designing for kids and parents playing together

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Designing for Kids and Parents Playing Together Jesse Schell – GDC 2010

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GDC 2010 talk about designing patterns of play for kids and parents playing together.

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Page 1: Designing For Kids And Parents Playing Together

Designing for Kids and Parents Playing Together

Jesse Schell – GDC 2010

Page 2: Designing For Kids And Parents Playing Together
Page 3: Designing For Kids And Parents Playing Together
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1) You have to decide to design for it!

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2) Find themes both kids and parents care about

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Nostalgia bridges the generation gap

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3) Understand what families want – and provide it!

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Families want shared experiences

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Families want shared accomplishments

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Parents want to feel they have provided meaningful, useful experiences

Parents want to feel they have provided, period

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Kids want to feel more emotionally connected to their families

Both kids and parents want to connect to distant relatives

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4) Parents want to teach;children want to learn

• Create opportunities for parents to teach

• Kids are aspirational – create situations where they are in over their heads

• Create opportunities for kids to show what they have learned

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5) Co-opt existing roles for quick immersion

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6) Reverse roles to delight everyone

• Everyone wants a break from the parent/child relationship

• When a child surpasses the skills of the parent, it is a landmark moment

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7) Consider gender issues

12 Points of View!

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8) Deciding to pay is a collaboration between kids and parents

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9) Safety is PARAMOUNT!

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10) Design for the family as well as for the individuals

• Design to let them connect with each other

• Families are very busy!

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Finally…

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The connection between parents and children is the strongest emotional force we know

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Questions?

1) You have to decide to design for it

2) Find themes both kids and parents care about

3) Understand what families want – and provide it!

4) Parents want to teach; children want to learn

5) Co-opt existing roles for quick immersion

6) Reverse roles to delight everyone

7) Consider gender issues8) Deciding to pay is a

collaboration between kids and parents

9) Safety is PARAMOUNT!10) Design for the family

as well as for the individuals

Page 32: Designing For Kids And Parents Playing Together

Email: [email protected]: @jesseschell

Slides: slideshare.net/jesseschell

Thanks!