disclaimer this material is exclusively for international and promotional purposes. its intention is...

42

Upload: catalina-eager

Post on 29-Mar-2015

213 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company
Page 2: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Disclaimer

This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company Tatry mountain resorts, a.s., with its registered office at Demänovská Dolina 72, Liptovský Mikuláš 031 01, Identifications Number: 31 560 636, registered in the Commercial Registry of District Court of Žilina, Section: Sa, Insertion No. 62/L (hereinafter referred to as „the TMR Company“).

TMR Company shares are traded at the parallel market of stock-exchange listed securities. The company´s eguity consists of 6 707 198 equity shares booked on the bearer with a nominal value of 33 € per stock. Emission has been allocated ISIN SK11 20010287. In order to make the above emission public at the parallel market of stock-exchange listed securities, there was an elaborated prospectus for the securities of share emissions, ISIN SK11 20010287, as of October 10, 2010. The prospect is published at the following website of the parallel market os stock-exchange listed securities Bratislava: www.bsse.sk and at website of the TMR Company www.tmr.sk

Information contained in this material is not based on historical data, but contains forecasts for future performance. Predictions are based on rational expectations supported by objective data. Predictions are not reliable indicators of future performance and they are not binding. The TMR Company is not liable for any of the above predictions. Future figures of the TMR Company can differ from predictions given in this presentation.

This material is owned exclusively by the TMR Company. Any distribution, duplication, publishing, copy or record of this information, or any part of it contained in this material is forbidden without the prior approval by the TMR Company. Any distribution of this presentation or any part of it beyond the territory of the Slovak Republic can be either restricted, or prohibited by law order of the third state.

Page 3: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Our mission is to secure the renaissance of Tatras from the capital, sports and cultural as well as social point of view.

Page 4: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

• Position of TMR as a leader in mountain tourism determines: • a unique geographical area and market position • years of experience and unique know how• a business model elaborated into details• extensive already realized (EUR 45 mil.) and future investments

Business model based on great growth potential:

• a year-round use of mountain resorts• complementarity of offered services• improvement and adjusting of services´ standards• investment development of Tatras• benefits of the Shareholders´ club

INVESTMENT HIGHLIGHTS

Page 5: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

HISTORY OF HOLDING

2009200820061992 20052003

Ski Jasná, a.s. founded by the National Property Fund

Name changed to JASNÁ Nízke Tatry, a.s.

Acquisition of Grandhotel Praha

Shares acquisition of TLD, a.s.

Acquisition of Grandhotel Starý

Smokovec

Name changed to TMR, a.s.

Increase of equity ratio to EUR 253 mil. and IPO on BCPB

Page 6: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

HOTELSHOTELS

GRANDHOTEL PRAHA **** GRANDHOTEL SMOKOVEC ****

GRANDHOTEL JASNÁ **** HOTEL TRI STUDNIČKY **** HOTEL SKI BUNGALOWS **

ResortsResorts MOUNTAINSMOUNTAINS

All you need to enjoy your holiday, you can find at one place...

SKI SCHOOL, SKI RENTAL,

SHOPS,RESTAURANTS,

APRES SKI BARS,ATRACTIONS

DEVELOPMENTDEVELOPMENT

T. LOMNICA CENTERJASNÁ CENTER

GRAND RESIDENCES

Page 7: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

• The High Tatras (Tatranská Lomnica, Štrbské Pleso, Starý Smokovec)• Luxury year-round touristic resort offers quality complex services during

the summer and winter

• The Low Tatras (Jasná, Chopok Juh)• biggest winter sport resort in central Europe

TMR´s mountain resorts

Page 8: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

The biggest winter sport resort in Slovakia

- 34 km of ski slopes- 14 km of ski slopes with artificial snow- transportation capacity is more than 22 000 persons per hour (7 cableways and chairlifts, 18 t-bars)- biggest ski school for children in Slovakia - 4000 m2 with conveyor belt- professional service, cloakroom, ski school and rental equipment (600 pieces of Ski)- 4 sport shopes- ski in – ski out accomodation- candidate Alpine FIS World Cup

