digital inspiration how to shape up your mental and physical strength online

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Digital Inspiration How to shape up your mental and physical strength online Twitter hashtag #HealthyWandsworth Twitter @Soffi_Propp

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Digital strategies for health professionals. From an event with Wandsworth Chamber of Commerce with Sofie Sandell as a speaker. How do you develop content so that you make an impact online?

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Page 1: Digital Inspiration  How to shape up your mental and physical strength online

Digital Inspiration How to shape up your mental and physical strength online

Twitter hashtag #HealthyWandsworth !

Twitter @Soffi_Propp

Page 2: Digital Inspiration  How to shape up your mental and physical strength online
Page 3: Digital Inspiration  How to shape up your mental and physical strength online

Language used in the right way = power

Never copy - write yourself

Use links for proof and backup Cowrite new content with experts -

collaboration gives you power online Use hashtags and keywords

Don’t be obsessed with your own products

Page 4: Digital Inspiration  How to shape up your mental and physical strength online

People with health issues are more likely to be online. (Pew Institute)

You as an expert can facilitate the conversation and help to solve the problem.

You give light to your community. Many people appreciate reminders (nudges)

over text message (ask for permission)

Page 5: Digital Inspiration  How to shape up your mental and physical strength online

Who is a leader you admire? How do they behave?"

What makes them stand out?

Page 6: Digital Inspiration  How to shape up your mental and physical strength online

What is your expertise, interests, passion? "What make you annoyed and angry?"

- Write down at least 20 things -

Page 7: Digital Inspiration  How to shape up your mental and physical strength online

What leaders do!

They do things first - often trendsetters "!

They share their thoughts and ideas with others "!

They listen to peers, friends, customers & colleagues "

!Constantly learning "

!They know how innovation works

Page 8: Digital Inspiration  How to shape up your mental and physical strength online

Your online profile 5) Leader - are you creating content that others are commenting on, sharing and are you starting discussions? 4) Contribution - are you contributing to discussions, helping people, sharing relevant content? 3) Presence - are you exploring the online platforms? 2) Profile - what shall you write about yourself? 1) Platform - where shall you be online?

Page 9: Digital Inspiration  How to shape up your mental and physical strength online

Find your nemesis for inspiration. Read everything they write,

share and comment on. !

Their voice and style will teach you what you need to improve on.

Page 10: Digital Inspiration  How to shape up your mental and physical strength online

You have to sound and smell different to be noticed.

Page 11: Digital Inspiration  How to shape up your mental and physical strength online

Please connect online Sofie Sandell

Twitter @Soffi_Propp Instagram @sofiesandell