designing a csa program for your community with an equity lens · designing a csa program for your...
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www.savingsforkids.org
Designing a CSA Program for Your Community with an Equity Lens
October 24, 2019
www.savingsforkids.org
Welcome
Oliver RobinsonProgram AssociateChildren's SavingsProsperity Now
www.savingsforkids.org
Housekeeping
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Our mission is to ensure everyone
in our country has a clear path
to financial
stability, wealth and prosperity.
(formerly CFED)
www.savingsforkids.org
Join today to help achieve our vision of
expanding CSAs to more children across the US!
Campaign for Every Kid’s Future
www.savingsforkids.org
• Overview: Designing CSA Programs with an Equity Lens
• Program Spotlights
• Boston Saves
• CollegeBound Saint Paul
• Discussion
• Audience Q&A
• Wrap-up and Next Steps
Today’s Agenda
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Today’s Speakers
Shira MarkoffDirector
Children’s SavingsProsperity Now
Kimberly LucasOpen Data Manager
Citywide Analytics TeamDept. of Innovation &
TechnologyCity of Boston
Ikram KolisoProgram Manager
CollegeBound Saint PaulCity of Saint Paul
www.savingsforkids.org
Overview
Shira MarkoffDirector
Children's SavingsProsperity Now
www.savingsforkids.org
• Long-term savings or investment accounts for children (0-18)
• Usually used for postsecondary education
• Provide incentives to build savings (e.g., seed deposit and matches)
• Account withdrawals are restricted
What Are CSAs?
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Designing CSA Programs with an Equity Lens
• CSA programs aim to help all children complete postsecondary education
• But they’re operating within a society with deep racial and economic inequities
• Equity – Absence of systematic differences between groups with different levels of underlying social advantage or disadvantage
• To promote equity, program design and operations must account for the uneven playing field many children face
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Key Principles for Promoting Equity
• Community-centered design – Center community involvement, particularly focusing on low-income households and households of color.
• Accessibility and inclusivity – Ensure all program elements are accessible to children from low-income households and children of color.
• Targeted deployment of resources – Direct more resources to communities facing structural barriers to economic advancement.
• Ongoing community engagement – Continuously gather feedback from participants and other community members.
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• Design
• Program goals – Explicitly establish addressing inequities as a primary goal rather than a general goal about supporting all children
• Enrollment – Automatic enrollment ensures equity in participation
• Incentives – Provide more benefits to communities facing structural barriers to economic advancement
• Implementation and Operations
• Communications and outreach – Focus marketing and outreach efforts on low-income communities and communities of color
• Partnerships – Have a range of community partners to engage participants and deliver services.
• Tracking outcomes – Collect data to determine program impact on different demographic groups and progress toward equity goals
Equity Considerations in Design and Operations
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Spotlight: Boston Saves
Kimberly LucasOpen Data Manager
Citywide Analytics TeamDept. of Innovation &
TechnologyCity of Boston
MissionBoston Saves empowers families to
save and plan for their children’s
futures with the support of their
city, schools, and community.
VisionA citywide culture that supports the
educational and career aspirations of
Boston’s children and their families.
Program Values
● Research- and Evidence-Based
● Equity
● Family and community centered
● Two-generational
● Innovation
Boston Saves piloted at 11 Boston Public Schools.
Every child in K2 at a pilot schoolreceived a Boston Saves account with $50 that remains with them for at least 13 years, until they are ready to pursue post-secondary education or training.
They can accrue funding through ongoing engagement with the program, up to high school graduation.
Boston Saves
Pilot Overview
(2016-2019)
Seed
Growth
Reinforcement
Support
09.05.XX
$50 in each
account
Up to $40 in
incentives each year
Tools to track
progress
Free events
& resources
How does Boston Saves work? Boston Saves helps families save and
plan for their child’s college and career training over the long term
Check out our online webinar for more details on how the program works!17
What are the incentives? Families can earn $115 in the first year and
$40 per year in recurring incentives for their child’s Boston Saves account
18
Incentive-earning activity Amount Frequency
Seed funds $50 One-time (upon entering K2)
Linking personal account using the online platform $25 One-time (anytime)
Saving at least $25 in a quarter in a linked account $5 Once per quarter (through high
school graduation)
Reading regularly with your child and reporting it using
the online platform
$5 Once per quarter (through 3rd
grade)
Pilot Results
A
Almost
$15,000 earned in
incentives
$80,000Invested in seed
funding
1,600 Kindergartners
enrolled in
Boston Saves
Going to Scale
(SY2019-2020)
Boston Saves is now
district-wide as of Fall
2019, serving over
80 BPS schools
and 4000 new
Kindergarteners.
That is $200,000 in
seed funds!