Page 9: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Skiing and many possibilities for wonderful summer holiday

- 14 km of ski slopes- 6,2 km of ski slopes with artificial snow- transportation capacity is more than 12 600 persons per hour (5 cableways and chairlifts, 10 t-bars )- ski school for children with conveyor belt- professional service, ski school and rental equipment (300 pieces of Ski)- 2 sport shops- sledding- Snowbikes, Skifoxes, Snow tubing, Snowshoeing… - chairlift trip to Lomnický štít 2643 m - hiking, climbing, summer fun tools

Page 10: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Unique hotels in a first-class location, a unique ambiance, wellness and excelentServicesFour 4**** and one 2** hotel – 3 of them ski in – ski out• capacity of beds more than 900 • capacity of restaurants/bars approx. 1100• capacity of conference rooms approx. 900

Page 11: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

• High rate of population around 200km: 7,5 milions people

• Clients with tradition to visit Tatras – Slovakia, Czech Republic, Poland, Hungary, previous Democratic Republic of Germany

• Easy access by plane – all big european cities are situated out of mountains- London, Copenhagen, Amsterdam, Moscow, St. Petersburg

• Markets in circuit of 1000 km with minimal offer of peer services - Ukraine, Baltic States

Top destination – great growth potential

Page 12: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Complex cover of client´s needs

TMR is the owner of infrastructure facillities

TMR is the owner of hotels and apartments and provider of accomodation

TMR offers all key services directlyapres ski and gastro on ski slope, ski rental, cloakroom, service and ski school, fun activity: bike park, tubing, boats etc.

Service of travel agency (central reservation system on the web sites)

Renting the retail rooms

Page 13: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

1. Wealthy client: spends daily more than EUR 200, at present 5% of clientele• Target: 20% of clientele, 40% of operation profit• Potential real estate client

2. Mainstream: spends daily more than EUR 100, at present 45% of clientele• Target: 50% of clientele, 50% of operation profit• Potential real estate client

3. Low end: spends daily to EUR 35, at present 50% of clientele• Target: 30% of clientele, 10% of operation profit

OUR CLIENTS

Page 14: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

1. Guarantee of snow – extension of artificial snowing

2. Reduction of waiting time – increase of transportation capacities

3. Minimalization of atmospheric exposures – gondola´s

4. Better utilisation of the Tatras´ conditions – freeride, natural snow

5. Increase of winter activities variability – sledding, ice-skating etc.

6. Gastro services on ski slope – top quality on ski slope, apres ski

7. Ski school and rental – directly on ski slope, comfort, cloakroom

8. Parking – near to ski slopes

9. Transportation – shuttle transport, Tatras´ railway

10.Support of private subjects´ activities – taxi, bars, restaurants

Key factors of development during winter season

Page 15: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

1. Utilisation of tourism potential:

• Aquaparks approximately 800 thousand of visitors

• Chopok cableway

2. Elimination of atmospheric exposures – gondola´s

3. Increase of summer activities variability – except hiking:

• scooters, cars, mountainbords

• summer tubing, bike park, bob-sled railway, gastro in altitudes

4. Focusing on children – parks with theme (aqua, bike, folk handicrafts)

5. Support of private subjects´ activities – aquaparks, golf, caves etc.

Key factors of development during summer season

Page 16: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

1. Hotels:

• Operation of own hotels in top quality

• High service standard of catering, hotel´s equipment and ambiance outside hotel

• Extension of spa offer - wellness

• Intensify social and cultural life in hotels

• Offering of congress services apart from main season

2. Apartments:

• Establishment of facility managment after their sale

• Utilization of owners´activities by attracting visitors to Tatras

• Increase of accomodation stake ski in – ski out

• Offering complex services (scatering, wellness, rentals etc.)

