distribution over 200,000 homes monthly - fort bend lifestyles

DISTRIBUTION OVER

200,000 homes monthlyin Houston’s most preferred demographic areas.

2010 MEDIA KITWHY ADVERTISE WITH LIFESTYLES & HOMES?

GREATER HOUSTON COMBINED CIRCULATION

OUR READERS

PROFESSIONAL ALLIANCES, AWARDS,

& COMMUNITY INVOLVEMENT

2010 EDITORIAL CALENDAR

AD RATES & TERMS & CONDITIONS

AD SPECIFICATIONS

Fort Bend Publishing 10707 Corporate Drive, Suite 170 Stafford TX 77477 281-240-2445houstonlifestyles.com | fortbendlifestylesandhomes.com | katylifestylesandhomes.com | woodlandslifestylesandhomescom | cyfairlifestylesandhomes.com

For over 23 years “Lifestyles & Homes” has provided high quality

publications for its readers and advertisers in Houston’s preferred

demographic communities.

CIRCULATION:Our award-winning rotated circulation advertising program is plain

and simple. We strategically target highly educated, high income

prospects for your business through direct mail at an affordable price

so you can grow your business. Yes, it’s more expensive for us to di-

rect mail but it’s how we’ve built our solid foundation. Ninety-seven

percent of our circulation is direct-mailed to consumers who have the

means to buy your products and services. All five zoned publications

are direct-mailed monthly to preferred demographics in Houston and

its upscale suburbs: Sugar Land, Fort Bend County, The Woodlands,

Cy-Fair, and Katy. To bring qualified consumers to our unique blend

of advertisers each area is carefully evaluated to determine the most

desirable carrier routes within each zip code. Add to that our online

publications, which incorporates the latest technology in web site de-

sign and Google Analytics that enhance our readership and presence.

Our digital publications attracts a high percentage of traffic and as an

added benefit–advertisers receive a link at no charge.

READER DEMOGRAPHICS:Our readers are mostly college educated, middle to upper class, with

school-aged children. They spend heavily on home improvement,

fashion, education, health, beauty, fitness, dining and entertainment,

new autos and travel.

UNIQUE BLEND OF CONTENT:We are the leader in highlighting outstanding communities, local

people, and events. Our readers look forward every month to

receiving their Lifestyles & Homes publications. Monthly local

content includes beautifully decorated homes, dynamic people and

businesses, the social scene, happenings, home improvement, health

news, beauty and fitness, school and student news, travel, new

cars, gardening, food and wine, historical and shopping.


WHY ADVERTISE WITH Lifestyles & Homes?

GREATER HOUSTON NEIGHBORHOODS COMBINED CIRCULATION

HoustonBellaireGalleriaHeightsMedical CenterMemorialMontroseMuseum DistrictRiver OaksTanglewoodThe VillageWest University

Fort BendSUGAR LANDAvalonFirst Colony GreatwoodOrchard LakesNew TerritoryRiver Park E/WSugar CreekSugar LakesSweetwater

OVER

200,000 homesper month and reachesOVER

400,000 different homesin our two month rotated circulation

GREATER HOUSTON COMBINED CIRCULATION

WoodbridgeMISSOURI CITY& STAFFORDLake OlympiaQuail ValleyRiverstoneSienna PlantationVicksburgRICHMONDPecan GroveRiver ForestTexanaWaterside Estates

Cy-FairBridgelandCopperfieldJersey VillageFairfieldCanyon GateTwin LakesBlackhorse RanchStonegateRiata Ranch

ChampionsLongwoodHuntwickColes CrossingLakewood Forest

The WoodlandsVillage of Grogans MillVillage of Indian SpringsVillage of Panther CreekVillage of Sterling RidgeVillage of Alden BridgeVillage of CochransCrossingVillage of Creekside ParkVillage of College ParkTown Center -East ShoreRolling OaksTimbercrest VillageCoventry LondonderryTimberwildeCreekwood AcresNorthhampton ForestWellington

