demystifying: distribution of content-as-a-service
DESCRIPTION
TRANSCRIPT
DEMYSTIFYINGDistribution of
Content-as-a-ServiceADAM DuVANDER @adamdProgrammableWeb
Intelligent Content 2013
DEMYSTIFYING
DEMYSTIFYINGDistribution of
Content-as-a-Service
AJ Batac
Tangible to intangible
Chris Phan
Lorem
Ipsum
Your content Your book Your readerWill Ockenden
Lorem Ipsum
Will Ockenden
Know Your Meme
Know Your Meme
APIApplication
Programmer’sInterface
Flickr user demibrooke
Apps
Partners
Income
APIs on ProgrammableWeb
Sep-05
Mar-
06
Sep-06
Mar-
07
Sep-07
Mar-
08
Sep-08
Mar-
09
Sep-09
Mar-
10
Sep-10
Mar-
11
Sep-11
Mar-
12
Sep-12
0
1000
2000
3000
4000
5000
6000
7000
8000
9000
106 APIs 57 APIs 39 APIs 30 APIs
Apps
Partners
Income
Apps
Partners
Income
Netflix on 800+ Devices
Mashery
2,300 API Partners
$250,000
$1,000,000
$1,000,000
$2,000,000
Apps
Partners
Income
API Business Models
API Business Models
Netflix: Distribution = Income
Flickr user: f-r-a-n-k
Jemima Gibbons
Content Acquisition
Max Westfield
Flickr user Pranavian
Flickr user mc-pictures
Cost Free Per 1,000 req
Ads Yup No way
Show Ads or Pay(your choice)
Sell Your API
Apps
Partners
Income
STRUCTURE
Frédéric Bisson
Structured Content
28 Dictionary APIs
10 Thesaurus APIs
Flic
kr
use
r C
als
idyR
ose
185 Years Young
Let Go of the Product
Laura Hadden
Embrace the Platform
Will Ockenden