Key factors of hotel segment development

Page 17: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Leader in investment development

Investments corporealize the Tatras´ renaissance and are important for development

Destinations: - Tatranská Lomnica ( Zermat)- Jasná / Chopok ( Ischgl )- Starý Smokovec ( Chamonix)- Štrbské Pleso ( St. Moritz)

Page 18: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

• TMR as investment leader in mountain tourism segment:• capital expenditures in volume EUR 45 mil. already realized during past 3 years

Future investments in volume more than EUR 100 mil. :• projects in infrastructure (cableways, ski slopes, gastro on ski slopes, hotels)• realization of projects to build apartments

Past investments

4 new cableways hotels´renovation 69 new snow machine6 new snow-ploughs 11 km snowed ski slopes tube run8 km ski slopes 4 apres ski bars 7 restaurants on ski slopesautomatic machine for ski service 3 kindergartens 4 ski rentals - 700 skis

Page 19: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company
Page 20: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company
Page 21: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

We are investing EUR 90 mil. into resorts´infrastructureCableways EUR 66 mil. increase of transportation capacity for 50 thousand per./hour + 60 %Ski slopes and artificial snow extension of ski slopes area to 210 ha + 37 % EUR 10 mil. increase of ski slopes with artificial snow to 109 ha +113%Buildings (rstaurants...) EUR 12 mil. increase of seats´capacity to 2 200 seats + 82%Parking places EUR 2 mil. increase of total parking capacity to 1900 cars + 75%

Page 22: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

NEW CITY CENTER IN TATRANSKÁ LOMNICA

- TOP location: a part of zone is departure station to Skalnatá dolina

- Accomodation: 290 apartments in standard of 3* and 4*

- Leisure and relax: wellness, fitness, beauty

- Shopping passage: 2.520 m2 shops and services, complete amenities

- Year-round use: reach sports and cultural utilization

Page 23: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

NEW CENTER IN TATRANSKÁ LOMNICA ADVANTAGES OF THE PROJECTS:

• Unique location compared to competitive projects

• Creation of independent destination in frame of resort

• Addition of missing infrastructure in resort

• Indirect support of resort

Page 24: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

PROJECT CENTER I.:• TOP location in the center of ski resort Jasná Nízke Tatry, next to the station

• Accomodation - 250 apartments in standard of 3* and 4*, 250 garage places

• Leisure and relax - 3 x wellness, fitness, beauty

• Shopping passage - 2.520 m2 shops and services, restaurants, caffes, bars, boutiques, pharmacy, grocery• Year-round use: bike park, adrenalin´s park, atractions for children

Page 25: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Advantages of the project CENTER I.:

• Unique location compared to competitive projects

• Creation of independent destination in frame of resort

• Addition of missing infrastructure in resort

• Creation of relationship between owners of apartments and center

Page 26: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Book values of TMR

Developers´ projects 20%

Value decomposition - book values

Infrastructure- resorts 61%

Hotels 20%

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Utilisation of TMR resources

aquisition price47.4

aquisition price70.2

CAPEX81.7

CAPEX9.1

CAPEX1.8

39,8

0.0

20.0

40.0

60.0

80.0

100.0

120.0

140.0

160.0

Hotels Infrastructure Developers´projects purchase

Developers´projects

EU

R m

il.

.

Page 27: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Key values

- increase of transportation capacity, better cableways adaptation to atmospheric exposures and expansion of artificial snow will bring 63% increase of visitors during winter- cableway from both sides of Chopok assures more visitors during summer- so as ticket price could be higher (80% of price in top Alpine resort) which will bring a significant increase of revenue and EBITDA

Cableways

  average 2005/06 - 2008/09 2013/14 Change in %

Transportation capacity 31 530 50 440 60%

winter 31 530 50 440  

summer 8745 15045  

KM trails 46 52,6  

HA trails 153 209,6 37%

% artificial snow (ha) 33% 52%  

Visit rate 1 197 000 1 786 000 49%

winter 613 000 998 000 63%

% skiers 85% 92%  

summer 584 000 788 000 35%

Average price person/day      

winter 14 19 38%

summer 7 8 17%

Daily ticket price top season winter 26 36 38%

TOTAL revenues 13 267 000 25 490 000 92%

winter 8 333 000 18 686 000 124%

summer 3 988 000 6 315 000 58%

EBITDA 5 763 000 14 224 000 147%

Page 28: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Key values

- more visitors in resort will bring revenue increase of ski school and catering- men of substance will assure synergic effects on revenue of services in mountains (more clients with habit to rent and use ski school)- investments will bring higher quality of catering – top resorts Chopok, Priehyba – large restaurants in centre of resort-Lomnica Center – more shops – shopping center for purchasing mountain equipment