Oakville VillageAugusta PinesFive OaksMossy OaksForest NorthSpring ForestFox RunLakewood EstatesSleepy HollowGlen EaglesSpring HillsDogwood ForestHuntington EstatesShenandoahMalagra ForestOakridge NorthSpring OaksImperial OaksGreen Gate AcresImperial Oaks ParkWoodland ChaseEastwood HillsCarriage Hills

Red Oak RanchBig Three EstatesKenbrook Valley

KatyCanyon GateCinco RanchFalcon PointGrand lakesHeritage GrandKelliwoodLake ForestLakes of BuckinghamLakes of ParkwayNottinghamPin Oak VillageSeven MeadowsWeston LakesWindsor Park LakesWoodcreek Reserve


READER PROFILES

HOUSTONHouston readers are mostlycollege educated, middle toupper class and have an aver-age income of $223,000. Theyspend heavily on higher edu-cation for their children, thelatest fashion, and home im-provements. They seek thebest in medical care, andbeauty and fitness. Most liveinside the loop and enjoy at-tending the arts, dining outfrequently and they love totravel. Many readers own sec-ond homes.

ABOUT HOUSTONHouston is the 4th largest cityin the US and ranks #5 in thenation for elevated incomelevels, according to a new re-search study. Houston offersthe world-renowned TexasMedical Center, with thelargest concentration of ex-pertise in medical treatment,research and technology. Thecost of living is low not onlyin housing, but in food andhealth care as well. Houston’shousing costs are the lowestamong the 27 metro areaswith more than 2 millionresidents. Houston has an en-trepreneurial spirit that has at-tracted more Fortune 500company headquarters thanjust about any other city in theUS. Its world-class infrastruc-ture connects to national andglobal communities.

FORT BEND Fort Bend readers are mostlycollege educated, middle toupper class with school-agedchildren. Average householdincome of our readers is ap-proximately $123,453. Theyspend frequently on homeimprovement, dining and en-tertainment, and the latestfashion. They are family ori-ented spending heavily onhigher education. They arefitness minded and seek thebest in health, beauty and fit-ness. They love to travel,enjoy diverse shopping, andmany own second homes.

ABOUT FORT BENDForbes ranks Fort BendCounty 1st in nation for BestPlaces To Get Ahead!CNN/Money Magazine ranksFort Bend County 6th in Na-tion for Job Growth! Locatedsouthwest of Houston, FortBend County is the fastestgrowing county in GreaterHouston and is home to amecca of master plannedcommunities, country clubsand exceptional school dis-tricts. It has an exceptionallyeducated and skilled localworkforce and is ranked #1 inemployment growth in theUS (US Dept of Labor). Thearea enjoys low crime rates,and a higher quality of life inan enriching environment.

KATYKaty readers are mostly col-lege educated, middle toupper class with school-agedchildren. Estimated averagehousehold income of ourreaders is approximately$115,264. Katy readers arevery family minded, spendingfrequently on dining and en-tertainment and higher edu-cation for their children. Theyspend heavily on home im-provement, the latest fashion,new cars and travel. Theyseek quality healthcare,beauty products and fitness.

ABOUT KATYLocated west of Houston,Katy is among the fastestgrowing suburbs in GreaterHouston. Katy is noted for itsexceptional shool district andexcellent master plannedcommunities and countryclubs. Business Week maga-zine recently rated the Katyarea as #2 in the US for“America’s Biggest Boom-towns” among the top tenfastest growing communities.Katy experienced a growthrate of 168% while maintain-ing a small town atmosphere.It has an energetic and edu-cated, skilled local workforce.Its residents enjoy diverseshopping and dining and safecommunities.

THE WOODLANDSThe Woodlands readers aremostly college educated,middle to upper class withschool-aged children. Esti-mated household income ofour readers is approximately$125,113. They spend fre-quently on home improve-ments, decorating andlandscaping. They spend onquality healthcare, fitnessand beauty products. Read-ers buy the latest fashions,luxury cars, and love totravel. They enjoy family timeand spend on higher educa-tion for their children. Theyenjoy dining out frequentlyand entertainment.

