 31% 64% 58% 32% 41% 51% 58% 63% 46% 33% 57% 47% 73% 35% TJG C GA G G JA J K OPA TA INFREQUENTLY (NET) 142 62 80 5 48 32 57 40 39 56 30 61 51 42 92 8 69 73 37 103 48% 41% 54% 25% 38% 46% 69% 36% 42% 68% 59% 49% 42% 37% 54% 67% 43% 53% 27% 65% SNHD B DEFA HIA M N N SA EVER (NET) 256 137 119 20 112 59 65 103 79 63 40 111 105 105 143 8 138 118 128 126 86% 91% 81% 100% 90% 84% 78% 92% 86% 77% 78% 89% 86% 91% 84% 67% 86% 86% 94% 79% C EFGA G J O TA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 7. How often, if ever, do you stop your significant other from throwing out an item you want to keep? MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 298 298 - 147 151 165 133 210 88 47 101 150 53 245 179 119 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% All the time 33 33 - 25 8 20 13 26 7 9 9 15 5 28 13 20 11% 11% 17% 5% 12% 10% 12% 8% 19% 9% 10% 9% 11% 7% 17% E E O Some of the time 123 123 - 68 55 72 51 89 34 16 49 58 29 94 72 51 41% 41% 46% 36% 44% 38% 42% 39% 34% 49% 39% 55% 38% 40% 43% N Hardly ever 100 100 - 39 61 56 44 67 33 17 30 53 16 84 67 33 34% 34% 27% 40% 34% 33% 32% 38% 36% 30% 35% 30% 34% 37% 28% D Never 42 42 - 15 27 17 25 28 14 5 13 24 3 39 27 15 14% 14% 10% 18% 10% 19% 13% 16% 11% 13% 16% 6% 16% 15% 13% M F M ************************* FREQUENTLY (NET) 156 156 - 93 63 92 64 115 41 25 58 73 34 122 85 71 52% 52% 63% 42% 56% 48% 55% 47% 53% 57% 49% 64% 50% 47% 60% E EA N O INFREQUENTLY (NET) 142 142 - 54 88 73 69 95 47 22 43 77 19 123 94 48 48% 48% 37% 58% 44% 52% 45% 53% 47% 43% 51% 36% 50% 53% 40% D DA M P EVER (NET) 256 256 - 132 124 148 108 182 74 42 88 126 50 206 152 104 86% 86% 90% 82% 90% 81% 87% 84% 89% 87% 84% 94% 84% 85% 87% G NA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 8. How likely or unlikely would you be to consider breaking up with someone if they got rid of something that had sentimental value to you? For example, an item from your childhood. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Very likely 52 21 31 7 26 10 9 30 11 11 7 17 28 31 21 - 31 21 32 20 10% 9% 12% 12% 14% 9% 6% 15% 8% 8% 10% 8% 13% 14% 8% 11% 9% 14% 7% G IJ T Somewhat likely 122 62 60 15 60 34 13 64 40 16 10 63 49 61 54 7 75 47 77 45 24% 26% 23% 25% 33% 30% 9% 32% 29% 11% 14% 30% 22% 27% 21% 32% 28% 20% 34% 17% TKJG G GA G JA J K TA Somewhat unlikely 167 76 91 25 57 32 53 66 44 50 28 72 67 66 94 7 94 73 63 103 33% 32% 35% 42% 31% 29% 36% 34% 32% 34% 38% 34% 31% 29% 37% 32% 35% 32% 28% 38% S Very unlikely 161 82 79 13 39 36 73 37 44 68 28 58 75 67 86 8 72 89 55 104 32% 34% 30% 22% 21% 32% 49% 19% 32% 47% 38% 28% 34% 30% 34% 36% 26% 39% 24% 38% SHE E DEFA H HIA Q S ************************* LIKELY (NET) 174 83 91 22 86 44 22 94 51 27 17 80 77 92 75 7 106 68 109 65 35% 34% 35% 37% 47% 39% 15% 48% 37% 19% 23% 38% 35% 41% 29% 32% 39% 30% 48% 24% TKJG G GA G IJA J K K O R TA UNLIKELY (NET) 328 158 170 38 96 68 126 103 88 118 56 130 142 133 180 15 166 162 118 207 65% 66% 65% 63% 53% 61% 85% 52% 63% 81% 77% 62% 65% 59% 71% 68% 61% 70% 52% 76% SHE DEFA H HIA LMA N Q SA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 8. How likely or unlikely would you be to consider breaking up with someone if they got rid of something that had sentimental value to you? For example, an item from your childhood. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Very likely 52 22 30 29 23 25 27 37 15 17 17 18 12 40 20 32 10% 7% 15% 15% 8% 10% 10% 11% 9% 12% 11% 9% 14% 10% 7% 14% B E O Somewhat likely 122 68 54 67 55 61 61 96 26 35 45 42 25 97 63 59 24% 23% 26% 34% 18% 25% 23% 29% 15% 24% 28% 21% 29% 23% 24% 25% IE EA I Somewhat unlikely 167 92 75 54 113 87 80 105 62 48 52 67 28 139 98 69 33% 31% 37% 27% 37% 36% 31% 32% 36% 33% 33% 34% 33% 33% 37% 29% D Very unlikely 161 116 45 49 112 69 92 93 68 45 45 71 21 140 87 74 32% 39% 22% 25% 37% 29% 35% 28% 40% 31% 28% 36% 24% 34% 32% 32% DC C D H ************************* LIKELY (NET) 174 90 84 96 78 86 88 133 41 52 62 60 37 137 83 91 35% 30% 41% 48% 26% 36% 34% 40% 24% 36% 39% 30% 43% 33% 31% 39% IE B EA I UNLIKELY (NET) 328 208 120 103 225 156 172 198 130 93 97 138 49 279 185 143 65% 70% 59% 52% 74% 64% 66% 60% 76% 64% 61% 70% 57% 67% 69% 61% D C DA HA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 9. Do you currently have any items from an ex that you don’t want your significant other to know you kept? For example, letters or photos. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 298 151 147 20 125 70 83 112 92 82 51 125 122 115 171 12 160 138 136 159 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Yes, more than one 63 41 22 4 40 10 9 38 15 9 11 24 28 37 24 2 40 23 48 15 21% 27% 15% 20% 32% 14% 11% 34% 16% 11% 22% 19% 23% 32% 14% 17% 25% 17% 35% 9% TOJG C FGA IJA OA TA Yes, one 45 23 22 5 19 11 10 20 12 12 8 16 21 18 26 1 28 17 32 13 15% 15% 15% 25% 15% 16% 12% 18% 13% 15% 16% 13% 17% 16% 15% 8% 18% 12% 24% 8% T TA No 190 87 103 11 66 49 64 54 65 61 32 85 73 60 121 9 92 98 56 131 64% 58% 70% 55% 53% 70% 77% 48% 71% 74% 63% 68% 60% 52% 71% 75% 58% 71% 41% 82% SNHE B E EA H H N Q SA ************************* YES (NET) 108 64 44 9 59 21 19 58 27 21 19 40 49 55 50 3 68 40 80 28 36% 42% 30% 45% 47% 30% 23% 52% 29% 26% 37% 32% 40% 48% 29% 25% 43% 29% 59% 18% TG C FGA IJA OA R TA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 9. Do you currently have any items from an ex that you don’t want your significant other to know you kept? For example, letters or photos. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 298 298 - 147 151 165 133 210 88 47 101 150 53 245 179 119 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Yes, more than one 63 63 - 37 26 38 25 55 8 9 29 25 16 47 37 26 21% 21% 25% 17% 23% 19% 26% 9% 19% 29% 17% 30% 19% 21% 22% I I L Yes, one 45 45 - 25 20 22 23 32 13 4 21 20 10 35 22 23 15% 15% 17% 13% 13% 17% 15% 15% 9% 21% 13% 19% 14% 12% 19% J No 190 190 - 85 105 105 85 123 67 34 51 105 27 163 120 70 64% 64% 58% 70% 64% 64% 59% 76% 72% 50% 70% 51% 67% 67% 59% K D HA K K M ************************* YES (NET) 108 108 - 62 46 60 48 87 21 13 50 45 26 82 59 49 36% 36% 42% 30% 36% 36% 41% 24% 28% 50% 30% 49% 33% 33% 41% I E I JLA N Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 10. Approximately what percentage of your child’s toys, if any, do you think you could get rid of without them noticing? Your best guess is fine. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 199 84 115 20 113 53 13 100 83 15 27 90 82 96 93 10 116 83 117 80 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% None 9 6 3 1 3 5 - 3 6 - - 5 4 5 4 - 6 3 4 5 5% 7% 3% 5% 3% 9% 3% 7% 6% 5% 5% 4% 5% 4% 3% 6% 1-10% 31 14 17 4 18 6 3 17 10 4 5 11 15 16 14 1 17 14 18 12 16% 17% 15% 20% 16% 11% 23% 17% 12% 27% 19% 12% 18% 17% 15% 10% 15% 17% 15% 15% 11-24% 34 18 16 2 21 10 1 18 15 1 6 20 8 14 16 4 24 10 21 13 17% 21% 14% 10% 19% 19% 8% 18% 18% 7% 22% 22% 10% 15% 17% 40% 21% 12% 18% 16% M 25-49% 47 20 27 4 32 8 3 29 15 2 6 19 22 23 20 4 30 17 34 13 24% 24% 23% 20% 28% 15% 23% 29% 18% 13% 22% 21% 27% 24% 22% 40% 26% 20% 29% 16% F T 50% or more 78 26 52 9 39 24 6 33 37 8 10 35 33 38 39 1 39 39 40 37 39% 31% 45% 45% 35% 45% 46% 33% 45% 53% 37% 39% 40% 40% 42% 10% 34% 47% 34% 46% P B P P ************************* ANY (NET) 190 78 112 19 110 48 13 97 77 15 27 85 78 91 89 10 110 80 113 75 95% 93% 97% 95% 97% 91% 100% 97% 93% 100% 100% 94% 95% 95% 96% 100% 95% 96% 97% 94% FA IA LMA NOA AVERAGE (INCLUDING 0) 38.39 33.76 41.77 40.10 37.82 37.51 44.23 36.96 38.65 47.33 34.00 39.76 38.33 38.14 39.71 28.50 36.21 41.43 36.70 41.18 B Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 10. Approximately what percentage of your child’s toys, if any, do you think you could get rid of without them noticing? Your best guess is fine. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 199 84 115 20 113 53 13 100 83 15 27 90 82 96 93 10 116 83 117 80 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% AVERAGE (EXCLUDING 0) 40.21 36.36 42.88 42.21 38.85 41.42 44.23 38.10 41.66 47.33 34.00 42.09 40.29 40.23 41.49 28.50 38.18 42.99 38.00 43.92 Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 10. Approximately what percentage of your child’s toys, if any, do you think you could get rid of without them noticing? Your best guess is fine. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 199 147 52 199 - 102 97 146 53 47 64 88 47 152 100 99 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% None 9 6 3 9 - 2 7 6 3 4 2 3 5 4 4 5 5% 4% 6% 5% 2% 7% 4% 6% 9% 3% 3% 11% 3% 4% 5% 1-10% 31 20 11 31 - 10 21 23 8 9 11 11 7 24 14 17 16% 14% 21% 16% 10% 22% 16% 15% 19% 17% 13% 15% 16% 14% 17% F 11-24% 34 26 8 34 - 21 13 24 10 5 13 16 4 30 22 12 17% 18% 15% 17% 21% 13% 16% 19% 11% 20% 18% 9% 20% 22% 12% M 25-49% 47 37 10 47 - 31 16 38 9 9 17 21 19 28 23 24 24% 25% 19% 24% 30% 16% 26% 17% 19% 27% 24% 40% 18% 23% 24% G NA 50% or more 78 58 20 78 - 38 40 55 23 20 21 37 12 66 37 41 39% 39% 38% 39% 37% 41% 38% 43% 43% 33% 42% 26% 43% 37% 41% M ************************* ANY (NET) 190 141 49 190 - 100 90 140 50 43 62 85 42 