DESIGNING FRESH EXPERIENCES

@monapatel

WHY DO PEOPLE COME TO YOUR SITE?

or

TO TRANSACT.TO ENGAGE.TO CONNECT.

@monapatel

Lesson 1:

Break rules. It’s not just

horizontal scrolling

USE YOUR SPACE;THINK MULTI-DIMENSIONAL

Lesson 2:

it’s about EXPERIENCE

watch music videos

experience music videos

@monapatel

really experience videos

@monapatel

Lesson 3:

structure chaos.

clean/boring overwhelmingsweet

browse

browse and have fun

Lesson 4:

kiss

focus

what is important?

@monapatel

simplicity isn’t cheap

@monapatel

Lesson 5:

consider curiosity…

WHAT’S NEXT?WHAT HAPPENS IF I SWIPE?WHAT WILL I DISCOVER?

get sucked in

anticipate

be curious

Lesson 6:

consider delight…

IKEA 2013 interactive catalog

a heated cup holder

Lesson 7:

redefine mobile

the lightbulb

disney

everything

Lesson 8:

get offline (while online)

now app

cloudcachet

“Live the life you’ve always wanted without ever leaving the house.”

one last thought to leave with…

“A TREND IS ALWAYS A TRAP. INSTEAD, GO FOR THE

NEW.”-GEORGE LOIS

@monapatel

Questions?@monapatel