digital habits of school students - all india vs mini vs metro

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Fact File ALL INDIA Vs MINI Vs METRO

ALL INDIA Vs. MINI Vs. METRO TRENDS

1a. Which of the following GADGETS do you own?

Gadgets All India Metro Mini Metro

Mobile phone 65.71 67.34 64.09

Home PC 65.64 64.16 67.12

Laptop 51.20 54.24 48.15

iPod/MP3 player 47.93 45.09 50.77

Gaming Console 40.61 44.07 37.14

ipad/Tablet 37.73 39.99 35.48

1b. Which is your Favorite GADGETS?

GADGETS All India Metro Mini Metro

Mobile Phone 28.08 26.46 29.69

MP3 Players 18.52 19.40 17.64

Tablet 18.41 20.10 16.72

Computer 14.71 14.21 15.21

Laptop 13.35 12.93 13.77


Camera 0.15 0.10 0.21

1c. What Gadget do you use the most?

GADGETS All India Metro Mini Metro

Mobile Phone 33.65 36.71 30.58

Computer 21.27 20.64 21.89

Laptop 18.03 16.85 19.22


Tablet 13.38 13.94 12.82

MP3 Players 12.57 12.18 12.95

Camera 0.02 0.04 0.00

GADGETS

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1d. Which of these brands of electronic items do you use?

Brands All India Metro Mini Metro

Samsung 48.28 49.45 47.10

Nokia 46.46 46.48 46.43

Apple 39.56 38.01 41.11

HTC 36.54 37.64 35.45

Other 33.96 34.16 33.76

1e. Do you Own a Smart Phone

Answer All India Metro Mini Metro

Yes 58.93 58.50 59.36

No 41.07 41.50 40.64

1f. Which Operating Platform is used by your Smart Device?

Operating Platform

All India Metro Mini Metro

Android 53.70 53.45 53.95

Windows 33.69 32.99 34.39

iOS 22.91 22.58 23.24

2a. Which of the following Social Networking Sites have your registered with?

Website All India Metro Mini Metro

Facebook 83.38 83.95 82.81

Twitter 29.43 29.79 29.08

Orkut 27.85 29.01 26.68

Others 23.99 24.59 23.39

None of the Above 22.33 22.47 22.20

Pinterest 15.73 22.23 9.23

Linkedin 14.54 20.22 8.86

SOCIAL NETWORKING

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2b. Which is your most preferred site?

Website All India Metro Mini Metro

Facebook 91.54 92.00 91.09

Others 4.96 4.90 5.02

Twitter 2.21 1.64 2.77

Google 1.24 1.42 1.05

Linkedin 0.06 0.04 0.08

3a. Where do you access Internet?

Access Location All India Metro Mini Metro

Home 72.03 71.76 72.30

Mobile Phone 18.17 26.01 10.33

School 14.41 18.43 10.39

Cyber Café 13.57 4.38 22.76

Do Not Access 2.49 2.23 2.75

3b. How much time do you spend on the Internet in a day?

Time spent on Internet All India Metro Mini Metro

1-2 hrs 25.48 25.90 25.05

30 - 60 mts 24.55 24.69 24.41

2-3 hrs 18.86 19.39 18.33

15 - 30 mts 15.63 14.56 16.69

<15 mts 15.11 15.55 14.66

3c. Which is your favorite place for accessing the Internet?

Mode of Access All India Metro Mini Metro

Home 83.60 82.26 84.93

Cyber café 11.04 6.81 15.27

Others 7.02 8.27 5.77

School 2.60 2.66 2.53

INFORMATION ACCESS

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3d. Why do you access the Internet?

Reason to Access All India Metro Mini Metro

To Research School subjects 73.65 73.70 73.59

To Chat / Connect / blog 62.34 62.51 62.17

To access email 49.10 48.62 49.58

To listen/download Music 45.47 45.74 45.21

To View Movies 44.01 45.53 42.48

Do not Access 3.42 3.87 2.98

3e. Do you shop online?

Answer All India Metro Mini Metro

No 62.91 54.66 71.17

Yes 37.09 45.34 28.83

3f. What do you buy online?

Product All India Metro Mini Metro

Movies tickets 61.71 57.68 65.73

Books/DVD/Music 46.99 46.20 47.77

Airline tickets/railway tickets 39.46 36.85 42.06

Clothes & accessories 25.50 29.26 21.75

Others 9.01 9.45 8.56

4. Which of the following are your top 3 career options?

Stream All India Metro Mini Metro

IT 41.71 31.77 51.65

Engineering 34.04 21.12 46.96

Medicine 14.74 13.31 16.17

Banking / Financial 13.10 10.42 15.77

Others/Not Sure 12.56 7.74 17.38

Media/ Entertainment 10.54 14.70 6.39

Retail 9.86 14.65 5.08

Tourism / Hospitality 9.52 16.17 2.88

Government 8.40 6.69 10.11

CAREER INTERESTS

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5. How do you communicate the most ?

Mode of Communication All India Metro Mini Metro

Facebook /Twitter 73.68 76.30 71.06

SMS 53.84 56.75 50.93

Voice Call 43.54 43.40 43.68

Email 41.89 40.07 43.71

Instant Messaging 39.39 37.78 40.99

COMMUNICATION (Preference)

digital habits of school students - all india vs mini vs metro

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