design me-43 leisk introduction. what is design? design: introduction

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Design ME-43 Leisk Introduction

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Page 1: Design ME-43 Leisk Introduction. What is design? Design: Introduction

Design

ME-43

Leisk

Introduction

Page 2: Design ME-43 Leisk Introduction. What is design? Design: Introduction

What is design?

Design: Introduction

Page 3: Design ME-43 Leisk Introduction. What is design? Design: Introduction

Design: Introduction

• What is design?

“Design is that area of human experience, skill and knowledge which is concerned with man’s ability to mold his environment to suit his material and spiritual needs.” – B. Archer

“To design is either to formulate a plan for the satisfaction of a specified need or to solve a problem.”

• Shigley’s Mechanical Engineering Design:

Page 4: Design ME-43 Leisk Introduction. What is design? Design: Introduction

What problems?

Design: Introduction

Page 5: Design ME-43 Leisk Introduction. What is design? Design: Introduction

Design: Introduction

• What problems?

Quote from Charles H. Duell, Commissioner of U.S. patent office in 1899:

“Everything that can be invented has been invented.”

“Everything has already been written…”

“Everything has already been done…”

“Everything has already been designed before…”

Page 6: Design ME-43 Leisk Introduction. What is design? Design: Introduction

Design: Introduction

In 1899, future projections would look very different from 1960-1980!!!

Page 7: Design ME-43 Leisk Introduction. What is design? Design: Introduction

Design: Introduction

19th century high-tech

21st century high-tech

Page 8: Design ME-43 Leisk Introduction. What is design? Design: Introduction

“We do not yet know all the basic laws: there is an expanding frontier of ignorance.”

• Richard Feynman:

Design: Introduction

The more humans uncover about how the world works, the more we realize how little we actually know.

• Leisk’s interpretation:

There are seemingly always new problems, ways to make a product better, needs to solve problems in a more efficient manner, or develop new solutions no-one thought was possible.

• Application to design:

Page 9: Design ME-43 Leisk Introduction. What is design? Design: Introduction

Where to find problems?

Design: Introduction

Page 10: Design ME-43 Leisk Introduction. What is design? Design: Introduction

http://www.cnn.com/2013/09/09/travel/thai-airways-skids-off-runway/index.html?hpt=hp_t2

• Thai Airways plane skids off runway…

• Festival ride injures 12 children…

• Fans injured in bleacher collapse…

• NFL concussion settlement…

• Giant airliners: is bigger better?

• Super extravagant U.S. cruises…

• Today’s front page of CNN.com:

http://www.cnn.com/2013/09/09/us/connecticut-swing-ride-accident/index.html?hpt=hp_t2

http://www.cnn.com/video/data/2.0/video/bestoftv/2013/09/07/newday-vo-bleacher-collapse-ohio.cnn.html

http://www.cnn.com/2013/09/08/opinion/campbell-nfl-lawsuit/index.html?hpt=hp_t4

http://www.cnn.com/2013/09/06/travel/superjumbo-atlanta-airport/index.html?hpt=hp_c3

http://www.cnn.com/2013/09/06/travel/american-luxury-cruises/index.html?hpt=hp_c3

Design: Introduction

Page 11: Design ME-43 Leisk Introduction. What is design? Design: Introduction

• Today’s front page of CNN.com:

Design: Introduction

• Creative ways to recycle an airplane…

• Decorating in 3D…

• Designs to help you survive…

• Jellyfish-proof face mask (Diana Nyad)…

• Robot chef…

• Millipedes cause train crash…

http://www.cnn.com/2013/09/04/travel/recycled-planes/index.html?hpt=hp_c3

http://www.cnn.com/2013/09/03/living/3d-printer-decor-style/index.html?hpt=hp_bn11

http://www.cnn.com/2013/08/26/tech/innovation/in-the-middle-of-a-natural/index.html

http://www.cnn.com/2013/09/03/tech/innovation/diana-nyad-face-mask/index.html?hpt=hp_c2

http://www.cnn.com/2013/08/30/tech/innovation/meet-the-robot-chef-prints-cookies/index.html

http://newsfeed.time.com/2013/09/04/millipedes-yes-millipedes-may-be-responsible-for-australian-train-crash/?hpt=hp_t3

Page 12: Design ME-43 Leisk Introduction. What is design? Design: Introduction

Design: Introduction

Class Exercise

Page 13: Design ME-43 Leisk Introduction. What is design? Design: Introduction

Brainstorming

1. Record all ideas generated – appoint secretary (also contributor)

2. Generate and verbalize as many ideas as possible

3. Think wild – silly, impossible ideas can lead to useful ideas

4. DO NOT ALLOW evaluation of ideas – reserve all judgment or comments on the value of ideas

• Use 4-12 individuals

• Can include customers, experts, and designers

• Have discussion leader

• Record all ideas

• Keep session to 20-30 minutes, then incubate

Guidelines

Design: IntroductionConcept Generation

Page 14: Design ME-43 Leisk Introduction. What is design? Design: Introduction

(1) form teams of 4-5

(2) focus on “Millipedes cause train crash…”

(3) brainstorm solutions for 8-10 minutes

(4) record your team member names and ideas on paper

(5) be prepared to share ideas with the class and submit the ideas on paper

Design: Introduction

Class Exercise

• Millipedes are tiny invertebrates with segmented bodies and a whole bunch of legs.

• Passenger train crashed into another in Western Australia – possibly because of millipedes.

• As trains pass over millipede-infested track, they are squashed into a slimy-slick paste – traction suffers.

• The Portuguese millipede was accidentally introduced to Australia and has no natural predators – they breed in “plague numbers.”

• In 2002, so many millipedes clogged the rails between Melbourne and Ballart (70 miles apart), that 50 trains had to be suspended.

Millipedes – Yes, Millipedes – May Be Responsible for Australian Train Crash