Digital Publishing Innovation

Proven Publishing Innovation & Transformation Strategies to Stay Competitive

The Grange ST Paul’s HotelOctober 24 & 25, 2013

London

Speakers

Speakers

• Editor in Chief, Future plc• Founder, Blottr• CEO, Zola• Editor in Chief, APOWL• Editor in Chief, The Kernel• Chief Digital Officer, American Media Inc.• Chief Operating Officer, Trinity Mirror plc• Global Digital Operations Director, Macmillan• VP, Commercial Strategy, The Economist

• Chief Technical Officer, The Financial Times• Publishing Director, Penguin Group• Head, Digital Production, BT Sport• Editor in Chief, The Huffington Post• Managing Director, Readers Digest• CEO, Atlantic Books• Digital Director, Blackwell’s• Editor, Red Online• Managing Director, The Wall Street Journal UK

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Delegates Include

• Digital Product Manager, Pearson

• Editorial Director, Vogue

• VP, Strategy, Conde Nast

• VP, Digital, Bloomberg

• SVP, Digital Marketing, BBC

• Global Digital Lead, Barnes & Noble

Who Will You Meet?There is no question that IE. provides the gold standard events in the industry and will connect you with decision makers within the analytics industry. You will be meeting senior level executives from major corporations and innovative small to medium size companies.

Job Title Of Attendees

President/Principal

SVP/VP

C-Level

Snr. Director/Director

Global Head/ Head

Snr. Manager/Manager

Academic (1%)

78%

1000+ Employees300-999 Employees50-299 EmployeesLess than 49 Employees

Company Size Of Attendees

8%

11%

25%56% 81%Attendees are

companies with at least 300

employees

Attendees are at Director level or above

21%

12%

42%

13%

8%

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3%

Speaker Information

This summit will focus on the discussion of taking print digital and how the book, magazine and online media world have optimized their strategy through digital initiatives.

Topics being discussed:•No one Medium has ever Replaced Another so they say! What about the Town Crier?•A new kind of Publishing: What does it mean to be a Publisher in the Digital Age•The Evolution of Digital Publishing from the Perspective of the Content Creator•Agile Publishing

•Preparing Content for Next-Generation Learning•Digital Publishing with HTML5 •eBooks vs. Web Apps For Interactive Content•Future of Content and Online Learning • eBooks vs. Web Apps For Interactive Content• Future of Content and Online Learning and much more.

The summit will bring together some of the key thinkers and changers within the industry to discuss how to move online successfully, what digital can do for different areas of publishing and how digital publishing will improve and expand moving forward.

About The Summit

Mark Hollinshead is Chief Operating Officer of Trinity Mirror Plc. He is responsible for all publishing and editorial operations across the £700m turnover Group which comprises over 130 print titles and 200+ companion websites. The flagship brand the Daily Mirror sells 1m copies per day in print and reaches 24m UU every month through it's online brand Mirror.co.uk. Prior to becoming COO he was Managing Director of Mirror Group Newspapers and the Scottish Daily Record and Sunday Mail Ltd. He spent the early part of his career working in advertising agencies.Pearson Education: Expanding Story Telling for the Next Generation.

No one medium has ever replaced another so they say! What about the Town Crier? The original stringer or citizen journalist! In the newspaper sector the business model is under pressure with structural and social factors continuing to impact consumer reading habits and advertiser behaviour. Trinity Mirror are adapting to the new 24 hour dynamic digital environment by fast tracking their publishing strategy to meet the needs of readers in the way that they are consuming content in different ways across multiple channels and devices. Mark will talk us through how Trinity Mirror are reimagining their business from   that of a traditional Newspaper centric organisation into one where they sell Newsbrands and audiences rather than black and white full pages. He'll give us a frank and straightforward account of Trinity Mirror's journey so far in the quest to accelerate digital revenue growth while seeking to stabilise print advertising trends.  

Mark HollinsheadChief Operating Officer.Trinity Mirror PLC.

