digital marketing strategy for startups - steps to create a digital marketing strategy 2017 |...
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Digital Marketing Profs
STEPS TO CREATE A
DIGITAL MARKETING
STRATEGY
2017
Digital Marketing Strategy For Startups
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• Digital marketing, the promotion of products
or brands via one or more forms of electronic
media.
• Digital Marketing totally different from
traditional marketing .
Introduction to Digital Marketing
Digital Marketing Profs
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Why Digital Marketing Strategy
• Digital marketing is essential in today’s world. With
both competitors and potential customers constantly
online, digital marketing is the only way to stay ahead
.
• Here is a list of digital marketing strategy that any
business owner can bring into our business.
Digital Marketing Profs
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Top 10
STEPS TO CREATE A
DIGITAL MARKETING
STRATEGY
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Setting Up Goals And
Objectives
• Define your objectives and goals for
2017.
• Create S.M.A.R.T. goals
(1)
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Identify Your
Customers
• Find your most ideal customer and it start
with identifying potential ones.
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(2)
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Know Your
Competitors
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• Knowing your competitors to have an
upper hand in the digital space.
(3)
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• Train and assign your team to job
roles that they have experience in.
(4) Team
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Search Engine
Marketing(SEM)
• Having a deep understanding on how
search engine optimization works is vital
for your success.
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(5)
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Content Marketing
• User content to reach to a wider range of
audience, as well as resonating with them.
(6)
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Social Media
Marketing
• Leverage the true power of social media
marketing to beat your competitors in the digital
world.
(7)
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Email Marketing
• Start an email list and build a loyal
following.
• Emails can be for penetration.
(8)
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Mobile Marketing
• Take step to optimize your marketing
with/through mobile marketing.
(9)
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Affiliate Marketing
• Affiliate marketing can build your brand
and increase visibility if done right.
(10)
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