ABOUT THE WOODLANDSLocated north of Houston,The Woodlands is among thefastest growing suburbs inGreater Houston and is hometo a mecca of master plannedcommunities, country clubs,and exceptional school dis-tricts. The Woodlands wasvoted one of the 25 BestPlaces to Move and One ofAmerica’s Best ShoppingDestinations. Families repre-sent over 78% of the popula-tion giving The Woodlands ahigher than average concen-tration of families. Its resi-dents enjoy diverse shoppingand dining and a boomingbusiness environment.

CY-FAIRCy-Fair readers are mostlycollege educated, middle toupper class with school-agedchildren. Average householdincome of our readers is esti-mated at over $77,739. Theyspend often on home im-provements, new cars,healthcare beauty and fitness.They enjoy dining and enter-tainment and love to travel.They spend frequently ontheir children and highereducation.

ABOUT CY-FAIRLocated northwest of Hous-ton, the Cy-Fair area has agrowing 800,000 people withmany new master plannedand community develop-ments. The area has a largeconcentration of families. Cy-Fair Independent School Dis-trict, one of the area’s majorattractions, has more than100,000 students, secondonly to Houston ISD in enroll-ment size within HarrisCounty. Citizen commitmentto education has help pro-duce a reputation for qualitylearning experiences. Theeight high schools graduatestudents who have testscores and college enroll-ment ratios that exceed stateand national results. Resi-dents enjoy diverse shoppingand dining and a healthybusiness community.

AD SPECIFICATIONS

1/6HORIZONTAL

1/3 PAGE HORIZONTAL

1/3SQUARE1/3

VERT

1/2 PAGE HORIZONTAL

1/2 PAGE VERTICAL

2/3 VERTICAL

1/4 PAGE

1/6VERT

FULL PAGE(LIVE AREA)

FORMATSACCEPTEDAll formats and files must beCMYK and at least 300 dpi.

PDFAll fonts must be embeddedand file must be at least 300 dpi.

QUARK XPRESS Must be Quark 7.5 and earliercompatible. Include all supporting graphic files (see below) and fonts.

ILLUSTRATOR/ILLUSTRATOR EPS Convert all fonts to outlines/paths.

PHOTOSHOP/PSDMust be at least 300 dpi with allfonts rasterized. All type set to“smooth” anti-anialising is preferred.

GRAPHIC FILES: JPG/TIF/EPSMust be at least 300 dpi. and CMYK.

DISPLAY AD SIZESINCHES

1/6 Page (Vertical)* ......................2.275" x 4.75"1/6 Page (Horizontal)......................4.75" x 2.25"1/3 Page (Vertical) ......................2.275" x 9.725"1/3 Page (Square)...........................4.75" x 4.75"1/3 Page (Horizontal)...................7.225” x 3.25”1/2 Page (Horizontal)....................7.225" x 4.75"1/2 Page (Vertical)* ........................4.75" x 7.25"2/3 Page (Vertical) ........................4.75" x 9.725"1/4 Page* .........................................3.5" x 4.75"Full PageLive Area.....................................7.225" x 9.725"Final Trim..................................8.375" x 10.875"w/Bleed......................................8.625 x 11.125"2 Page SpreadLive Area.....................................14.45" x 9.725"Final Trim..................................16.75" x 10.875"w/Bleed...........................................17 x 11.125"MAGAZINE TRIM SIZE .............8.375" x 10.875"LINE SCREEN ..............................................150

*Not available in all magazines

PUBLICATIONSFort Bend Lifestyles & HomesHouston Lifestyles & Homes

Katy Lifestyles & HomesThe Woodlands Lifestyles & Homes

Cy-Fair Lifestyles & HomesFort Bend Housinguide

Katy Chamber of CommerceHouston Remodeling Guide

Houston Custom Home Builders Resource GuideASID Showhouse Magazine


WHERE TO SENDFTP ACCESSFTP Client: 173.185.186.169Through browser:ftp://173.185.186.169Leave username and passwordblank or log in as Anonymous.

[email protected] line must include com-pany name, publication(s) ad isrunning in and month running.Ad copy may also be directlyemailed to your individual salesrepresentative.

