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design approach by ask4me group - siide2010

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China, Shunde, SIIDE2010 September 18 th , 2010

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Introduction of Ask4Me Group's design approach that integrates market research and engineering in early stage. Specified for designers working in China. Presentation held by CEO Boukje Koch (MSc) at the China (Shunde) International Design Expo.

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Page 1: Design Approach by Ask4Me Group - Siide2010

China,Shunde,SIIDE2010

September18th,2010

Page 2: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Page 3: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

1.  Philips and Heineken are famous brands�2.  Rembrandt and Mondriaan are famous artists. �3.  GZ TV tower and the HongKong-Macau-Zhuhai bridge are famous for their engineering.

Page 4: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Page 5: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

= design + market + production�

Page 6: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Page 7: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Page 8: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Page 9: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Page 10: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Market(marke&ngdepartment)

Design(Ask4MeGroup)

Manufacturing(manufacturerinGuangdong)

Page 11: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Page 12: Design Approach by Ask4Me Group - Siide2010

BeeonDmeItsaClock

www.ask4me‐group.com

Page 13: Design Approach by Ask4Me Group - Siide2010

ModroboDcsCubelets

www.ask4me‐group.com

Page 14: Design Approach by Ask4Me Group - Siide2010

www.ask4me‐group.com

Page 15: Design Approach by Ask4Me Group - Siide2010

NaeevBabyMonitor

www.ask4me‐group.com

Page 16: Design Approach by Ask4Me Group - Siide2010

DannyFangPhotoframe

50x50

www.ask4me‐group.com

Page 17: Design Approach by Ask4Me Group - Siide2010

MarloestenBöhmerShoewithsteelheel

www.ask4me‐group.com

Page 18: Design Approach by Ask4Me Group - Siide2010

VanmoofSolarPowered

bicyclelight

Page 19: Design Approach by Ask4Me Group - Siide2010

SysproInvisiblepowersupply

forLCDdisplays

www.ask4me‐group.com

Page 20: Design Approach by Ask4Me Group - Siide2010

3/ THEORY DESIGN APPROACH

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