design for social entrepreneurship workshop
DESCRIPTION
A workshop presented by the Grain Collaborative at the Better World by Design Conference. How to use frameworks to uncover overlooked design opportunities, and how to partner with local organization to make social change through design.TRANSCRIPT
Workshop
Saturday November 8th, 2008
Presented by Grain
Design for Social Entrepreneurship
Who are we?
What is Social Entrepreneurship?
What are the UN Millennium Development Goals?
How do we use frameworks to uncover design opportunities?
How do the UN MDGs translate to what’s going on in the US? -->Brainstorm
How do we partner with local organizations to create change? --> Charrette --> Share
A social entrepreneur is someone who recognizes a social problem and uses entrepreneurial principles to organize, create, and manage a venture to make social change. Wikipedia
A social entrepreneur is someone who has innovative solutions to social problems and the potential to change patterns across society. Ashoka
We have been SURROUNDED by them this weekend...
Maslow’s Hierarchy of Needs
Maslow’s Hierarchy of Needs
Find (a) simple solutions (b) to overlooked problems (c) that actually need to be solved, and (d) deliver them as informally as possi-ble, (e) starting with a very crude version 1, then (f) iterating rapidly.
Solving Overlooked Problems:
Paul Graham
Sustaining the Triple Bottom LineDesign for Social Entrepreneurship
ERADICATE EXTREME POVERTY AND HUNGER
ACHIEVE UNIVERSAL PRIMARY EDUCATION
PROMOTE GENDER EQUALITY AND EMPOWER WOMEN
REDUCE CHILD MORTALITY
IMPROVE MATERNAL HEALTH
COMBAT HIV/AIDS MALARIA AND DISEASES
ENSURE ENVIRONMENTAL SUSTAINABILITY
DEVELOP A GLOBAL PARTNERSHIP FOR DEVELOPMENT
Assemble on Site Oxygen Concentrator
Pneumonia: Leading cause of Child MortalityIn Niger, 1 out of every 4 children born will not live to see their 6th birthday. The leading cause of these deaths for children under the age of 5 is pneumonia. In more developed countries pneumonia is rarely fatal, but in Niger, limited access to hospi-tals, a lack of trained medical staff, and limited access to medical oxygen allow pneumonia to cause 25% of child fatalities.
Affordable Medical Oxygen Will Save Lives The AOS O2 concentrator is a concept of an oxygen generating system that would cost 75% less than a high quality oxygen concentrator without sacrificing any performance. Components specific to oxygen concentrators would be purchased from a company that specializes in refurbishing oxygen systems, like Accurate Biomed in Missouri. The remaining components are purchased off the shelf to eliminate all manufacturing costs. All components will be packaged in plastic crates along with assem-bly instructions. The plastic shipping crate becomes the housing for the new oxygen concentrator.
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Assemble on Site Oxygen Concentrator
Cut Template 1
Leaving the assembling for the end users accomplishes two goals. The assembly process will serve as a training exercise for the staff, while familiarizing them with the working components of the system. Assembling on site will also reduce the price significantly.
Accurate Biomed Inc.
Referbished Components
Off the ShelfComponents
Package in Plastic Crates
Minimize Shipping Costs
Packaging becomes Housing
Assemble with Instructions
In honor of our new President-elect...
How can we Design for America?
in “a new spirit of service and sacrifi ce”
Election Issues
Economy Healthcare Education War Environment Global Partnership
Economy Healthcare Education War Environment Global Partnership
In the United States, according to the Bureau of Justice Statisticswomen are about six times as likely as men to experience intimatepartner violence. 22% of women in the US surveyed were physically assaulted by an intimate partner at one point in time.
Women’s Health
CREATE
-Making sense of data
-Identifying Patterns
-Defining Opportunities
-Creating Solutions
DELIVER
-Identify Required
Resources
-Create Implemen-
tation Plan
-Scope out Finan-
cial Sustainability
participateobserve
interview
draw your job
build a team
opportunity identification
synthesizebrainstorm
prototype
HEAR
Who to talk to
How to gain empathy
How to capture stories
Experience Service Product Strategy
Design & Process
IDEO
Women’s HealthWomen’s Center of Rhode Island
Temporary housing limited to 30days
Design OpportunitiesPrevention- How might we enable women to -avoid abusive relationships? -leave abusive relationships? -seek help when in an abusive relationship?
Interior Space- How might we -provide a space/room that brings a sense of dignity to women and their family? -provide an experience or an object that welcomes them into their new situation?
Overworked and Underpaid Staff- How might we -allowaspaceandtimeforthestafftostepbackandreflectontheworkthey are doing and the transformational power it has? -create a program that shows appreciation to the staff to encourage them in the work they are doing? -increase their donor base to hire more staff or pay more to existing staff?
Time Limits- How might we -work with the community to offer more rooms to serve more women? -gain access to resources to develop new rooms? -link women to more permanent housing situations?
Community Healing- How might we -bring the women together to share and heal? -developprogramsthatallowforreflectionandpersonalgrowth?
“I ask you to join in the work of re-making this nation the only way it’s been done in America for two-hun-dred and twenty-one years -- block by block, brick by brick, calloused hand by calloused hand.”
The Triple Bottom Line...
People
Profi tPlanet
Sustainability