Alex Clarke is Publishing Director of the Michael Joseph imprint of Penguin Random House, the largest trade publishing company in the world. His speciality is commercial fiction and celebrity autobiographies. Since joining Penguin in 1999, Alex has published a variety of best-selling authors, such as Jeremy Clarkson, Michael McIntyre, Lee Evans, Tom Clancy and Sebastian Faulks.Alex also oversees the Genesis IP development project at Penguin UK – which specialises in developing new cross-platform franchises; the project recently announced a major mot ion p icture partnersh ip w i th Amber Entertainment and Julian Fellowes.

A new kind of publisher: What does it mean to be a publisher in the digital age?   

Alex ClarkePublishing DirectorThe Penguin Group

Milo Yiannopoulos is a journalist and entrepreneur who has written for the Telegraph, the Observer, the Wall Street Journal, the Times, the Spectator and Attitude. He is founder and Editor-in-Chief of The Kernel, an online magazine about technology, media and politics.Milo has been called a "rising star of the Right" by the   Spectator,   the "pit bull of tech media" by the Observer, "digital media's Citizen Kane" by Forbes and a "cynical, ignorant fucker" by Stephen Fry.

SEIZING A SECOND CHANCE Launched in 2011, The Kernel was a bold new online magazine about technology, media and politics. It experienced explosive growth, rapid notoriety and it built a strong subscriber base.   But, in early 2013, the magazine ran out of money. What went wrong? And what was considered salvageable by The Kernel's new investors, who are relaunching it in August 2013 with a new commercial team and fresh investment? Milo Yiannopoulos, editor of The Kernel and one of the original founders, explains what the team has learned about online publishing from this brave new media experiment. 

Milo YiannopoulosFounder & Editor in ChiefKernal

Julian is the Digital Product Director responsible for audience and yield optimisation of digital products at The Telegraph.   He has been at the heart of the digital transformation drive at The Telegraph Media group for the last six years working across, Editorial, Technical and Sales.

Prior to the Telegraph Julian worked with various UK start ups and set up a new business for Rightmove.co.uk.

Ignore the Screaming, Grip Digital and Make it Work

Julian SamblesDirector, Digital ProductThe Telegraph Media Group

I am a London based writer who specialises in men's lifestyle and technology. I've been nominated twice for new journalist of the year, and have a range of experience across magazines, websites and iPad editions spanning seven years. Over the past two years I have contributed on a daily basis to AskMen.com, maintain a technology blog for Huffington Post, a columnist at Business Weekly, a cultural commentator for Chorus+Echo, and have written for FHM, MSN Him, GQ, Mr Porter, Wired UK, Project, Men's Health and ShortList. I have also written for StyList, FT Weekend, Zoo, Nuts and Virgin Magazine. Presentation Abstract Coming Soon....

I'd like to explore the evolution of digital publishing from the perspective of the content creator. In particular my own personal journey and how it has mirrored trends on a larger scale in the UK. I started out as a staff writer at a free men's magazine (ShortList), which only created a digital platform as an after thought to the print offering. This was a trend in many magazines and is still the case with a lot of the more luxury platforms. Today, traditional print mediums are playing catch up with digital native platforms such as Askmen and MSNHim who more readily understood the needs of online audiences.

Matthew HussyCo-founder & JournalistAPOWL

Speaker Information

Joe Bilman is Chief Digital Officer at American Media Inc. where has P&L   responsibility for AMI's digital business. Prior to AMI, Joe Bilman was   the acting Head of Product for Isis Mobile Commerce, a joint venture  between Verizon, AT&T and T-Mobile in the mobile payments space. He  designs new products and builds businesses in pursuit of the ultimate   media consumer experience, delivered to any device, anywhere, any time. He   was the creator of

B i t b o p , t h e wo r l d ' s f i r s t o n - d e m a n d T V a n d movie   subscription service for mobile devices which he developed while serving   as chief product officer for Fox Mobile. He is also responsible for the re-design of Jamba/Jamster, one of the largest mobile entertainment brands   in the world. At CDNow, he established one of the first digital music   retailers, which was later sold to Bertelsmann.

