digital identity: using social media to foster student engagement in the student union
DESCRIPTION
Presented by Lauren Meyer Created for a Webinar on August 13, 2014, for the Association of College Unions International (ACUI) - Region II. Program Description: This presentation describes methods to shape a Student Union’s digital identity through social media sites. In particular, it details ways to enhance student engagement, create an online presence and brand, and identify helpful online tools. The presenter will provide examples from experience and from relevant research. Attendees will leave the webinar with ideas for how to create and/or strengthen their social media presence and engage with students effectively online.TRANSCRIPT
©Martin Wessely
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©Tirza van Dijk
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