digital marketing 4manajemen.usu.ac.id/wp-content/uploads/2019/11/pdf...indoeskrim indonesia heboh...

18
DIGITAL MARKETING 4.0 ARYA M. SINULINGGA STAFSUS MENTERI BUMN BID. KOMUNIKASI

Upload: others

Post on 02-Jan-2020

11 views

Category:

Documents


9 download

TRANSCRIPT

DIGITAL MARKETING 4.0 ARYA M. SINULINGGA STAFSUS MENTERI BUMN BID. KOMUNIKASI

Sumber: Google 2019

7 DARI 10 ORANG INDONESIA

PENGGUNA INTERNET

Sumber: APJII 2019

Source: cogtography.files.wordpress.com/2013/02/minimalist-black-white-photography-hossein-zare-1.jpg

TRADITIONAL MARKETING

DIGITAL MARKETING

DIGITAL MARKETING 4.0

SOCIAL MEDIA IS THE KEY POINT Social Media & Social Messenger

DIGITAL MARKETING

BRAND

PERSONAL

1. VIRAL Keripik Pedas “MAICIH” membuat Bisnis Keripik Pedas Berkembang Pesat 2. VIRAL “KOPI TUKU” membuat Bisnis Kopi Susu Kekinian sangat popule

Sumber: digitalmarketinginstitute.com

10 Golden Rules Of Personal Branding

FOCUS GENUINE TELL A STORY CONSISTENT

READY TO FAIL CREATE

POSITIVE IMPACT

FOLLOW SUCCESS EXAMPLE

LIVE YOUR BRAND

LET PEOPLE SHARE YOUR

STORY LEAVE A LEGACY