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INTERIOR DESIGN: ARIADES.COM | ARCHITECTURE: HORST-ARCHITECTS.COM (AS SEEN IN AUG/SEPT 2014 ISSUE- OCEAN HOME MAGAZINE, OCEANHOMEMAG.COM) DESIGN-INSPIRED SHOPPING, PROGRAMS + ENTERTAINMENT THURSDAY Open to Trade & Media: 2-6 PM Opening Night Party: 6:30-10 PM FRIDAY-SUNDAY Open to the Trade/Public | Fri: 11 AM-8 PM, Sat: 11AM-6 PM, Sun: 11AM-5 PM DESIGN FAIR Shopping from 150 Premium Design Brands Design Seminars & Panels Book Signings & Special Events Opening Night Party to Benefit Heal the Bay Friday Night Cocktails to Benefit A+D Museum ADVANCE TICKETS $20 $25 On-Site Online advance purchase includes a one-year digital subscription to Architectural Digest . ENTER CODE “LATREADER” ONLINE FOR $5 OFF TICKETS ORDER YOUR TICKETS NOW: WESTEDGEDESIGNFAIR.COM THE BARKER HANGAR Santa Monica, CA westedgedesignfair.com 4 FOUR DAYS ONLY October 16-19, 2014

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INTERIOR DESIGN: ARIADES.COM | ARCHITECTURE: HORST-ARCHITECTS.COM (AS SEEN IN AUG/SEPT 2014 ISSUE-OCEAN HOME MAGAZINE, OCEANHOMEMAG.COM)

DESIGN-INSPIRED SHOPPING, PROGRAMS + ENTERTAINMENTTHURSDAYOpen to Trade & Media: 2-6 PMOpening Night Party: 6:30-10 PM

FRIDAY-SUNDAYOpen to the Trade/Public | Fri: 11 AM-8 PM, Sat: 11AM-6 PM, Sun: 11AM-5 PM

DESIGN FAIR

Shopping from 150 Premium Design BrandsDesign Seminars & PanelsBook Signings & Special EventsOpening Night Party to Benefit Heal the BayFriday Night Cocktails to Benefit A+D Museum

ADVANCE TICKETS $20 $25 On-Site Online advance purchase includes a one-year digital subscription to Architectural Digest.ENTER CODE “LATREADER” ONLINE FOR $5 OFF TICKETS

ORDER YOUR TICKETS NOW: WESTEDGEDESIGNFAIR.COM

THE BARKER HANGARSanta Monica, CA westedgedesignfair.com4FOUR DAYS ONLY

October 16-19, 2014

ZIA PRIVEN

WESTEDGE, the West Coast’s newest design event, returns to Santa Monica’s Barker Hangar presenting a unique experience for industry professionals and design aficionados alike with leading and emerging design brands. Shop from the latest products in categories ranging from furniture, lighting, kitchen and bath, outdoor furnishings, fine carpets and more to outfit your dream living space or provide inspiration for your next design project.

DESIGNED TO ENGAGE, ENTERTAIN AND INSPIRE YOU

DESIGN FAIR

ADVANCE TICKETS $20

$25 On-Site Online advance purchase includes a one-year digital subscription to Architectural Digest.ENTER CODE “LATREADER” ONLINE FOR $5 OFF TICKETS

ORDER YOUR TICKETS NOW: WESTEDGEDESIGNFAIR.COM4FOUR DAYS ONLYOctober 16-19, 2014

Meet the designers and artisans firsthand, and learn about the inspiration and process behind their products. With a focus on meticulous craftsmanship and quality, you’ll find many exhibiting brands creating authentic designs in limited production who also offer custom capabilities.

superPACThis group exhibition, curated by Design Milk, brings together the best designers from throughout the North American Pacific Coast representing a large range of product categories including furniture, lighting, accessories, carpets and more. All products showcased within the exhibition are available for purchase during the event. Participants include: 100xbtr § Brendan Ravenhill § Eric Trine § Iacoli & McAllister § graypants § Hinterland Design Jeff Martin Joinery § Ladies & Gentlemen Studio § Mimi Jung § PECA § Phloem Studio § Rachel Denny Standard Socket § Tanya Aguiniga § urbancase § Varian Designs § Wolfum § Zoe Pawlak

SPECIAL HIGHLIGHTS

Culinary Demonstrations We’re excited to bring a stronger culinary focus to this year’s event. Visit an expanded selection of kitchen brands, including a dedicated pavilion of leading outdoor appliance manufacturers (think master grillers and alfresco libations). Many of these brands will be conducting cooking demonstrations during the event – enjoy the tastings while you shop.