DELIVERED OR MAILED• CDR • CDRW • DVD • DVDRW• USB Flash DriveSend to the attention to your in-dividual sales representative.10707 Corporate Dr., Ste. 170Stafford, TX 77477

ADVERTISING RATESLIFESTYLES & HOMES

TERMSPOSITIONINGAd placement is at the discretion ofthe publisher except where specificpositions incurring a premium areagreed upon by contract. Publisherreserves the right to trim, reset orchange materials to specified sizesand replace corrupt fonts with sim-ilar type faces.

LOSS OR DAMAGEPublisher will use reasonable precaution to protect all printingmaterials, but will not be responsible for loss or damage.

TERMSAd payment is due upon receipt ofinvoice. A 2% late charge permonth will be added to any unpaidinvoice that carries into the follow-ing month.

AD SIZES

1/6 Page1/3 Page1/2 Page2/3 PageFull Page2-Page SpreadPages 1, 2, 3,4, 5Inside Front CoverInside Back CoverBack Cover

B/W

$475$885$1,350$1,799$2,449———————————————

COLOR

$525$935$1,399$1,870$2,499$4,999$2,699$2,699$2,699$2,799

Ask About Our Special Offers


STANDARD AD RATES PER ISSUE, PER AREA

NEW ADVERTISERRATES

(NET) • COST PER ISSUE/PER AREA

AD SIZE BLACK & WHITE 4-COLOR

1x 4x 8x 12x 1x 4x 8x GROSS NET12x 12x

$619 $565 $559 $539 $759 $739 $719 $699 $595

$1,180 $1,095 $1,070 $1,050 $1,299 $1,239 $1,219 $1,199 $1,019

$1,710 $1,650 $1,625 $1,599 $1,799 $1,739 $1,719 $1,699 $1,444

$2,239 $2,145 $2,119 $2,099 $2,425 $2,369 $2,349 $2,325 $1,976

$3,170 $3,145 $3,125 $3,099 $3,399 $3,339 $3,319 $3,299 $2,804

$6,150 $6,130 $6,115 $6,099 $6,675 $6,619 $6,599 $6,575 $5,588

$3,325 $3,310 $3,299 $3,275 $3,599 $3,539 $3,519 $3,499 $2,974

— — — — $3,900 $3,899 $3,799 $3,699 $3,144

1/6 page ad

1/3 page ad

1/2 page ad

2/3 page ad

Full page ad

2 page double spread

Inside front cover,pp. 1, 2, 3, 4, 5 or inside back cover

Back Cover

CAMERA-READYADVERTISING AGENCYCOMMISSIONS15% agency commissionsmust be added to our netrates, to recognized agencieswho provide camera-readyads with a color proof. (see specifications) Any manipulation to conform ad-vertisements to all specifications above will nul-lify camera-ready discount.

JANUARY >HOME DESIGNS:Window Treatments, Walls & FabricsHOME ELEMENTS:Increasing Home Values HEALTH & WELL-BEING:Cosmetic Surgery & DermatologyMedical ProfilesHealthy Weight MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Private Schools & LearningValentine’s Day & Weddings

FEBRUARY >HOME DESIGNS:Window Treatments, Walls & FabricsHOME ELEMENTS:Increasing Home Values HEALTH & WELL-BEING:Cosmetic Dentistry & OrthodonticsHeart Healthy MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Private Schools & LearningValentine’s Day & WeddingsReal Estate & Development

MARCH >HOME DESIGNS:Furniture, Rugs & AccessoriesHOME ELEMENTS:Great Outdoors HEALTH & WELL-BEING:Cosmetic Dentistry & OrthodonticsColorectal Cancer MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Real Estate & DevelopmentCountry ClubsEaster Worship

APRIL >HOME DESIGNS:Furniture, Rugs & AccessoriesHOME ELEMENTS:Great Outdoors HEALTH & WELL-BEING:Family HealthSkin Cancer Awareness MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Summer Programs for KidsSpring FashionSpas & SalonsBanking & Finance