Ski school, ski rental, shops

  2008/09 2013/14 Change in %

Number of rentals 970 8 360 762%

% stake of visit rate 0,2% 1%  

Number of clients – Ski school 5 820 16 960 191%

% stake of visit rate 1,1% 1,9%  

Tržba obchodov 159 000 467 000 194%

TOTAL revenues 700 000 3 863 405 452%

% cableways revenue 5% 15%  

EBITDA -81 000 2 221 896  

Gastro on ski slope - Tatras

  average 2005/06 - 2008/09 2013/14 Change in %

Number of seats 1 210 2 100 74%

TOTAL revenues 1 287 000 5 180 000 302%

% cableways revenue 10% 20%  

EBITDA -321 000 1 550 000  

Page 29: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Key values

- better quality of resort and increase of visit rate will positively influence increase of occupancy - so as increase of average price will be in consequence of existence of men of substance in resort and investments into hotels- these synergies will mean 122% revenue increase

Hotels

  average 2005/06 - 2008/09 2013/14 Change in %

Number of beds 416 438 5%

Number of room/day 149 596 153 430  

Occupancy 35% 56,4% 61%

Average room price 68 85,6 25,8%

Total revenues / room 101 105  

Sale 6 254 579 13 883 200 122%

EBITDA 664 351 4 256 628  

Page 30: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

FINANCIAL RESULTS 2006-2009

0

5 000 000

10 000 000

15 000 000

20 000 000

25 000 000

2005-2006 2006-2007 2007-2008 2008-2009

Operating sales Operating costs Operating revenues

Page 31: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

View after business segments

EUR tis.2005/2006 2006/2007 2007/2008 2008/2009

2009/2010I.half of

year (IFRS)

2009/2010Assumption

Mountains 14 603 14 287 15 589 15 241 9 289 13 590 Cableways 13 828 13 025 13 742 12 820 7 400 11 115 Gastronomy 492 852 1 227 1 606 1 126 1 650 Ski school 283 410 621 815 763 825   Hotels 4 242 7 395 7 351 6 030 3 418 6 273Developers´ projects 0 0 0 0 0 0TOTAL REVENUES 18 845 21 682 22 940 21 271 12 707 19 862Mountains 5 066 3 993 4 703 3 571 2 332 2 426 Cableways 5 586 4 759 5 041 3 788 2 049 2 180 Gastronomy -451 -511 -312 -59 171 219 Ski school -69 -255 -26 -158 112 27   Hotels 845 1 235 654 -76 629 542Developers´ projects 0 0 0 0 0 0TOTAL EBITDA 5 911 5 228 5 357 3 495 2 961 2 968

Page 32: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Key efficiency indicators

Simultaneous development:

• development capacity

• trails

• snow supply

• number increase of visitors

• no overpopulation

Transportation capacity and ski slopes

0

10,000

20,000

30,000

40,000

50,000

60,000

2006 2007 2,008 2009e 2010p 2011p 2012p 2013p 2014p

Lyž

iaro

v z

a h

od

inu

.

0

50

100

150

200

250

ha .

Transport. capacity Transport.-capacity- summer trails snow supply

Numbers of visitors and skiers

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

2006 2007 2,008 2009e 2010p 2011p 2012p 2013p 2014p

0.0

5.0

10.0

15.0

20.0

25.0

30.0

35.0

40.0

Skie

r p

er

hecta

re

Number of visitors - winterNumber of visitors - summer Skier / ha

Page 33: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Key efficiency indicators

• Ticket price could gently increase because of inflation by 3-4% p.a.

• Average ticket price during top season €30-37/day, deeply under Alpine´s level!

