2010 community report

Disneyland Paris

Our Approach to Corporate Citizenship ......... 2-3

Our Community .......................................... 4-5

Dear Reader,

Being Europe’s number one tourist destination and the largest single-site

employer in the Paris area are both great sources of pride and corporate citizenship

for Disneyland Paris. Since its creation, our company has embraced that responsibility

in a number of areas including community service, workplace well-being and

environmental stewardship.

Our company’s long-term contribution to the community was highlighted on

Sept. 14, 2010, when we renewed our partnership for the development of our tourist

destination and the urban center at Val d’Europe. Signed by our company as well as

by local and national authorities, that joint agreement represents a vote of confidence

based on more than twenty years of collaboration. In that time our company has

helped add value to the national economy, create jobs (both directly and indirectly),

support the development of the eastern Paris region and make a multifaceted

contribution to the French tourism industry.

Beyond these benefits, however, our commitments can also be seen in the many

actions touched upon in this 2010 Community Report—from bringing Disney

characters to visit children in pediatric hospital wards to laying the first stone

on a future wastewater recycling plant. Our efforts mentioned here are just

part of our company’s long-term commitment to the community |and

Walt Disney’s rich legacy of generosity.

Philippe Gas Chief Executive Officer, Euro Disney SAS

A message to our community

The Environment ........................................ 6-7

Our Workplace ............................................. 8-9

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corporate.disneylandparis.com/corporate-responsibility

More than 10,500 Disney VoluntEARS hours were donated

by cast members at Disneyland® Paris in 2010

56,000 jobsDisneyland Paris generates

56,000 direct and indirect jobs.

more than 14,000 cast membersDisneyland Paris directly

employs more than 14,000

cast members.

Disneyland Paris cast members

participated in 300,000 hours

of training.

Our cast members come from

all over the world, representing

more than 100 nationalities and

speaking 19 different languages.

In addition to reducing energy,

15 percent of Disneyland Paris’

electricity comes from renewable

sources, enough to power the

Eiffel Tower for approximately

four years.

At Disneyland Paris, 44 percent of

ordinary waste is recycled, roughly

the same amount produced by

25,000 people yearly.

More than 600 wish trips were

granted to children facing life-

threatening medical conditions.

Around €650,000 (approximately

$880,000 USD) in charitable

contributions were made to

brighten the lives of children

and families in need.

Cast member is the term for a Disney employee.

We believe that corporate citizenship is not just the right thing to

do; it also benefits our guests, our employees, our communities and

ultimately our business. It makes the company a desirable place

to work, reinforces the attractiveness of our brands and products,

and strengthens our bonds with our guests, business associates and

community partners.

Our vision as a company is simple: to deliver the most consistently

exceptional entertainment experiences with integrity and in a way

that engages the imagination of people of all ages and interests.

Disney corporate citizenship is held to the same high standard as

our family entertainment experiences. That is why the company

champions a strong corporate citizenship approach, one that

encompasses the environment, community, workplaces and, most

important, children and families.

This report provides a snapshot of corporate citizenship efforts

within Disneyland® Paris. We invite you to learn more about our

community and safety initiatives by going to

corporate.disneylandparis.com/corporate-responsibility.

For more information on corporate citizenship at The Walt Disney

Company, please visit disney.com/citizenship.

our approach to corporate citizenship

2 3

our CommunityA tradition of community service has long been

a hallmark of our company culture. The needs of

children and families are the driving force behind our

charitable initiatives. We also believe in strengthening

local economies through job creation and support of

local businesses. Our carefully selected and trained

cast members are encouraged to become active and

responsive citizens in their own communities.

Disney reading togetherWorking closer to home in April 2010, Disney VoluntEARS lent their support to the first cartoon fair in the local town of Serris. The fair, which was designed to introduce youngsters to the pleasures of reading, was also the chance for local residents to broaden their knowledge of the graphic novel and comic book genres. As well as reading alongside the children in attendance, Disney VoluntEARS role-played, voicing characters from featured publications.

Fairground fundraiser Helping others while having fun was the objective behind the Disney VoluntEARS Kermesse du Coeur pour Haïti operation. The event, designed to raise funds for the Haiti reconstruction program operated by the French Red

Cross, took place in April 2010. Produced exclusively for cast members and

their guests, a host of fairground-style attractions were featured at this event. A special website was even set up to enable cast members to make donations whether they attended the festivities or not.

Turning on the talent Talent and training were put to good use when Disney VoluntEARS helped organize a philharmonic concert on the grounds of the sumptuous 17th-century castle at Vaux-le-Vicomte. The fundraiser was held in June 2010 on behalf of the Restos du Coeur association that donates food to the needy. The Disney VoluntEARS helped plan, design and host the event. It was also an opportunity for the company to make a donation of €70,000 (approximately $95,000 USD) through the EARS to You program, which went toward the purchase of a refrigerated truck.

