develop the strategy

7/30/2019 Develop the Strategy

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DEVELOPTHE STRATEGYStarting Point for Strategy ExecutionAuthors Robert Kaplan & David Norton

Ananda Dasgupta (D011)Kishalay Datta(D012)

Utkal Desai(D013)

Naksha Erappa(D014)

Parth Gandhi(D015)


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The Management System

Developthe

Strategy

Plan the

Strategy

Align

theOrganis

ation

PlanOperati

on

MonitorandLearn

Test

andAdapt


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Building Strategic Plan

Clarify theVision

Value gap Strategic

change agenda

Enhancedvision

Develop

Strategy

StrategicIssues

Strategic

DirectionStatements

TranslateStrategy

DevelopPlan

STRATEGICPLAN


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Strategy Development

ClariyMission,Values

&Vision

ConductStrategicAnalysis

FormulateStrategy


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Clarify Vision, Values and Mission

Companys Purpose Mission

Guide Action Values

Aspirations - Vision

Mission

To continuously enhance value tostakeholders through our operationswhile preserving and enhancing theecological wealth entrusted to us.

Improving the quality of life of ourpeople.

Vision

Tata Coffee will strive to be the preferredchoice in the premium markets.

Customer centricity, quality,sustainability and an engaged workforcewill be our drivers to achieve a Rs.1,000crore enterprise by 2015.

Tata Coffee shall be perceived as one ofthe most respected organisations in the

plantation and extraction business.

Values

Integrity

Understanding

Excellence

Unity

Responsibility


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Strategic Change

Initial ConfusionEffective

CommunicationSense ofurgency

Reaching theultimatestrategy


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FBI case study

AS-IS TO-BE

DOMESTIC GLOBAL

LAW ENFORCEMENT NATIONAL SECURITY AND LAW ENFORCEMENT

CASEDRIVEN THREAT-DRIVEN

CONTRIBUTOR FULL PARTNER

TACTICAL STRATEGIC

INEFFECTIVE COMMUNICATION EFFECTIVE COMMUNICATION

REACTIVE HR PROCESS PROACTIVE HR PROCESS

SUPPORT TEAM PROFESSIONALISM

APPLYING TECHNOLOGY DEVELOPING AND APPLYING TECHNOLOGY

BUDGET DRIVE STRATEGY STRATEGY DRIVE BUDGET


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DEFINING ENHANCED VISION

V

ISION TO BE THE TOP

PERFORMERBY 2007

ENHANCEDV

ISION *FINANCIAL

*CUSTOMER

*KEYPROCESSES

*LEARNINGAND

GROWTH

STRATEGYMAP INTEGRATED

VIEW OFSTRATEGY

DURINGDEVELOPMENTPROCESS


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NEMOURS STRATEGY MAP

ARCHITECTUREVision And Mission At The Top

Core Values At The Bottomsignifying Strength Of The

Base

VISION AND MISSION

STEWARDSHIP

PROCESSES

PEOPLE AND LEARNING

CORE VALUES


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Strategic Analysis - External

Understand the the impact of macro and industry leveltrends on company's strategy and options

Assess the macroeconomic environment of economic

growth, interest rates, currency movement etc.

External analysis include

an industry level

examination of five forces

model to calibrate the

attractiveness of an

industry and aid in

identifying specific forces

that are shaping the

industry, either favorably

or unfavorably


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PESTLE Analysis


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Strategic Analysis - Internal

Internal Analysis examines an organisation's own

performance and capabilities

Value chain analysis - helps a firm identify those

activities that it intends to perform differently or better

than competitors to establish a sustainable competitive

advantage.

Companies can also estimate activity-based cost

models for each process in the value chain


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SWOT

Once the internal and external analyses have been

performed, the strategic planning participants conduct a

SWOT analysis

A SWOT table summarizes the earlier analyses into a

succint list that helps the executive team understand the

key issues that the organisation must address while

formulating the strategy

Helpful for achieving theorganizations vision

Helpful for achieving theorganization's vision

Internal Attributes Strengths Weaknesses

External Attributes Opportunities Threats


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Strategic Direction

StrategicObjectives

Do-Wells PreliminaryMeasures

A strategy, whether good or bad, eventually runs its course

Strategic Objectives

Do-Wells

PreliminaryMeasures

Triggers

Burning Platform

Technological

Macroeconomic

Revamp

develop the strategy

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