MAY >HOME DESIGNS:Kitchens & BathsHOME ELEMENTS:Floors, CountertopsHEALTH & WELL-BEING:Family HealthWomen’s Health MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Summer Programs for KidsSpring FashionVeterinary ServicesMother’s Day Jewelry and Gifts

JUNE >HOME DESIGNS:Kitchens & BathsHOME ELEMENTS:Floors & Countertops HEALTH & WELL-BEING:Cosmetic Surgery & DermatologyMen’s Health MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Progress & GrowthFather’s Day/GradsAttorney Profiles & Insurance Profiles

JULY >HOME DESIGNS:Window Treatments, Walls & FabricsHOME ELEMENTS:Increasing Home Values HEALTH & WELL-BEING:Cosmetic Surgery & DermatologyMedical ProfilesHealthy Vision MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Progress & GrowthPrivate Schools & Learning

AUGUST >HOME DESIGNS:Window Treatments, Walls & FabricsHOME ELEMENTS:Increasing Home Values HEALTH & WELL-BEING:Cosmetic Dentistry & Orthodontics Physical Fitness & Sports MedicineTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Private Schools & LearningSpas & Salons

SEPTEMBER >HOME DESIGNS:Furniture, Rugs & AccessoriesHOME ELEMENTS:Great Outdoors HEALTH & WELL-BEING:Cosmetic Dentistry & OrthodonticsHealthy Aging MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Fall FashionReal Estate & DevelopmentBanking and Finance

OCTOBER >HOME DESIGNS:Furniture, Rugs & AccessoriesHOME ELEMENTS:Great Outdoors HEALTH & WELL-BEING:Family HealthBreast Cancer Awareness MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Real Estate & DevelopmentFall Fashion

NOVEMBER >HOME DESIGNS:Kitchens & BathsHOME ELEMENTS:Floors, CountertopsHEALTH & WELL-BEING:Family HealthHealthy Lung MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Holiday Gift GuideHoliday Dining & CateringAttorney Profiles & Insurance Profiles

DECEMBER >HOME DESIGNS:Kitchens & BathsHOME ELEMENTS:Floors, CountertopsHEALTH & WELL-BEING:Cosmetic Surgery & DermatologySleep Awareness MonthTRAVEL: Seasonal DestinationsSPECIAL PROMOTIONS:Holiday Gift GuideHoliday Dining & CateringWorship

EDITORIAL CALENDAR 2010HOMES &

COMMUNITYFAMILY &

EDUCATIONFOOD

& WINENEW

AUTOSSHOPPING& BOOKS

HEALTH & FITNESS

HOMEIMPROVEMENT

TRAVEL &ENTERTAINMENT

10707 Corporate Drive, Suite 170, Stafford, TX 77477, 281.240.2445, [email protected]

PUBLICATION SUMMARY Lifestyles & HomesAll five zoned ‘Lifestyle’ publications are direct-mailed monthly to preferred demographics in Houston and its upscale suburbs: Fort Bend County, The Woodlands, Cy-Fair and Katy. Founded in 1987, total monthly circulation is205,000. Houston ranks #5 in the nation for elevated income levels, according to a new research study. Residents enjoy diverse shopping and dining and a strongbusiness environment.

OUR HOUSTON PUBLICATIONHouston Lifestyles & Homes is mailed to Houston’s preferred neighborhoods. Ourreaders are mostly college educated, middle to upper class, and have an averagehousehold income of $223,000. They spend heavily on home improvement, fash-ion, education, health, beauty, fitness, dining and entertainment, new automobilesand travel.

OUR SUBURBAN PUBLICATIONSSuburban publications are circulated in Houston’s fastest growing communities.Areas are defined by master planned communities, country clubs, and exceptionalschool districts. The readers are mostly college educated, middle to upper class,with school-aged children. Residents enjoy diverse shopping and dining and abooming business environment.

OUR CONTENTMonthly local content includes beautifully decorated homes, dynamic people andbusinesses, the social scene, happenings, home improvement, health, beauty andfitness, school and student news, travel, new products, autos, gardening, food andwine, historical and shopping.

