dizon gala 2014
DESCRIPTION
Presentation to the Global Advocacy Leadership Academy at ASCO2014. Harness social media and increase visibility. Partner with stakeholders, respect diversity. Champion your passion and the causes you are passionate about.TRANSCRIPT
![Page 1: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/1.jpg)
Patient engagement:Social media, health
professionals, and advocacyDon S Dizon MD
Massachusetts General HospitalEditor, ASCO Education Book
Chair-Elect, ASCO Cancer Communications Committee
![Page 2: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/2.jpg)
Advocacy
Photo credit: http://www.wallpapersshop.net/wp-content/uploads/2012/11/People-Gesture-Friendship-Hands-Handshake.jpg
![Page 3: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/3.jpg)
Blogging
![Page 4: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/4.jpg)
Engagement
![Page 5: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/5.jpg)
With other clinicians
![Page 6: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/6.jpg)
Beyond My Peers
![Page 7: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/7.jpg)
Action
![Page 8: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/8.jpg)
What I’ve learned
Photo credit: http://jessicareedy.files.wordpress.com/2010/10/twitter-over-capacity.jpg
![Page 9: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/9.jpg)
Photo credit: www.marthassos.com
![Page 10: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/10.jpg)
Photo credit: www.profitswithjody.com
![Page 11: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/11.jpg)
Hashtags
Photo credit: http://siliconbeach-media.s3.amazonaws.com/legacy/blog/uploads/2013/03/Hashtags-graphic.jpg
![Page 12: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/12.jpg)
Symplur
http://www.symplur.com/healthcare-hashtags/ASCO13/analytics/?hashtag=ASCO13&fdate=05%2F18%2F2013&shour=0&smin=0&tdate=05%2F22%2F2013&thour=0&tmin
=0&ssec=00&tsec=00&img=1
![Page 13: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/13.jpg)
Importance of impressions
http://help.tweetreach.com/hc/en-us/articles/201201636-What-do-you-mean-by-reach-exposure-and-impressions-
![Page 14: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/14.jpg)
Engage, don’t Advertise
![Page 15: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/15.jpg)
Conclusion
Photo credit: waggeneredstrom.com
![Page 16: Dizon gala 2014](https://reader035.vdocuments.net/reader035/viewer/2022062303/555f337dd8b42a65118b4be7/html5/thumbnails/16.jpg)
Always with our principles intact
http://lightworkers.org/blog/186234/radiance-light-love-sincerity