148 96 94 95% 96% 94% 95% 98% 93% 96% 94% 91% 97% 97% 89% 97% 96% 95% AVERAGE (INCLUDING 0) 38.39 38.67 37.60 38.39 - 38.29 38.48 37.42 41.04 41.45 36.38 38.22 33.62 39.86 37.24 39.55 AVERAGE (EXCLUDING 0) 40.21 40.31 39.90 40.21 - 39.06 41.48 39.03 43.50 45.30 37.55 39.56 37.62 40.94 38.79 41.65 Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 11. Approximately how many individual items, if any, would you say you have stored outside of your current residence? For example, at a friend or family member’s home, or in a storage facility. Your best guess is fine. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 499 240 259 60 181 110 148 197 136 145 73 208 218 223 254 22 269 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% None 272 119 153 20 77 62 113 74 72 111 38 113 121 104 154 14 134 138 - 272 55% 50% 59% 33% 43% 56% 76% 38% 53% 77% 52% 54% 56% 47% 61% 64% 50% 60% 100% NHED B DE DEFA H HIA N Q A 1-99 items 205 112 93 38 98 43 26 117 57 26 32 87 86 112 86 7 120 85 205 - 41% 47% 36% 63% 54% 39% 18% 59% 42% 18% 44% 42% 39% 50% 34% 32% 45% 37% 90% JG C FGA FGA G IJA J OA A 100 items or more 22 9 13 2 6 5 9 6 7 8 3 8 11 7 14 1 15 7 22 - 4% 4% 5% 3% 3% 5% 6% 3% 5% 6% 4% 4% 5% 3% 6% 5% 6% 3% 10% A ************************* ANY (NET) 227 121 106 40 104 48 35 123 64 34 35 95 97 119 100 8 135 92 227 - 45% 50% 41% 67% 57% 44% 24% 62% 47% 23% 48% 46% 44% 53% 39% 36% 50% 40% 100% JG C FGA FGA G IJA J OA R A AVERAGE (INCLUDING 0) 13.82 14.33 13.35 11.38 14.06 9.08 18.05 12.15 13.24 17.28 16.97 13.66 12.93 12.61 13.58 28.91 16.47 10.73 30.39 0.00 T TA AVERAGE (EXCLUDING 0) 30.39 28.43 32.62 17.08 24.46 20.81 76.34 19.46 28.14 73.68 35.40 29.91 29.05 23.64 34.49 79.50 32.81 26.83 30.39 - D DEF H Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 11. Approximately how many individual items, if any, would you say you have stored outside of your current residence? For example, at a friend or family member’s home, or in a storage facility. Your best guess is fine. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 499 295 204 197 302 241 258 329 170 144 159 196 86 413 266 233 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% None 272 159 113 80 192 124 148 161 111 86 69 117 35 237 156 116 55% 54% 55% 41% 64% 51% 57% 49% 65% 60% 43% 60% 41% 57% 59% 50% MKD DA HA K K M P 1-99 items 205 124 81 109 96 102 103 154 51 53 85 67 51 154 95 110 41% 42% 40% 55% 32% 42% 40% 47% 30% 37% 53% 34% 59% 37% 36% 47% IE EA I JLA NA O 100 items or more 22 12 10 8 14 15 7 14 8 5 5 12 - 22 15 7 4% 4% 5% 4% 5% 6% 3% 4% 5% 3% 3% 6% 5% 6% 3% ************************* ANY (NET) 227 136 91 117 110 117 110 168 59 58 90 79 51 176 110 117 45% 46% 45% 59% 36% 49% 43% 51% 35% 40% 57% 40% 59% 43% 41% 50% IE EA I JLA NA O AVERAGE (INCLUDING 0) 13.82 13.78 13.89 15.93 12.45 18.18 9.76 13.07 15.29 12.70 14.83 13.83 8.07 15.02 13.49 14.20 M M AVERAGE (EXCLUDING 0) 30.39 29.88 31.14 26.83 34.17 37.44 22.88 25.59 44.05 31.53 26.20 34.32 13.61 35.25 32.63 28.28 M M Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 12. What is the most embarrassing item you’ve ever stored away? Please be honest. Your answers are confidential. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total - - - - - - - - - - - - - - - - - - - - Refusal - - - - - - - - - - - - - - - - - - - - Do not know - - - - - - - - - - - - - - - - - - - - Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 12. What is the most embarrassing item you’ve ever stored away? Please be honest. Your answers are confidential. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total - - - - - - - - - - - - - - - - Refusal - - - - - - - - - - - - - - - - Do not know - - - - - - - - - - - - - - - - Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 13. For which of the following reasons, if any, have you ever moved? Please select all that apply. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Cost of living 158 77 81 22 83 28 25 87 41 28 19 69 70 91 61 6 83 75 90 67 31% 32% 31% 37% 46% 25% 17% 44% 29% 19% 26% 33% 32% 40% 24% 27% 31% 33% 40% 25% TOJG G FGA IJA J OA TA Job prospects 154 82 72 18 71 40 25 71 51 29 28 71 55 69 80 5 88 66 78 75 31% 34% 28% 30% 39% 36% 17% 36% 37% 20% 38% 34% 25% 31% 31% 23% 32% 29% 34% 28% JG G GA G J J M M Crime 90 40 50 12 43 19 16 46 25 17 6 36 48 59 31 - 50 40 55 34 18% 17% 19% 20% 24% 17% 11% 23% 18% 12% 8% 17% 22% 26% 12% 18% 17% 24% 13% TOKG G J K K OA T Traffic 53 34 19 4 32 10 7 27 17 9 9 24 20 27 25 1 26 27 28 24 11% 14% 7% 7% 18% 9% 5% 14% 12% 6% 12% 11% 9% 12% 10% 5% 10% 12% 12% 9% G C DFGA J Weather 42 22 20 6 23 6 7 26 8 8 11 17 14 27 12 3 27 15 31 10 8% 9% 8% 10% 13% 5% 5% 13% 6% 6% 15% 8% 6% 12% 5% 14% 10% 7% 14% 4% TO FG IJ O TA Terrorism concerns 9 6 3 1 5 1 2 4 2 3 1 4 4 4 4 1 5 4 6 3 2% 2% 1% 2% 3% 1% 1% 2% 1% 2% 1% 2% 2% 2% 2% 5% 2% 2% 3% 1% None of these 200 86 114 21 44 48 87 54 51 79 30 78 92 71 116 13 100 100 66 133 40% 36% 44% 35% 24% 43% 59% 27% 37% 54% 41% 37% 42% 32% 45% 59% 37% 43% 29% 49% SNHE E DEFA HIA N N SA ************************* Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 13. For which of the following reasons, if any, have you ever moved? Please select all that apply. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% ANY (NET) 302 155 147 39 138 64 61 143 88 66 43 132 127 154 139 9 172 130 161 139 60% 64% 56% 65% 76% 57% 41% 73% 63% 46% 59% 63% 58% 68% 55% 41% 63% 57% 71% 51% TJG G FGA G JA J OPA TA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 13. For which of the following reasons, if any, have you ever moved? Please select all that apply. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Cost of living 158 91 67 71 87 62 96 110 48 66 54 38 32 126 68 90 31% 31% 33% 36% 29% 26% 37% 33% 28% 46% 34% 19% 37% 30% 25% 38% L F KLA L O Job prospects 154 95 59 68 86 99 55 115 39 37 44 73 27 127 90 64 31% 32% 29% 34% 28% 41% 21% 35% 23% 26% 28% 37% 31% 31% 34% 27% IG GA I J Crime 90 49 41 54 36 37 53 61 29 35 36 19 21 69 30 60 18% 16% 20% 27% 12% 15% 20% 18% 17% 24% 23% 10% 24% 17% 11% 26% OLE