CY FAIR

C

houstonlifestyles.com fortbendlifestylesandhomes.com woodlandslifestylesandhomes.com katylifestylesandhomes.com cy-fairlifestylesandhomes.com

PROFESSIONAL ALLIANCES(and organizations who receive our monthly publications)

Member Greater Houston Builders AssociationMember GHBA Remodelers CouncilMember GHBA Custom Builders CouncilASID Houston - American Society Interior Designers, Member Katy Chamber of CommerceMember Fort Bend Chamber of CommerceMember The Woodlands Chamber of CommerceMember Cy-Fair Chamber of CommerceAIA Houston

RECENT AWARDS & RECOGNITIONSMost Creative Circulation - Niche MagazineHouston’s Best Award - GHBA Houston RemodelingGuide and Website

Cadre Award - Public Relations - National Associationof Home Builders

We’re A Favorite Place on Google - GOOGLE -

PROFESSIONAL ALLIANCESRECENT AWARDSCOMMUNITY INVOLVEMENT

COMMUNITY INVOLVEMENTAIA Sandcastle Event

GHBA Habitat for Humanity

Houston Ballet Nutcracker MarketKappa Home TourCASA Home TourHeights Home TourHouston ArtsARCAmerican Heart AssociationAmerican Cancer SocietyAmerican Red CrossPink Ribbon HousePink Ladies Golf Tournament

Pin Oak Charity Horse Show, Texas Children’s Hosp.

Chamber Golf Tournaments(Fort Bend, Katy, Woodlands, Houston West)

The 100 ClubGirl Scouts of AmericaFort Bend Chamber Wine & Food FestivalUnited States Naval Sea CadetsSnowdrop FoundationMissouri City Fire & Police AuxillarySugar Land Citizens Police AcademyProject GraduationLiteracy Council of Ft.Bend

Fort Bend Boys ChoirExchange Club of Sugar LandExchange Club of Quail ValleyFort Bend Womens CenterRotary ClubSugar Land OperaFort Bend Education FoundationCy-Fair Education FoundationGolden Retriever Rescue


READER DEMOGRAPHICSHouston readers are mostly college educated, middle

to upper class and have an average income of

$223,000 They spend heavily on higher education for

their children, the latest fashion and home improve-

ments. They seek the best in medical care, and beauty

and fitness. Most live inside the loop and enjoy attend-

ing the arts, dining out frequently and they love to

travel. Many own second homes.

ABOUT HOUSTONHouston is the 4th largest city in the US and ranks #5

in the nation for elevated income levels, according to a

new research study. Houston offers the world-

renowned Texas Medical Center, with the largest con-

centration of expertise in medical treatment, research

and technology. The cost of living is low not only in

housing, but in food and health care as well. Hous-

ton’s housing costs are the lowest among the 27

metro areas with more than 2 million residents.

READER DEMOGRAPHICS*Median Age: 36.05Median Household Income: $223,000% Female 50.3%% Male 49.7%Average Home Value $355,000Persons per Household 2.06Male Median Age 35.66Female Median Age 36.48Female Population 193,865Male Population 191,262Home Ownership 96.4%


*Demographics are not confirmed and are derived and averaged in good faith from

resources available. Since distribution is limited to 41,000 homes monthly and hand-

picked by carrier routes within each zipcode, income and house values are generally

higher than if averaged from some full zipcodes.

READER DEMOGRAPHICS

READER DEMOGRAPHICS*Median Age: 33.3Average Household Income: 123,453Median Home Price 248,625Average Family Size 3.14Family with Children 66.3College Educated/Degree est. 60%+

Fort Bend readers are mostly college educated, middle

to upper class with school-aged children. Average

household income of our readers is approximately

$123,453. They spend frequently on home improve-

ment, dining and entertainment, and the latest fash-

ion. They are family oriented and spend regularly on

higher education. They are fitness minded and seek

the best in health, beauty and fitness. They enjoy

travel, diverse shopping and dining, and enjoy spend-

ing time with their families

ABOUT FORT BEND

Forbes ranks Fort Bend County 1st in nation for Best

Places To Get Ahead! CNN/Money magazine ranks

Fort Bend County 6th in Nation for Job Growth!

