designing short, simple, and effective video content for online consumption
TRANSCRIPT
Designing Short, Simple, and Effective Video Content for
Online Consumption
Joseph Labrecque | eLCC Conference | April 14th 2016
Joseph Labrecque
Senior Interactive Software EngineerAdjunct FacultyUniversity of Denver
Principal and Sole ProprietorFractured Vision Media, LLC
Adobe Education LeaderAdobe Community ProfessionalAdobe Systems, Inc.
Apache Flex Committer Apache Software Foundation
AuthorLynda.com, Train Simple, Adobe Press, Peachpit, Brainbuffet, Packt, O’Reilly, video2brain
AdmonitionViewpoints Disclaimer
PreparationPlanning and Preproduction
What Sort of Video?
Short, focused, directed video (2-8m)Quality of content
Quality of media
Quality Content
Outline each segmentWrite a compelling introduction
Write a concise outro
Keep everything else unscripted if possible!
Recording ContentPreparation is Everything!
Quality Video
Know your destination resolutionRecord in video-native resolution
Edit in video-native resolution
Encode in video-native resolution
Recording Audio
USE A QUALITY MICROPHONE.SERIOUSLY.
Beyerdynamic DT-297-PV-MKII-80(cardioid condenser)Rode Procaster(dynamic capsule)
It doesn’t matter how good your video is if the audio is junk.
Recording Environment
No fans or loud computersNo animals
No furnaces or air conditioners
Quiet as possible
Use acoustic foam
Quality Audio Capture
Solid Mixer / Preprocessor
Quality vs. Standard
Processing Recorded ContentTreating Audio
Processing Audio
You may want to add some effects to clean and sweeten your audio.
GateEQCompression
Easy to overdo it!
Adobe Audition
Cakewalk Sonar
Izotope Ozone / Nectar
EditingCamtasia Studio and Premiere Pro
Editing Audio
If your recording is noisy – do it over!Keep an eye on your levels.
-6DB is usually okay for voiceover…
Editing Video
Making cuts? Bring down audio first
Then cut!
Camtasia Studio
Adobe Premiere
Patching ContentDealing with audio and video patches
What is Patching?
New audio fragmentsNew video fragments
Perhaps revisit previously recorded content.
Patch Notes
Often includes timings from draft render.
Don’t lose track of timings!
Advanced Content ProductionAfter Effects and Animate CC
Adobe After Effects
Adobe Animate (Flash Professional)
Wrapping UpRecent Publications
Adobe Animate CC: First Look
LYNDA.COM/JOSEPHLABRECQUE
Animate CC Game Development
TRAINSIMPLE.COM/COURSEDETAILUSER.ASPX?ID=228
Learn Adobe Animate CC for Interactive Media
AMAZON.COM/AUTHOR/JOSEPHLABRECQUE
Thank You
Email: [email protected]: JosephLabrecque.com
Blog: inflagrantedelicto.memoryspiral.com
Twitter: twitter.com/JosephLabrecque
LinkedIn: linkedin.com/in/JosephLabrecque
Lynda.com: lynda.com/JosephLabrecqueAmazon: amazon.com/author/JosephLabrecque