EA L L OA Traffic 53 38 15 28 25 33 20 44 9 7 19 27 11 42 33 20 11% 13% 7% 14% 8% 14% 8% 13% 5% 5% 12% 14% 13% 10% 12% 9% JI C E G I J J Weather 42 24 18 26 16 27 15 32 10 10 12 20 9 33 20 22 8% 8% 9% 13% 5% 11% 6% 10% 6% 7% 8% 10% 10% 8% 7% 9% E G Terrorism concerns 9 4 5 7 2 4 5 7 2 4 3 2 3 6 3 6 2% 1% 2% 4% 1% 2% 2% 2% 1% 3% 2% 1% 3% 1% 1% 3% E None of these 200 118 82 64 136 83 117 114 86 51 61 88 25 175 120 80 40% 40% 40% 32% 45% 34% 45% 34% 50% 35% 38% 44% 29% 42% 45% 34% M D F HA M P Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 13. For which of the following reasons, if any, have you ever moved? Please select all that apply. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% ************************* ANY (NET) 302 180 122 135 167 159 143 217 85 94 98 110 61 241 148 154 60% 60% 60% 68% 55% 66% 55% 66% 50% 65% 62% 56% 71% 58% 55% 66% I E G I NA O Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 14. For which of the following reasons, if any, have you or someone you know ever considered moving? Please select all that apply. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Neighbors were too loud 160 76 84 17 69 43 31 72 48 37 18 69 73 87 65 8 89 71 86 71 32% 32% 32% 28% 38% 38% 21% 37% 35% 26% 25% 33% 33% 39% 25% 36% 33% 31% 38% 26% G G G J O T Political or social 80 38 42 12 44 16 8 49 20 10 9 39 32 43 33 4 42 38 41 39 environment made me 16% 16% 16% 20% 24% 14% 5% 25% 14% 7% 12% 19% 15% 19% 13% 18% 15% 17% 18% 14% uncomfortable JG G FGA G IJA J Area wasn’t pet-friendly 72 35 37 11 46 11 4 47 19 6 10 33 29 43 26 3 44 28 49 22 14% 15% 14% 18% 25% 10% 3% 24% 14% 4% 14% 16% 13% 19% 10% 14% 16% 12% 22% 8% TJG G FGA G IJA J O TA Cell phone reception was 43 23 20 10 23 7 3 28 11 4 6 18 19 29 13 1 26 17 29 13 bad 9% 10% 8% 17% 13% 6% 2% 14% 8% 3% 8% 9% 9% 13% 5% 5% 10% 7% 13% 5% TJG G G JA O T Home was haunted 41 17 24 9 20 9 3 25 12 4 6 20 15 19 21 1 27 14 25 15 8% 7% 9% 15% 11% 8% 2% 13% 9% 3% 8% 10% 7% 8% 8% 5% 10% 6% 11% 6% JG G G G J J T None of these 254 122 132 28 64 56 106 71 69 96 40 104 110 92 151 11 130 124 85 169 51% 51% 51% 47% 35% 50% 72% 36% 50% 66% 55% 50% 50% 41% 59% 50% 48% 54% 37% 62% SNHE E DEFA H HIA NA SA ************************* ANY (NET) 248 119 129 32 118 56 42 126 70 49 33 106 109 133 104 11 142 106 142 103 49% 49% 49% 53% 65% 50% 28% 64% 50% 34% 45% 50% 50% 59% 41% 50% 52% 46% 63% 38% TOJG G FGA G IJA J OA TA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 14. For which of the following reasons, if any, have you or someone you know ever considered moving? Please select all that apply. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Neighbors were too loud 160 89 71 69 91 75 85 109 51 57 48 55 33 127 78 82 32% 30% 35% 35% 30% 31% 33% 33% 30% 39% 30% 28% 38% 31% 29% 35% L Political or social 80 45 35 41 39 44 36 59 21 26 25 29 20 60 40 40 environment made me 16% 15% 17% 21% 13% 18% 14% 18% 12% 18% 16% 15% 23% 14% 15% 17% uncomfortable E Area wasn’t pet-friendly 72 46 26 37 35 33 39 56 16 20 26 26 17 55 42 30 14% 15% 13% 19% 12% 14% 15% 17% 9% 14% 16% 13% 20% 13% 16% 13% E I Cell phone reception was 43 23 20 21 22 17 26 34 9 14 19 10 12 31 18 25 bad 9% 8% 10% 11% 7% 7% 10% 10% 5% 10% 12% 5% 14% 7% 7% 11% I L Home was haunted 41 24 17 19 22 17 24 30 11 16 12 13 12 29 20 21 8% 8% 8% 10% 7% 7% 9% 9% 6% 11% 8% 7% 14% 7% 7% 9% None of these 254 157 97 90 164 122 132 154 100 61 80 113 29 225 145 109 51% 53% 48% 45% 54% 50% 51% 47% 58% 42% 50% 57% 34% 54% 54% 47% M H J M ************************* ANY (NET) 248 141 107 109 139 120 128 177 71 84 79 85 57 191 123 125 49% 47% 52% 55% 46% 50% 49% 53% 42% 58% 50% 43% 66% 46% 46% 53% I L NA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 15. Which of the following candidates, if any, would make you seriously consider moving to another country if they became President? Please select all that apply. STORE ITEMS OUTSIDE GENDER AGE GENERATION POLITICAL PARTY AREA CLUTTERED HOME HOME ------------- --------------------------- ------------------------ -------------------- --------------------- -------------- ------------------- TOTAL MALE FEMALE 18-24 25-39 40-54 55+ MILLENNIAL GEN X BOOMER GOP IND DEM CITY SUBURBS RURAL YES NO YES NO ------ ------ ------ ------ ------ ------ ------ ---------- ------ ------ ------ ------ ------ ------ ------- ------ ------- ------ --------- --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) (Q) (R) (S) (T) Total 502 241 261 60 182 112 148 197 139 145 73 210 219 225 255 22 272 230 227 272 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Donald Trump 256 103 153 38 110 52 56 127 66 55 23 105 128 126 125 5 134 122 121 134 51% 43% 59% 63% 60% 46% 38% 64% 47% 38% 32% 50% 58% 56% 49% 23% 49% 53% 53% 49% PKJGB BA FG FGA IJA K K P P Hillary Clinton 99 56 43 16 36 19 28 41 29 22 27 45 27 45 49 5 53 46 60 37 20% 23% 16% 27% 20% 17% 19% 21% 21% 15% 37% 21% 12% 20% 19% 23% 19% 20% 26% 14% TM LMA M TA Ted Cruz 70 41 29 7 21 20 22 24 18 25 2 30 38 29 40 1 41 29 33 37 14% 17% 11% 12% 12% 18% 15% 12% 13% 17% 3% 14% 17% 13% 16% 5% 15% 13% 15% 14% PK K K P Bernie Sanders 45 30 15 7 14 7 17 19 8 14 13 19 13 16 28 1 23 22 26 19 9% 12% 6% 12% 8% 6% 11% 10% 6% 10% 18% 9% 6% 7% 11% 5% 8% 10% 11% 7% C M John Kasich 22 14 8 4 13 1 4 14 4 4 1 12 9 6 15 1 14 8 13 9 4% 6% 3% 7% 7% 1% 3% 7% 3% 3% 1% 6% 4% 3% 6% 5% 5% 3% 6% 3% F F K None of these 142 78 64 7 38 36 61 30 45 61 24 64 54 48 82 12 75 67 43 99 28% 32% 25% 12% 21% 32% 41% 15% 32% 42% 33% 30% 25% 21% 32% 55% 28% 29% 19% 36% SNHED DE DEA H HA N NOA SA ************************* ANY (NET) 360 163 197 53 144 76 87 167 94 84 49 146 165 177 173 10 197 163 184 173 72% 68% 75% 88% 79% 68% 59% 85% 68% 58% 67% 70% 75% 79% 68% 45% 72% 71% 81% 64% TPJG FGA FGA IJA OPA P TA Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/AQ/AR/AS/AT/BC/DEFG/HIJ/KLM/NOP/QR/ST Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

SpareFoot Survey - Chicago DMA Wakefield Research

