documentation 3 smarttag brochure which languages ? english french chinese german (digital) coming...
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SmartTAG Brochure
• Which languages ?• English• French• Chinese• German (digital)
• Coming up :• Dutch• Spanish
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Spec sheets
• Which ones ?• SmartTAG S, M, L• SmartTAG HD M, L• SmartTAG HD 110• SmartTAG HD 200• Price Poster
• Coming up :• Accessories• Infrastructure• Software
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More dynamic :New looking sliders
• New SmartTAG messages• Click to go to the new pages• A new clickable area to add special information
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More dynamic : the news section
• News section on homepage for :• Press releases• Case studies• Awards• Events…
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More dynamic : Videos and animations• SmartTAG introduction video
• 360 degree animations smartTAGs
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More dynamic : Twitter and Youtube
• 147 followers
• 239 tweets• What about
?• Articles• News• Events• …
Leclerc 2013 Campaign : what’s the plan ?
Mailing• Catch attention• Postcard• Many contact points• It is Pricer !
AND
(once the mail is sure to be received)
Phoning• To make sure they
see it• Feedback• Trigger a RDV• ROI
New case studiesCustomer Partner Country Industry ThemeNebraska Furniture Mart
MarginMate USA Home furnishing stores
Increase leadership and improve employee morale
Leclerc Grasse France Hypermarket Graphic labels to save time and improve productivity
Kesper Digipos Germany Supermarket Graphic labels for better stock mgt and improve price accuracy
Nisa Herbert UK Convenience store
Graphic labels to increase efficiency and improve customer experience
Cora France Supermarket Mix segment & graphic + double display
Delhaize Belgium Supermarket Graphic labels for rapid price changes, price integrity and better profitability
Media Saturn Confidential The Netherlands
Electronics Omnichannel
Shufu No Mise Ishida Japan Supermarket Better stock mgt
Next Awards
• Great visibility• Prestigious organizers• Multiply communication :
web, emails, press…
Next Tradeshows 2013• 5th to 7th of October : Salon Proximité
• Organized by Casino
• 14 & 15th of October : Salon Economat Galec• Organized by Leclerc
• 15 th of October : Melbourne Seminar• Organized by Business Sweden
• 17 th of October : Sydney Seminar• Organized by Business Sweden
Next Tradeshows 2014
•12th to 15th of January 2014 : NRF
•16 to 20th of February 2014 : Euroshop
•10 to 12 of June 2014 : Retail Asia Expo
•16th to 18 th of September 2014 : Equipmag
Retail Asia Expo 2013
Eurocis 2013
Coverage80 clippings since campaign start in JanuaryCoverage in 8 different countries, Europe to Asia
Delhaize Release
Pricer mentioned
NRF Coverage
Set up interviews
PricerLab Article
Price Poster
SmartTAG
Omni-Channel Article
ESL General
Cora case study
Award coverage