Number of visitors and ticket price

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

2006 2007 2,008 2009e 2010p 2011p 2012p 2013p 2014p

0.0

5.0

10.0

15.0

20.0

25.0

30.0

35.0

40.0

45.0

50.0

EU

R

number of visitors-winter number of visitors- summer

ticket price- Jasná/Chopok ticket price – Vysoké Tatry

Page 34: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Revenues and EBITDA according to segments

Page 35: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Views

Page 36: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Supervisory board – controls and approves investments – representatives of owners – strong position - elects and calls off members of Board of Directors and controls their activity - approves financial plan - approves all investments over EUR 300 000 - so far three members – I. Rattaj chairman, P. Reisel, J. Slabý representative of the employees

Board of Directors – strategic administration and responsibility for key decisions – authorization to sign- elects and calls off members of Top managemnetu- signs all of contracts and companies´bills - propose investment and financial plan and is responsible for its fulfilment- so far three members – B. Hlavatý chairman, J.Hodek – financies, A. Devečka - Jasná- after dissolution of TLD completing of D. Slavkovský – Vysoké Tatry

Top management – manufacture control off mills and back offices- is responsible for realization of financial and investment plan- initial of contracts, bills and orders for its sections

Principles´fulfilment of corporate governance

Page 37: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Top management

Corporate services:• Financial management – CFO – Jozef Hodek• Sales and marketing – František Šoltis • Operations – Alena Ondrušová

TMR Operations

Lifts – Low TatrasJán Štetka

Lifts – High TatrasDušan Slavkovský

Mountain ServicesMatej Hulej

Hotels – High Tatras & DiningMichal Krolák

Hotels - Low TatrasBranislav Kackovic

Infrastructure DevelopmentVladimir Cukan

Real Estate DevelopmentVladislav Omelina

Predseda predstavenstva

e Tatry – Low TatrasJán Štetka

Lifts – High TatrasDušan Slavkovský

Mountain ServicesMatej Hulej

Hotels – High Tatras & DiningMichal Krolák

Hotels - Low TatrasBranislav Kackovic

Infrastructure DevelopmentVladimir Cukan

Real Estate DevelopmentVladislav Omelina

TMR Operations

Lifts – Low TatrasJán Štetka

Lifts – High TatrasDušan Slavkovský

Mountain ServicesMatej Hulej

Hotels – High Tatras & DiningMichal Krolák

Hotels - Low TatrasBranislav Kackovic

Infrastructure DevelopmentVladimir Cukan

Real Estate DevelopmentVladislav Omelina

TMR Operations

Lifts – Low TatrasJán Štetka

Lifts – High TatrasDušan Slavkovský

Mountain ServicesMatej Hulej

Hotels – High Tatras & DiningMichal Krolák

Hotels - Low TatrasBranislav Kackovic

Infrastructure DevelopmentVladimir Cukan

Real Estate DevelopmentVladislav Omelina

Page 38: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

TMR´s SHAREHOLDERS on August 4, 2010

Following chart shows owner’s structure of Tatry mountain resorts, a.s. to 4.8.. 2010.

Page 39: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Is the global warming a problem?

Page 40: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

• Position of TMR as a leader in mountain tourism determines: • a unique geographical area and market position • years of experience and unique know how• a business model elaborated into details• extensive already realized (45 mil. EUR) and future investments

• Business model TMR is based on great growth potential and:• a year-round use of mountain resorts• complementarity of offered services• improvement and adjusting of services´ standards• investment development of Tatras• benefits of the Shareholders´ club

WHY SHOULD YOU INVEST INTO TMR?

Page 41: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Economical: • Constantly growing share price• Yearly planned dividend • Yearly dividend resulting from share ownership ( approx. 10 % of share value )

Emotional:• Tatra´s co-ownership• Participation in Slovakia´s development and personal utilization of benefits from this development

BENEFITS OF SHAREHOLDER´S CLUB

Number of shares Benefit25 4-day ski pass40 7- day ski pass80 2 x 7- day ski pass

130 season ski pass issued by name250 2 x season ski pass issued by name500 VIP club

Page 42: Disclaimer This material is exclusively for international and promotional purposes. Its intention is to inform about the business strategy of the company

Thank you for your attention.