Outdoor Lounge When you’re ready for a break, this is a perfect spot to enjoy a cold beer in the warm California sunshine as you contemplate your next design project, browse the latest issue from one of our media sponsors’ magazines, or regroup with friends.

Jenn-Air Master Class Studio Jenn-Air welcomes attendees to hear from leading names in the design industry on a variety of topics with educational panels and seminars during all four days of the fair. Take advantage of the full schedule of programs, and we guarantee you’ll walk away with something—a new idea, fresh insight or renewed motivation.

Jared Rusten Furniture Studio

NEWELL DESIGN

JILL SORENSEN

MOORE + FRIESL

100XBTR

NICHE

PHLOEM STUDIO

Visit our website ticketing page and be entered in the Jenn-Air Designed to Inspire sweepstakes. ONE lucky winner will win a complete suite of Jenn-Air® kitchen appliances and a collection of books from the Architectural Digest’s AD100—it's an unrivaled opportunity valued at $26,500.

JENN-AIR

KELLY LAMB STUDIO

JOIN

TH

E C

ELEB

RAT

ION openingnight PARTY

THURSDAY, OCTOBER 16 6:30-10 PM TO BENEFIT HEAL the BAY

Tickets: $95 each or two for $175 (includes cocktails, passed hors d’ouevres, silent auction, all-access pass to WestEdge and a one-year digital subscription to Architectural Digest)

Plentiful libations • Fanciful hors d’oeuvres Engaging entertainment • The best in design

HOST COMITTEE: Bonnie TsangCindi BurnettDelta WrightEd Begley Jr.Estee StanleyJaime DerringerJeff AndrewsJulie WolfsonKathryn M. IrelandKelly WearstlerLaura ReganMartyn Lawrence Bullard

Melissa C. GillespieMichael S. SmithOliver M. FurthPamela B. NeimanPeter GurskiRoderick ShadeRyan FarberRuss DiamondTibbie DunbarTy PenningtonSharon LawrenceSusan McFadden

fridaycocktail PARTY FRIDAY, OCTOBER 17 5:00-8 PM TO BENEFIT THE A+D MUSEUM

Join a festive evening of cocktails, tastings from local restaurants, entertainment and more. Guests will have the chance to win several raffle prizes, including a premier ticket package to Modernism Week in Palm Springs, February 12-22, 2015 (modernismweek.com). Tickets: $40 (includes cocktails on the WestEdge show floor, an A+D Museum pass, WestEdge access Friday with re-entrance over the weekend and a one-year digital subscription to Architectural Digest)

FANTINI USA

IACOLI & MCALLISTER

ALLMODERN FEATURING GUS MODERN

MEDIA PARTNERS

SUPPORTING PARTNERS

DESIGN FAIR

October 16-19, 2014The Barker Hangar | Santa Monica, CAwestedgedesignfair.com

ADMISSIONThursday, October 16 • 2-6 PMOpen to trade and preview ticket holdersThursday admission is complimentary for interior designers,architects and design students who have pre-registered byOctober 9 (trade credentials required at check-in).

6:30-10 PM Opening Night Party to benefit Heal the Bay$95 each / 2 for $175 (includes cocktails, passed hors d’ouevres, silent auction, all-access pass to WestEdge and a one-year digital subscription to Architectural Digest).

Friday, October 17-Sunday, October 19Open to trade and publicFri 11 AM-8 PM | Sat 11 AM-6 PM | Sun 11 AM-5 PM$20 advance purchase or $25 on-site (Online advance purchaseincludes a one-year digital subscription to Architectural Digest).