Joe BilmanChief Digital OfficerAmerican Media Inc.

Neelay Patel is the Vice President, Global Head of Product for Economist Digital overseeing the product development and user experience strategy across all of The Economist’s digital propositions including the apps, mobile web, and Economist.com.

Within his first year, Neelay helped lead the development of the Digital Editions division of The Economist, which was centred around the launch of it’s successful apps, overseeing product development, advertising strategy, circulation marketing, customer services, analytics and business development. 

Prior to The Economist Group, Neelay served as the Commercial Director of AOL Europe.   In addition, Neelay has had previous experience in management consulting, investment banking (M&A), and hardware engineering.  Neelay has an MBA from London Business School and an Engineering degree from The University of Waterloo.

Neelay PatelVP. Commercial StrategyThe Economist

John O’Donovan was appointed CTO of the Financial Times in March 2013 to lead the technology strategy across the development and operations teams.   John has a track record of  successfully  delivering high profile products and services   for organisations like the BBC, Press Association, Sky, MSN, LOCOG (London Organising Committee of the Olympic Games), English Premier and Football Leagues and many others.

John has delivered massive scaled services like BBC iPlayer and the cloud solutions behind the PA Olympics and Sport real time data APIs. He has also built   innovative

solutions using semantic technologies for dealing with content management and big data problems,   an architecture pattern which has been widely used since being pioneered at the BBC.

John joined the FT from the Press Association where he was Director of Architecture and Development and previously the BBC where he was Chief Architect for News, Sport, Weather and other online and technology services.

John O’DonovanChief Technical OfficerThe Financial Times

Toby Mundy is the Publisher and CEO of the award-winning Independent publisher, Atlantic Books, which he founded in 2000. He is on the steering committee of the Samuel Johnson Prize, Britain’s leading award for non-fiction; the editorial board of the monthly current affairs magazine, Prospect (where he was a NED for 7 years) and the advisory board of the Legatum Institute, a non-partisan think tank in London.

Through Thick and Thin Content.Abstract Coming Soon....

Toby MundyCEOAtlantic Books

Mike Goldsmith is editorial lead for delivering Future's specialist content and brands onto tablet devices. He headed the company's 2011 transition of its print brands to iPad, successfully bringing 65 titles to Newsstand for launch including interactive editions of Total Film, Edge and the Media Pioneer Award-winning iPad launch, Football Week. Mike has spoken about digital publishing at a variety of conferences including the Publishing Expo, Specialist Media Show, Creative Week, news:rewired and digital summits organized by the PPA, AOP and APA. In 2012, he was shortlisted for Digital Editorial Individual (AOP Digital Publishing Awards) and Outstanding Team Leadership (PPA Digital Publishing Awards) awards. In 2013, he has

been shortlisted for Digital Leadership of the Year at September's PPA Digital Publishing Awards. Whilst at Future, Mike has most recently been Editor-in-Chief of MusicRadar.com for which he was short-listed for BSME Website Editor of the Year (2009). In his two years on MusicRadar, he grew traffic from 100,000 to 800,000 monthly uniques and from 800,000 to more than 5.5m monthly page views.

Mike GoldsmithEditor in ChiefFuture PLC

Kelly Leach is managing director for Dow Jones & Company and its businesses in Europe, the Middle East and Africa, based in London. She is also the publisher of The Wall Street Journal Europe. Ms. Leach assumed these roles in June 2012. Previously, Ms. Leach was senior vice president of strategy for Dow Jones & Company, a role she held since February 2011. She also served as general manager of The Wall Street Journal and was responsible for the business of the Journal in print. Ms. Leach oversaw the successful launches of the Journal’s Greater New York section, the expansion of WSJ Weekend, and the launch and expansion of WSJ. Magazine.

Ms. Leach also served as the vice president of business management for The Wall Street Journal. Previously, she had been the vice president of strategy and planning for what is formerly known as the Consumer Media Group. In this position she led the development of a transformation strategy to accelerate growth and profitability of the company’s consumer-facing businesses. During her time at Dow Jones, Ms. Leach led the strategic planning function for the group and oversaw The Wall Street Journal Radio Network and MarketWatch Radio operations. She also worked on the company’s acquisition of MarketWatch, Inc.

