digital goods for a digital age
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Ecommerce Tips and TricksTRANSCRIPT
Digital goods for a digital age
Consumers are demanding content which can be instantly downloaded and used - there's no wait for the
postman to deliver a digital product!
'Digital Content' is the fastest growing online retail category thanks to the widespread adoption of the latest
technology (such as e-readers, MP3 players, smartphones and tablets).
Register.it eShops allow you to offer digital goods to consumers worldwide. Digital goods offer real benefits to
your customers - they can purchase your products, receive them and start using them instantaneously - there's no
wait in a shop queue, and there's no wait for a parcel to be delivered.
A new sales channel for creative businesses
Do you have a band? You're a professional photographer or a writer? Or perhaps you're a graphic
designer or artist looking for a new sales channel for your work?
Why wait for agencies to sell your material when you can do it yourself with your own eShop!
Tempt customers with the inbuilt 'preview' function
The Digital Goods feature in your eShop includes a preview function so your customers can try before
they buy (for instance listening to a snippet of the music files). Easy-to-use settings allow you to
decide whether the preview is limited to a specific time frame.
Enjoy real cost-savings with digital distribution
Your business can also enjoy cost-saving advantages by exploring digital sales channels. Physical
products like CDs and books take up valuable storage space and are costly to distribute - a shift to
digital distribution can free up more resources for marketing and other parts of your business.