digital public archaeology in italy. what is changing and why it is important (eaa glasgow, 2-5...

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DIGITAL PUBLIC ARCHAEOLOGY IN ITALY: what is changing and why it is important Domenica Pate (@domenica_pate) Antonia Falcone (@antoniafalcone) Paola Romi (@OpusPaulicium) www.professionearcheologo.it @pr_archeologo

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Page 1: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

DIGITAL PUBLIC ARCHAEOLOGY IN ITALY:

what is changing and why it is important

Domenica Pate (@domenica_pate)

Antonia Falcone (@antoniafalcone)

Paola Romi (@OpusPaulicium)

w w w.pro fes s ionearcheo logo. i t @ pr_ a rc he o logo

Page 2: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

www.professionearcheologo. i t

“The

archaeological

profession”

or

“Profession:

archaeologist”

Page 3: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

A LOOK BACK

Archaeology and Blogosphere

Archaeology blogs activity in Italy

Marina Lo Blundo

Page 4: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

50 Archaeology Blogs Authors

Institutions Archaeologists Students Archaeology enthusiasts Archaeo-mystery enthusiasts Multi-subject blogger Many authors Author unknown

Page 5: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Archaeologist-bloggers were not aware of their role as communicators

There wasn’t a network of archaeologists on line

Lack of debate about Digital Public Archaeology

Content

News Opinions and

Commentaries

Research Communication

Page 6: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Pottery in Archaeology

2009

archmed

2006

Men and Things at Vignale

2008

Page 7: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

BLOGS AND ARCHAEOBLOGGERS

February 2013

February 2013

April 2013

May 2013

Page 8: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

BLOGS AND ARCHAEOBLOGGERS

December 2013

October 2014

September 2014

October 2013

Page 9: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

FIRST REAL LIFE MEETING

XVI Mediterranean Exchange

Of Archaeological Tourism

14 November 2013, Paestum

#BMTA2013

#archeoblog

Page 10: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

“ … archaeology urgently

needs to enter a new phase

of renewal and openness.

And it needs to give itself

new goals and new

challenges that go beyond

research and include

education, the debate on the

profession and, obviously,

communication. ”

Giuliano De Felice

Archaeologists who make writing and talking about

archaeology online part of their daily job

ARCHAEOBLOGGERS:

Page 11: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

DAY OF ARCHAEOLOGY 2014

27 blog posts by archaeologists working in Italy

14 of them written by archaeobloggers

Page 12: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)
Page 13: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

A new category “Italy” is created

Boost of visits from Italy

Page 14: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)
Page 15: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

BMTA 2014

XVII Mediterranean Exchange Of

Archaeological Tourism

28 October 2014, Paestum

Social media and archaeological heritage.

Archaeoblog: communicating archaeology online

Page 16: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Is it possible for archaeoblogging to become a proper

profession?

Do people in charge of online communication for

archaeological institutions need to have an education in

archaeology?

The importance of:

Having a strategy

Measuring your outreach

Page 17: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Satiric rendition of the then

undersecretary of state at MiBACT Ilaria

Borletti Buitoni

(Design: Davide Arnesano ; idea: Antonia Falcone)

Strategies For Culture

I WANT YOU

for free tho

#volontarioachi (volunteertowhom)

#no18maggio

#generazionepro

THE HOT SEASON

Page 18: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Night of Professional

Archaeologists

May 18, Rome

Page 19: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

500 young people for culture

December 2013

Page 20: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

#500schiavi (500slaves)

#500no

Page 21: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Cultural heritage workers unite

11 January 2014, Pantheon Square, Rome

Page 22: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

TWITTER AND... #bellichesiamo (pretty, aren’t we?)

@a_bronzo

@bronzoB

@Chimera_MAF

@Paolina_BB

Page 23: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

TWITTER AND... edutainment in 140 characters

#archeofarm

#smallmuseumtour

#archeoaquarium

Page 24: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

FROM ONLINE TO OFFLINE AND BACK, 1

Unconventional handbook of real-life archaeology

Ed. Cinzia Dal Maso & Francesco Ripanti (cover art by Francesco Ghizzani Marcìa)

A book and its journey

Page 25: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

What is it that

archaeologists actually

do?

Is it possible to

imagine new job

opportunities to those

with an archaeological

degree?

Archaeologists can tell their

stories themselves

Page 26: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Palazzo Strozzi and MAF, Florence

April 2015

FROM ONLINE TO OFFLINE AND BACK, II

Archaeoblogtour, anyone?

#bronziFirenze

Page 27: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Opening of the archaeological park of Classe Harbour, Ravenna

July 2015

Page 28: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Open Day at Templum Pacis, Rome

July 2015

#dayofarch

#ForumPacis

Page 29: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Open Day at Templum Pacis, Rome

July 2015

Page 30: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

LIVE, TWEET & LIKE

#ArcheoFest15 Communication

Page 31: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

#ArcheoFest15 Sharing

Page 32: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

#ArcheoFest15 Feedback

Page 33: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

TO INFINITY AND BEYOND?

General agreement on the importance of an online presence

It’s a growing phenomenon, everyone wants to join in

Willingness to raise to the challenge

Page 34: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

Lack of coordination and long term planning

Lack of specific knowledge about online tools

High mortality rate of new projects

TO INFINITY AND BEYOND?

Page 35: Digital public archaeology in Italy. What is changing and why it is important (EAA Glasgow, 2-5 settembre 2015)

TO INFINITY AND BEYOND?

A lot has changed, still is, and in the end

we’re a hopeful bunch…