do you have what it takes to become chief digital officer?
TRANSCRIPT
DO YOU HAVE WHAT IT TAKES TO BECOME
CHIEF DIGITAL OFFICER?
We are Duval Union Consulting, business consultants for a digital world.
Our mission is to help organizations transform.
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We wrote a book on Digital Transformation and sold it in over 40 countries.
BUY THE BOOK NOW
The amount of CDOs globally was already exploding when we wrote our book!
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Atif Rafiq,
CDO of :
Lubomira Rochet,
CDO of :
Tanya Cordrey, CDO of :
Sean Cornwell, CDO of :
Ganesh Bell,
CDO of :
Previously worked in Silicon Valley at several businesses, from start-ups, to IPO’s, to large businesses.
CDOs are often hired out of tech companies
What is A CDO?
The Chief Digital Officer is the person in charge of the digital strategy and innovation programs of the entire organization. (S)he has the ultimate goal to make your organization as future-proof as possible. A challenging but exciting job!
Shouldn’t the CEO be doing that? Why do organizations get a CDO?
Do you need A CDO?
He or she has a great vision of a digital-first future, is totally in sync with how digital is changing the world and has a clear plan to achieve their vision
CEOIdeally, your CEO is
the digital savvy lead
CIO COO …SalesMkt
All of them have great digital DNA and they work together on top of their
existing workload to ensure the company will remain relevant tomorrow
CEO
CIO COO …SalesMkt
EXPECTATION
Unless you work at a big tech company
they probably aren’t
CEOREALITY
CIO COO …SalesMkt
If you want to transform, you will need
Digital Leadership
CEO
CIO COO …SalesMkt
Virtual Digital Leadership Team
You need someone to take charge or not much will end up happening
Digital Office
CIO COO …SalesMkt
CEO
Virtual Digital Leadership Team
CDO
THIS IS WHY you need a CDO
Let your CEO run the business of today, while the CDO prepares you
for the business of tomorrow
the chapter in our Digital Transformation Book on Changing
your company and Digital Leadership
DOWNLOAD
WHAT DOES A CDO DO?
Create digital strategy & innovation programs
Organise & Manage the Digital Office
Organise & supervise the various (digital) teams
Manage the digital programs from idea to execution
Initiate & stimulate the transversal process of innovation programs
C
WHAT IS A CDO LIKE?
C-Level experienced executive
Strategist with a clear digital vision
Change management and leadership skills
People manager, ambassador, influencer, networker
Profound knowledge of digital tech and business models
Experienced with digital transformation processes of products, services and business models
Experienced in developing new channels in an agile way
ARE YOU THE CDO?
With the right mindset, absolutely! A CDO profile is rare though
Everyone wants/claims to be the CDO
A lot of CDOs are former CIOs or CMOs
Many of them miss the transversal view of the company and mostly think about digital from a data/technology
or marketing perspective.
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Digital Transformation
Can you break out of your former silo and see the digital-first attitude as a
responsibility of all departments?
YOUR COMPANY NEEDS YOU!
Want to become a CDO but need guidance? we can help you! Starting in October,
we will train and coach a select group of people to become Chief Digital Officers.
CLICK FOR MORE INFO
@jcaudron @dadovanpeteghem
DO YOU HAVE WHAT IT TAKES TO BECOME
CHIEF DIGITAL OFFICER?