Parisian chicCast members throughout the company were invited to participate in a UNICEF appeal in fall by creating rag dolls to be given up for “adoption” in exchange for a donation. Each doll’s body and clothing were lovingly produced as unique pieces. Once completed, each doll was given a name and personality before finding a home. The operation helped raise funds for a UNICEF vaccination program that protects infants in developing nations against six deadly childhood diseases.

To infinity and beyond!Taking cinema to pediatric wards is one thing, but taking Disney•Pixar’s “Toy Story 3” and its star, Woody, to hospitalized children is another. Prior to the film’s national release in summer 2010, Disney partnered with the French charity Les toiles enchantées to offer hospitalized children a magical encounter from the safety of their ward. Youngsters from four different Parisian hospitals were delighted to watch the film and meet its famous cowboy.

TM & © Pixar. All Rights Reserved.

CommunityAs the largest private employer in the area, Disneyland® Paris strives to be a positive force within the

community. The Disney VoluntEARS program continues to give cast members opportunities to donate

their time and talents towards activities supported by the company. Activities carried out in 2010

included instances when the Disney VoluntEARS brought magic to hospital wards, local fairs and more.

Support was also given to important national and international causes, including the French Red Cross

appeal for Haiti.

“The families were delighted

with this festive and joyful

interlude in the lives of

the children. The children

shared the pleasure and the

magic of this encounter with

their parents.”

— The Ellen Poidatz Foundation

experts in movement analysis and the treatment of muscular difficulties in children and adolescents

4 5corporate.disneylandparis.com/corporate-responsibility

The environmentRespect, recycle and reduce are at the heart

of our company’s commitment to minimizing

its environmental impact. A large variety and

number of programs focused on these areas in

2010, including a unique wastewater treatment

plant that will begin operating in 2013.

Water wonderful worldAfter six years of planning, the first stone was laid on a wastewater treatment and recycling facility in September 2010 (pictured bottom of page 6). The first of its kind to service a European theme park, the plant will enable the company to recycle treated wastewater from both Disney theme parks, the Disneyland Hotel and a number of backstage areas—the equivalent of 740,000 cubic meters per year. Almost all of the treated water will be reused in landscaping, attraction reservoirs and cleaning (streets, sidewalks and service areas).

Transforming biomass into energyThe resort also has strengthened its measures to transform organic waste into watts. Since summer 2009, food and kitchen waste have been collected and sent offsite from five different resort restaurants to be transformed into biomethane and then electricity. More than 130 metric tons of waste were collected during the previous fiscal year, thereby reducing traditional waste incineration and greenhouse gas emissions.

the EnvironmentEnvironmental stewardship has been an

important component of our business since the

earliest Disney parks. Building on this legacy,

we are making concerted efforts to embed

environmental stewardship into the daily

decisions and actions of our cast members and

guests. In 2009, our company took a proactive

approach, unveiling an array of environmental

goals to manage our impacts and inspire our

guests. The cornerstones of our ambitious

strategy are:

• Conserving water, energy and ecosystems

• Reducing waste and greenhouse gas emissions

• Inspiring others to take action for the environment

Helping take cars off the roadReducing the impact of cast members’ daily commute has been a priority since the carpooling program was launched in 1996. The last fiscal year saw efforts increase through the launch of a brand-new carpooling website. Flexible and free, the website lets cast members find coworkers willing to share a ride to work. Not only does carpooling make sense for the environment, it also can help reduce fuel bills and bring cast members together.

The French can-canGuests in Walt Disney Studios Park can help recycle their used cans and plastic bottles by dropping them into dedicated bins placed throughout the entire park. Additional bins placed in cast cafeterias and break rooms also have helped bring the weight of cans and plastic bottles recycled in fiscal year 2010 to almost 25 metric tons.

Raising awareness of biodiversity and climate changeTo bring home the message that each person has a role to play in the conservation of biodiversity and the reduction of environmental impact, the company organized an Earth Day event for its cast members in April. As well as receiving certification from the French Ministry of Ecology, Energy, Sustainable Development & the Ocean, the event drew a large turnout and helped raise cast members’ awareness of biodiversity and the reduction of greenhouse gas emissions.

“Protecting our water resources

is essential to sustainable

development in our region.

Thanks to this initiative, when the

wastewater treatment plant opens

in 2013, it will enable Disneyland®

Paris to reduce its annual use of

drinking water by 300,000m3.”

— Veolia Eaua leading global provider of water services

76corporate.disneylandparis.com/corporate-responsibility

Disneyland® Paris is committed to fostering safe,

inclusive and respectful workplaces, and we invest in

our cast members through a full spectrum of training

and development opportunities to encourage success

and growth. We value that our heritage includes a

commitment to quality, ethics and social responsibility

and believe that our investment in a top-quality

workplace is the reason why so many choose to become

Disneyland Paris cast members.