Kelly E. LeachManaging Director The Wall Street Journal Europe

The Information

For larger groups or special requests contact Sean by calling +44 207 193 1655 or email sforeman@theiegroup.com* Team discounts are applicable at the point of registration only.

Ways to Register

Silver Pass

£495Access to all sessions &

networking event

30 day online access to all post presentations

Diamond Pass

£895Access to all sessions, networking events, annual subscription to IE.

membership & Digital Publishing Report

IE Membership - On demand access to our growing library of over

400+ hours of industry presentations.

1 Year

Gold Pass

£695Access to all sessions, networking events & annual subscription to IE. membership

IIE Membership - On demand access to our growing library of over 400+ hours of industry presentations.

1 Year

+1 415 992 7897 +1 323 446 7673

Group Discount Offers3 Silver Passes: £1200 (£400 per attendee)5 Silver Passes: £1750 (£350 per attendee)3 Gold Passes: £1800 (£600 per attendee)5 Gold Passes: £2750 (£550 per attendee)3 Diamond Passes: £2400 (£800 per attendee)5 Diamond Passes: £3750 (750 per attendee)

Registration Pricing

Digital Publishing Innovation SummitDate: October 24 & 25, 2013City: LondonVenue: The Grange ST Paul’s Hotel

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Silver Pass: £495 Attendees ____

Gold Pass: £695 Attendees ____

Diamond Pass: £895 Attendees ____

Group Discount Pass Options 3 Silver Passes £1200 (£400 per attendee) 5 Silver Passes £1750 (£350 per attendee) 3 Gold Passes £1800 (£600 per attendee) 5 Gold Passes £2750 (£550 per attendee) 3 Diamond Passes £2400 (£800 per attendee) 5 Diamond Passes £3750 (£750 per attendee)

For larger groups or special requests contact Sean by calling +44 207 193 1655 or email sforeman@theiegroup.com* Team discounts are applicable at the point of registration only.

Pass Descriptions:Silver Pass: Access to all sessions & networking eventsGold Pass: Access to all sessions, networking events & annual subscription to IE. membershipDiamond Pass: Access to all sessions, networking events, annual subscription to IE. membership & Digital Publishing Report

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Prices are exclusive of VAT. Places are transferable without any charge to another Summit occurring within 12 months of the original purchase. Team discounts are applicable at the point of registration only. Any cancellations within a group registration will in turn incur an increase in registration fee for the remaining group participants. Cancellations before September 20, 2013 incur an administrative charge of 50%. If you cancel your registration after September 20, 2013 you will be charged the full fee. You must notify The Innovation Enterprise in writing of a cancellation, or you will be charged the full fee. The Innovation Enterprise reserve the right to make changes to the program without notice. NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT.

Registration FormDigital Publishing Innovation SummitOctober 24 & 25, 2013 | The Grange ST Paul’s, London, EnglandFor registration or more information on the program, please call Sean on +44 207 193 1655, or fax this registration form to +1 (323) 446 7673

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Previous Sponsors

For sponsorship information contact Giles at ggodwinbrown@theiegroup.com

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Exhibitor

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Oct 25Day Two

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Session One 08.30 - 10.00

Coffee Break 10.00 - 10.30

Session Two 10.30 - 12.00

Lunch 12.00 - 13.30

Session Three 13.30 - 15.00

Coffee Break 15.00 - 15.30

Session Four 15.30 - 17.00

Oct 24Day One

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Coffee Break 10.00 - 10.30

Session Two 10.30 - 12.00

Lunch 12.00 - 13.30

Session Three 13.30 - 15.00

Coffee Break 15.00 - 15.30

Session Four 15.30 - 17.00

Partnership Opportunities: Giles Godwin-Brown | ggb@theiegroup.com | +1 415 692 5498Attendee Invitation: Sean Foreman | sforeman@theiegroup.com | +1 415 692 5514

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