How Did We Get Here?
Equitable Design:Families First: Family-Centered Design
Equitable Design:Bring Partners In: Collaborative Learning
Cohorts
Equitable Design:Create Feedback Loops: Family Champions
Family Champions work on behalf of Boston Saves to engage families and raise awareness of the program.
● 19 Family Champions, each assigned to a
school.
● Attended 4 training workshops
● Attended 66% of school events and
4 community events.
Impact:
Schools with a Family
Champion had an average
login and account linking
attempt rate that was 70% higher than schools without a
Family Champion.
Equitable Design:Follow Through
● Savings Center UX Testing
● Non-monetary incentive
● Curriculum integration
● Language access
1. Create the space to let people surprise you
2. Listen, support, + follow through
3. Identify + invite experts who can help solve the
problem
4. Show them you see them
Lessons Learned
Questions?
BostonSavesCSA.org
@BostonSavesCSA
www.savingsforkids.org
Spotlight: CollegeBound Saint Paul
Ikram KolisoProgram Manager
CollegeBound Saint PaulCity of Saint Paul
www.savingsforkids.org
Discussion
Shira MarkoffDirector
Children’s SavingsProsperity Now
Kimberly LucasOpen Data Manager
Citywide Analytics TeamDept. of Innovation &
TechnologyCity of Boston
Ikram KolisoProgram Manager
CollegeBound Saint PaulCity of Saint Paul
www.savingsforkids.org
Q&A Facilitator
Shira MarkoffDirector
Children's SavingsProsperity Now
www.savingsforkids.org
Audience Q&A
What questions do you have?
Share them in the
Questions box!
www.savingsforkids.org
Speakers
Kimberly LucasOpen Data Manager
Citywide Analytics TeamDept. of Innovation &
TechnologyCity of Boston
Ikram KolisoProgram Manager
CollegeBound Saint PaulCity of Saint Paul
www.savingsforkids.org
Wrap-up
Oliver RobinsonProgram AssociateChildren's SavingsProsperity Now
www.savingsforkids.org
• Explore our many CSA resources
• Join the Campaign for Every Kid’s Future or other Prosperity Now networks
• Stay in touch or ask questions
• Share your feedback and suggestions in our survey
Next Steps
www.savingsforkids.org
CSA Resources
CSA Starter Kit & Investing in Dreams (Step-by-step CSA design guide) www.prosperitynow.org/csa-starter-kit
CSA Directory/Map
www.prosperitynow.org/map/childrens-savings
Campaign Website (FAQs, program info, policy, research)
www.savingsforkids.org
www.savingsforkids.org
• December 17: Key Considerations When
Developing Statewide CSA Policies
Upcoming Webinar
www.savingsforkids.org
Plug in to the Prosperity Now Community
▪ Campaign for Every Kids Future — Children’s Savings Accounts
▪ Adult Matched Savings Network
▪ Racial Wealth Equity Network
▪ Financial Coaching Network
▪ Taxpayer Opportunity Network
▪ Health and Wealth Network
▪ Affordable Housing Network
▪ Innovations in Manufactured Housing (I’M HOME) Network
Visit any of the networks above at prosperitynow.org/get-involved to get started.
Sign up for listservs and working groups, volunteer to facilitate
peer discussions, serve in a leadership role and more!
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Take action with Prosperity Now Campaigns!
Homeownership is
key to building wealth. Together, we
will advocate for
products and policies that provide more
affordable homes to more people.
HOMEOWNERSHIP
Consumer
protections create fairer, more
transparent financial
markets. Together, we will ensure
consumers keep the safeguards they
deserve.
CONSUMER
PROTECTIONS
Safety net programs
help protect vulnerable individuals
and families from
falling deep into poverty. Together, we
will protect programs like SNAP, IDAs and more to help those in
need when they need it most.
The vast majority of
tax incentives go to those at the top, not to those who need it
most. Together, we will turn our upside-
down tax code right-side up.
TURN IT
RIGHT-SIDE UP
Visit prosperitynow.org/take-action to learn more and join.
Sign up to stay informed about the latest developments and opportunities
to take action by joining one of our four federal policy campaigns.
FINANCIAL
SECURITY
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Stay in Touch!
Oliver RobinsonProgram Associate, Children’s SavingsProsperity Now
202-207-0121
Shira MarkoffDirector, Children’s Savings
Prosperity Now
202-207-0141
www.savingsforkids.org
Stay in Touch!
Kimberly LucasOpen Data Manager, Citywide Analytics Team
Department of Innovation & Technology
City of Boston
Ikram KolisoProgram ManagerCollegeBound Saint Paul
City of Saint Paul
www.savingsforkids.org
Thank You!
Please take our survey following the webinar