donor care x marks the spot
TRANSCRIPT
“X” Marks the SpotIntroducing…
…AAARRRRGGGHHH
The Story
Pirate Map & Treasure….Really?
• Creative Combinations
– Thanks 2010 Incentive Presenters
• Visible
• Engaging
• Fair
• Plus, who doesn’t like Pirates
The Fun
Pirates in the Call Center!?!
WHY NOT…
• Buccaneer Bill– Pirate Mascot, extra incentive
• Quid Pro Quo– Trinkets/prizes for completing pirate tasks
– Punishments for not completing tasks
• Available ONLY if Bill is present
• Plus, who doesn’t like Pirates
Getting the WORD out
IN THE KNOW. . .
• 2 Daily Announcements
• Riddles/Hype week before
• Highly Visible symbols and reminders
– Buccaneer Bill
– Map
– Pirate Garb
The Results
HOW DID WE DO. . .?
WEEK
% of
RR% Vol.Hours
M 1 Before 91% 28% 101%
M 2 Before 92% 24% 98%
Month OF 103% 31% 97%
M 1 After 102% 28% 98%
M 2 After 99% 29% 98%
YTD AVG 94% 26% 95%
Who’s In…Who’s Out?
MAKING EVERYONE ELIGIBLE
2 Qualifiers, Many Chances
• Any Employee with phone
hours for the week
• Any Employee within 15% of
weekly goal
– RR%, $/call, Avg Gift, CC%
The Fit
DID WE GET INTENDED RESULTS
GOAL:
• To increase morale, billable hours, attendance, new
donors and overall results
RESULT:
YTD
Contest
0%10%20%30%40%50%60%70%80%90%
100%110%
Hours
YTD
Contest
The Cost of Success
What did we give up to be successful…
• $800 – Visa Gift Cards
• $100 – other prizes (lunch, candy, etc)
• $50 – Pirate Garb
• $50 – incidentals
• $0 – My sanity in tracking results for 1 month
THANK YOU
So, who doesn’t like Pirates now?