April 2016 15. Which of the following candidates, if any, would make you seriously consider moving to another country if they became President? Please select all that apply. MARITAL STATUS PARENT EDUCATION EMPLOYMENT INCOME HISPANIC RACE --------------------- ------------- ---------------- --------------- ---------------------------- ------------- ---------------- MARRIED/ NOT MARRIED/ COLLEGE COLLEGE NON- $35,000- TOTAL IN REL IN REL YES NO GRAD NON-GRAD WORKING WORKING LT $35,000 $74,999 $75,000+ YES NO WHITE NON-WHITE ------ -------- ------------ ------ ------ ------- -------- ------- ------- ---------- -------- -------- ------ ------ ------ --------- (A) (B) (C) (D) (E) (F) (G) (H) (I) (J) (K) (L) (M) (N) (O) (P) Total 502 298 204 199 303 242 260 331 171 145 159 198 86 416 268 234 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% Donald Trump 256 146 110 107 149 122 134 164 92 72 92 92 54 202 115 141 51% 49% 54% 54% 49% 50% 52% 50% 54% 50% 58% 46% 63% 49% 43% 60% O L NA OA Hillary Clinton 99 64 35 48 51 48 51 71 28 32 31 36 14 85 64 35 20% 21% 17% 24% 17% 20% 20% 21% 16% 22% 19% 18% 16% 20% 24% 15% E P Ted Cruz 70 41 29 25 45 40 30 50 20 12 24 34 12 58 39 31 14% 14% 14% 13% 15% 17% 12% 15% 12% 8% 15% 17% 14% 14% 15% 13% J J Bernie Sanders 45 33 12 20 25 22 23 31 14 8 16 21 6 39 30 15 9% 11% 6% 10% 8% 9% 9% 9% 8% 6% 10% 11% 7% 9% 11% 6% C John Kasich 22 13 9 12 10 10 12 14 8 5 13 4 6 16 9 13 4% 4% 4% 6% 3% 4% 5% 4% 5% 3% 8% 2% 7% 4% 3% 6% L None of these 142 83 59 46 96 71 71 95 47 41 36 65 15 127 91 51 28% 28% 29% 23% 32% 29% 27% 29% 27% 28% 23% 33% 17% 31% 34% 22% M D K M P ************************* ANY (NET) 360 215 145 153 207 171 189 236 124 104 123 133 71 289 177 183 72% 72% 71% 77% 68% 71% 73% 71% 73% 72% 77% 67% 83% 69% 66% 78% E L NA O Comparison Groups: AB/AC/AD/AE/AF/AG/AH/AI/AJ/AK/AL/AM/AN/AO/AP/BC/DE/FG/HI/JKL/MN/OP Independent T-Test for Means (based on test for equal variances), Independent Z-Test for Percentages (unpooled proportions) Uppercase letters indicate significance at the 95% level. Base sizes under 100 are directional findings only.

Methodological Notes: The SpareFoot Survey was conducted by Wakefield Research (www.wakefieldresearch.com) among 1,003 nationally representative U.S. adults ages 18+ and a minimum of 500 adults ages 18+ each in the New York City, Los Angeles, Chicago, Dallas-Fort Worth and Seattle-Tacoma DMAs, between April 6th and April 19th, 2016, using an email invitation and an online survey – for a total of 3,519 respondents. Quotas have been set to ensure reliable and accurate representation of the U.S. adult population ages 18+. Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. For the interviews conducted in this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 3.1 percentage points in the nationally representative audience, 4.3 percentage points in the New York City DMA audience and 4.4 percentage points in the remainder of the DMA audiences, from the results that would be obtained if interviews had been conducted with all persons in the universe represented by the samples.