Located southwest of Houston, Fort Bend County is

the fastest growing county in Greater Houston and is

home to a mecca of master planned communities,

country clubs and exceptional school districts. It has an

outstanding educated and skilled local workforce and

is ranked #1 in employment growth in the US (US

Dept of Labor). The area enjoys strong job growth, low

crime rates, a variety of shopping, dining and enter-

tainment, and a quality of life in an enriching and safe

environment.






READER DEMOGRAPHICSKaty readers are mostly college educated, middle to

upper class with school-aged children. Estimated

median household income of our readers is approxi-

mately $115,264. Katy readers are very family

minded, spending frequently on dining and enter-

tainment and higher education for their children.

The spend heavily on home improvement, the latest

fashion, new cars and travel. The seek quality health-

care, beauty products and fitness.

ABOUT KATY

Located west of Houston, Katy is among the fastest

growing suburbs in Greater Houston. Katy is noted

for its exceptional shool district and quality master

planned communities and country clubs. Business

Week magazine recently rated the Katy area as #2 in

the US for “America’s Biggest Boomtowns” among

the top ten fastest growing communities. Katy expe-

rienced a growth rate of 168%. The area offers a

quality suburban atmosphere and a small town at-

mosphere. It has an energetic and educated, skilled

local workforce. Its residents enjoy diverse shopping

and dining and a quality business environment.

READER DEMOGRAPHICS*Median Age: 33.87Average HHI: 115,264Median Family HHI 95,353Median Household Income 84,548Median Home Price 229,350Average Household Size 3.07Family with Children 66.3College Educated/Degree est. 60+%






READER DEMOGRAPHICSThe Woodlands readers are mostly college edu-

cated, middle to upper class with school-aged chil-

dren. Estimated household income of our readers is

over $110,113. They spend frequently on home im-

provements, decorating and landscaping. They

spend on quality healthcare, fitness and beauty

products. Readers buy the latest fashions, luxury

cars, and love to travel. They enjoy family time and

spend on higher education for their children and

quality dining and entertainment.

ABOUT THE WOODLANDS

Located north of Houston, The Woodlands is

among the fastest growing suburbs in Greater

Houston and is home to a mecca of master planned

communities, country clubs, and exceptional school

districts. The Woodlands was voted one of the 25

Best Places to Move and One of America’s Best

Shopping Destinations. Families represent over 78%

of the population giving The Woodlands a higher

than average concentration of families. Its residents

enjoy diverse shopping and dining and a booming

business environment.

READER DEMOGRAPHICS*Median Age: 34.7Median Household Income 110,113Median Home Price 182,354Average Household Size 2.9Family with Children 81.6%College/Degree est. 60%+






READER DEMOGRAPHICS

OUR READER

Cy-Fair readers are middle to upper class with

school-aged children. Average household income of

our readers is over $77,739. They spend often on

home improvements, new cars, healthcare beauty

and fitness. They enjoy dining and entertainment

and love to travel. They enjoy spend frequently on

their school aged children and higher education.

ABOUT CY-FAIR

Located northwest of Houston, the Cy-Fair area has

a growing 800,000 people with many new master

planned and community developments. The area

has a large concentration of families. Cy-Fair Inde-

pendent School District, one of the area’s major at-

tractions, has more than 100,000 students, second

only to Houston ISD in enrollment size within Harris

County. Citizen commitment to education has help

produce a reputation for quality learning experi-

ences. The eight high schools graduate students

who have test scores and college enrollment ratios

that exceed state and national results. Residents

enjoy diverse shopping and dining and a healthy

business environment.


READER DEMOGRAPHICS*% Female 50.6%% Male 49.4%Median Age: 32.8Median Household Income 77,739Median Home Price 167,542Average Household Size 2.9*Demographics are not confirmed and are derived and averaged in good faith from




distribution over 200,000 homes monthly - fort bend lifestyles

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