Friday 5-8 PM Cocktail Party to benefit A+D Museum$40 (includes cocktails on the WestEdge show floor, an A+D Museum pass, WestEdge access Friday with re-entrance over the weekend and a one-year digital subscription to Architectural Digest.)

For tickets and details, please visit westedgedesignfair.com.

JOIN THE CONVERSATIONConnect with us to get the latest event updates and special offers.

DESIGN INSIGHT & INSPIRATIONLearn from design luminaries and gain insight on a variety of topics with these complimentary presentations and seminars held in the Jenn-Air Master Class Studio. For the complete program descriptions, visit westedgedesignfair.com.

INDUSTRY PARTNERS

GRANGE

ZO

E P

OW

LAKLA CORNUE USA

FO

GG

IA |

SA

LVA

STHURSDAY, OCTOBER 16 11:00-12:00 PM | More Money, More Profits Presented by designer and author Kimberley Seldon

1:00-2:00 PM | Art & Interiors Presented by ASID Los Angeles | Moderated by Cindi Burnett Featuring Marie Chambers, Elizabeth East, Peter Mays, MaryLinda Moss and Jack Rutberg

2:30-3:30 PM | Haute Design: The intersection of Fashion, Trend and Home Decor Presented by Benjamin Moore

4:30-5:30 PM | The Consummate Kitchen Presented by Jenn-Air | Moderated by Mayer Rus Featuring Steve Brown, Oliver M Furth and Melinda Ritz

FRIDAY, OCTOBER 17 10:00-11:00 AM | Salaries, Fees and Value: Data, Discussion and Direction from Industry Leaders Presented by the Leaders of Design Council Featuring Keith Granet and Meg Touborg

11:30 AM-12:30 PM | Craftsmanship in the Digital Age Presented by Dering Hall | Moderated by Steven Gambrel Featuring Bernard Brucha, Paul Priven, Wendy Schwartz and Delta Wright

1:00-2:00 PM | How to Get Published Presented by Coastal Living | Moderated by Antonia van der Meer Featuring Sasha Emerson

2:30-3:30 PM | Built to Last: Developing a Brand Legacy in the Design World Moderated by Kathryn M. Ireland Featuring Martyn Lawrence Bullard, Russ Diamond, Christopher Farr and Thomas Lavin

4:00-5:00 PM | Rethinking Retail: Does Main Street Matter? Presented by West Hollywood Design District in partnership with DIEM Moderated by Frances Anderton, KCRW Featuring Jamie Adler, Maria Cicione, Troy Hanson, John Neamonitis and Todd Nickey

5:30-6:30 PM | Why We Hate Work: Is How We Work Working? Presented by IIDA Southern California Moderated by Edie Cohen, Interior Design Magazine Featuring Liz Burow, Tiffany English, Michelle Ives Ratkovich and Alan Young

SATURDAY, OCTOBER 18 11:30 AM-12:30 PM | Rock Star Architecture: Creative Design for Recording Artists Presented by FORM Magazine | Moderated by Lisa Bingham Featuring Peter Grueneisen, Maureen Droney, Joe Chiccarelli and Vince Wilburn Jr.

1:00-2:00 PM | The Bottom Line: How to Build a Cool Project Without Getting into Hot Water | Moderated by Susan McFadden Featuring William Hefner, Monique Lafia, and Bart Mendel

2:30-3:30 PM | Innovations in Kitchen & Bath Design Presented by Angeleno Magazine | Moderated by Amanda Friedman Featuring Annette English, Laurie Haefele, Chris Tosdevin and Wendy Williams

4:00-5:00 PM | Design for Hospitality or Home Presented by Ocean Home Magazine | Moderated by Melissa Gillespie Featuring Michael Berman and Lynda Murray

SUNDAY, OCTOBER 19 11:30 AM-12:30 PM | The Art of Entertaining in California Presented by California Home + Design Moderated by Jennifer Mehditash

1:00-2:00 PM | Using Color For Maximum Effect Featuring Roderick Shade

PHOTOS: (LEFT) RYAN BENOIT FOR THE HORTICULT, STEFANIE KEENAN (CENTER AND RIGHT)

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