researchdesign

#bpsusjam13

@szili

the process

discover define develop deliver

problem definition

research processinsights ideate prototype

brief present

YOU

agree on main topicsdon’t get bogged down on details

observephysical places

interactions

people

take photos

interview people

the last time we saw the data

note down everything

be open and curious

non-judgmental

don’t validate

collect artefacts

messaging

tools

things people interact with

documents

objects

create a spectacle

+ followup interviews

open questions

quasi quantitative

opt-in

visual input

create a spectacle

The Listening Wheel, Samaritans at work - Jonathan Moran, Barry Lewis and Steve Tollerton

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observe

interview

collect

attract

learning in-contexta different kind of listening

took photo of sites involved

interiors and atmosphere

documents

handwritten notes = opportunities

hard datalingonumbers

taking the position of an apprentice

no prepared questions, just broad topics

open conversiation, unforseen insights

note, note, note

turned out the backbone truck driver took part in delivery also instead of waiting idle

photo of technology involved

outdated, broken IT infrastructure

photo of technology involved

outdated, broken IT infrastructure

BUT

an opportunity is hiding

getting personal with people

I learned quite early that he is an amateur race driver

learn interesting things like deers are the most dangerous on a night road as they don’t have their eyes on the side

learn about personal motives and drivers

record interactions

with people

with technology

with documents

key insight(s)

the keys were organised in the order of stops to save time

news paper delivery was too fast paced of a business for our ipad app idea

drivers were speeding all the way

they were running when they put out the paper packs

deliveries were kept in memory and documented in batches

some drivers had custom made key holders in their car to further optimize to

speed

what’s in a bag

small notepad for interviews

camera bagmany pockets for collected artefacts

access its content fast with its top zipperbigger notepad forinterviewees to draw

energy bar with seeds for lasting nutrition

coke for gastric decontamination

DSLRlasting batteries

good lowlight performance

the process

discover define develop deliver

problem definition

research processinsights ideate prototype

brief present

YOU

the process

research processinsights ideate prototypeYOU

the process

research processinsights ideate prototype

TODAY

YOU

the process

research processinsights

BEFORE LUNCH

YOU

the process

research processinsights

BEFORE LUNCH

YOU

be energetic

plan on the go

split the team

minimal preparation

the process

research processinsights

BEFORE LUNCH

YOU

observe

interview

collect

attract

learn

the process

research processinsights

BEFORE LUNCH

YOU

observe

interview

collect

attract

learn

now go! @szili

SourcesDouble Diamond - London Design CouncilThe Listening Wheel - Emma Gasson, Samaritans, design and social innovationUsed MediaApprentice - Repro. of painting by Louis-Emile Adan (1839-1937), public domain

credits