Our workplaceNot only does Disneyland® Paris strive to inspire its guests, it also endeavors to inspire its cast members. Since before

Disneyland Paris opened in 1992, it has endeavored to ensure that the workplace is safe, inclusive and respectful. In

2010 the CastMemberland program celebrated its 10th anniversary, and this was an opportunity to review a decade

spent improving life backstage—areas behind the scenes that guests never see. In addition to dedicating resources to the

workplace experience, training and diversity initiatives, the company also took steps to help others join the workplace.

A dedicated decade In 2010 Disneyland Paris celebrated the

10th anniversary of its award-winning

CastMemberland program. Based on the

observation that life should be as enjoyable

as possible for those in backstage areas, the

CastMemberland program aims to offer both

useful services and internal events. The program

covers, for example, the onsite transportation

and dining needs of the 14,000-plus cast

members. It also incorporates cast member

accommodations, sporting tournaments and

more. The project is so successful that it received

a major national award in December 2010 for

employee well-being, the Trophée Mieux Vivre

en Entreprise.

Committing resources to diversity and inclusionIn spring 2009 an in-house survey revealed that

76 percent of cast members felt issues related to

diversity and inclusion were important for the

company. Based on this and other statistics,

four different Diversity Groups were created

by cast members who worked on a volunteer

basis for seven months on a variety of topics,

including cultural diversity in the workplace

and intergenerational relations. In summer

2010 those groups made a series of suggestions,

40 percent of which were committed to by the

company. By agreeing to develop management

and cast member toolkits, the company marked

an important shift from the promotion of

diversity and inclusion to the management of

these important aspects.

Liberté, Égalité, FraternitéIn accordance with the trade unions, on

Oct. 1, 2010, the company implemented a new

agreement on gender parity. That agreement

builds on a previous action plan that helped

combat discrimination and promotes parity

both in roles and salaries. Included in the

agreement are improved measures for expectant

mothers, greater flexibility for those with

children who are ill and many more initiatives.

Drop in to learn moreOver the years, Disneyland Paris has continually

invested and innovated in the area of training.

In 2010, for example, two multiday open-house

learning experiences were organized. Catering

to specific groups and held at Disney University,

the experiences were centered around the

professional development of the invited guests.

The first such tailor-made program was held in

the spring for several hundred of the company’s

departmental and management assistants. Then

in the fall, the company offered 500 team

leaders the chance to enjoy a similar program,

including company strategy from Disneyland

Paris CEO Philippe Gas.

Tapping tomorrow’s talentIn 2010 the company cast its net across the

whole of Europe to find tomorrow’s talent—

in some cases using new and innovative

technology. The team responsible for real estate

development, for example, used a webinar online

chat to discover potential stars in their field.

Likewise, while looking to attract students from

catering and hospitality schools in Germany,

recruiters organized an online cookie decorating

competition that harnessed the communication

potential of the Facebook social networking site.

The wisdom of elders Disney continues to thrive based on the valuable

contributions of all its cast members. To that end,

nothing short of a bold statement was in order

when Disneyland Paris signed an important

agreement on the recruitment, employment

and training of senior cast members. The

three-year action plan signed in early 2010

sets minimum objectives for the recruitment

of cast members over the age of 50. A fun and

festive event was held in the summer of 2010 to

attract this audience and encourage interaction

and exchange between candidates and junior

cast members. A series of short resort-themed

sketches staged by junior-senior pairs proved to

be the highlight of the event.

“You’ve got a friend in me”The year 2010 was also one in which the

company and its cast members strengthened their

partnership with the association Nos quartiers

ont des talents. A number of senior leaders were

partnered with young unemployed graduates

sponsored by the association to help them find

employment. The company’s leaders offered

personalized coaching on a volunteer basis while

helping graduates strengthen their application

and interview skills, as well as identify areas

for development.

Workplace health and safetyA number of important internal recognition

programs were carried out in 2010 to

encourage the reduction of energy use and

foster workplace health and safety. Close

attention was paid to developing a safety

culture focused on measures that all cast

could take to avoid accidents and follow-up.

“This place creates the

conditions for listening

and helping employees

find pleasure at the heart

of the company.”

— Dominique SchmauchProfessor and recognized expert in the fields of strategy, management and leadership

our Workplace

http://community.disneycruisenews.com8 9

corporate.disneylandparis.com/corporate-responsibility

On the cover: More than 300 local children were invited to celebrate “Music Day” with the Disney VoluntEARS for an introduction to Samba and to enjoy other fun activities.

Disneyland® Resort

disneyland.com/publicaffairs

Disney Cruise Line

community.disneycruisenews.com

Hong Kong Disneyland®

hkcorporate.hongkongdisneyland.com

Walt Disney World® Resort

wdwpublicaffairs.com

Aulani

wdprpublicaffairs.com disneyaulani.com

©Disney 10-PA-P010527

To find out more about corporate citizenship at Disney, please visit disney.com/citizenship.

Printed on recycled paper.

To learn more about our efforts in the community please visit:

corporate.disneylandparis.com/corporate-responsibility

The Walt Disney Company

disney.com/citizenship