dott 07

1. Framework project

Dott07 (Designs of the time 2007)

Dott is a 10 year programme of design promotion, manifesting every two years and spanning entire regions of nations across the UK.

1.1_Promoter(s)

Dott 07 is being delivered in a partnership between Design Council and One North East, and will be driven from with in North East England in response to regional needs.

Other IndependentConsultants

1.2_Context and main problem

Why North East England?

“ North East England has already proven its commitment to using design to create a more dynamic regional economy. Leading the way with a series of bold and innovative initiatives in business, technology and education, the region’s plans for long-term investment and thriving cultural programmes make it the ideal choice to host the very first national design promotion.”

David Kester, Chief Executive of the Design Council

1.3_Framework project: objectives

Theme Dott & Dott07 Objectives

Social Tangible improvements to the daily lives of NE citizens

Emphasis on the communities with the greatest need or disadvantage

Engagement through the design and development of new and inspiring public projects including services and innovative products

Improved role for consumers/citizens in the process of business/public sector innovation

Economic Highlight the business and industrial strengths of the NE

Encourage visitors, inward investment and regional promotion

Education

Provide an inspiring, involving and educational initiative with relevance to young people and public across the region

Raise informed knowledge and awareness of the value and importance of design to our national prosperity and wellbeing

Support growth and development of alliances between business and universities to connect business managers with world class design

1.4_Framework project: vision and strategy

Vision

StrategyLEADERSHIP - NOT JUST CONVERGENCE Dott can help North East make converging on sustainability a new trend.

ECONOMY OF THE PLACE Dott's design process draws attention to assets (places, people, history, biodiversity, food) and resources as new business opportunities that materially benefit local people.

MOBILISING HUMAN RESOURCESDott investigates existing natural, human and industrial resources with a special emphasis on making visible people who are engaged in valuable but sometimes invisible innovation.

NEW MODELS OF COLLABORATIONDott is not about telling people how to behave sustainably. The idea is to co-design, with them, more sustainable ways to organise daily life.

MEANINGFUL PUBLIC ENGAGEMENTThe Dott model is that when any of these small design steps succeed, even in part, other people and communities can quickly adapt them for their own situations and multiply them on a larger scale.

To explore what life in a sustainable region could be like and how design can help us to get there.

1.5_Framework project: structure of dott organisation

Senior Producer

Design teams

Dott Core Team

Dott Project Team

Operations Manager Web – Managing Editor Communication Manager

Developer Writer

Board

An autonomic, self and independent production body

Executive ProducerProgramme Director

Senior Producer

Design teams

Senior Producer

Design teams

Senior Producer

Design teams

Senior Producer

Design teams

Senior Producer

Design teams

Senior Producer

Design teams

System Director Festival Manager

1.6_Framework project: programme composition

PublicDesign Commission Projects

EducationInitiatives

Design Showcases

Dott07 Programme

# 1.

# 2.

# 3.

Public design commissions sit at the heart of the programme.- Solving problems- Creating lasting changes- Engaging the public in design for public good

Education programme will push a design agenda right through the education system.- Developing design mindfulness in tomorrow's client- Enhancing the capabilities of professional designers- Encouraging lifelong learning opportunities of the design community.

Design showcases are events and exhibitions for public participation.- Addressing the key themes identified within region- Enabling wide-ranging explorations of the past and the future design

Five Key AspectsOf Daily Life

Health context

Food context

Energy context

Education context

Mobility context

1.7_Framework project: local projects list (system map)

1.7.1_Local project 1

Alzheimer 100 : Better lives with dementiaWouldn’t it be great if…practical steps were taken to improve daily life for people with dementia and their carers?

Health

1.7.2_Local Project 2

DaSH : Design and Sexual HealthHow can sexual health services be made easier to access?Wouldn’t it be great if…people who needed to use sexual health services did?

Health


Low Carb Lane : How can we pay less for warmer homes?Wouldn’t it be great if…energy efficiency was the easy option?Energy


Move Me : Could we get where we need to go without new cars and roads?Wouldn’t it be great if…we could go where we need to go using transport options that already exist but are under-used? No car? No problem!

Movement


New Work : How do you want to workWouldn’t it be great if…working people helped each other out more with the practical hassles that wear us down?

Movement


Urban Farming : How might keep food within city limits – from farm to plate? Food

Our New School : How could schools be better designed?Wouldn’t it be great if… the whole community decided how its new school would be designed?


School


Eco Design Challenge : How big is your school’s ecological footprint?School

Wouldn’t it be great if… We let students take the lead in reducing the eco footprint of their school?

1.8_Framework project: actions

Health Food Education Energy Mobility

External Initiatives

Vertical Projects

Horizontal Activities

Digital Platform

InternalMeeting

Design Showcase

Communication

‘Explorers Club’

‘Otterburn’, ‘Notterburn’

‘Dott07 Festival’/ Dott Showcase

‘Dott website’

‘publications/leaflets’

‘Board’ ManagementMeeting

1.8.1_Framework Action 1_ Internal Meeting

‘Otterburn’‘Notterburn’

- Dott core members& Senior designers

- To clarify its vision

- ‘Pecha Kucha’ Style presentations

- To share each projects’ progress, approaches and methodologies

- Discussions

1.8.1_Framework Action 2_ External Activities

‘Explorers Club’

- Dott members& People (Students, Stakeholders…)

- To get to know new people

- Speed meeting

- To share new approaches to design and design methods

- Group activities - Conversation - Mapping out issues - Brainstorming

- Presentation

- Discussion

- To bridge the gap between what people need and want and what people get

1.8.3_Framework Action 4_Festival

‘Dott Festival’ ‘Dott Showcase’

- Everyone (citizens, students and designers etc.)

- To bring together all the design events and projects

- To increase design awareness and awareness of sustainable ways of living

1.8.3_Framework Action 3_ Digital Platform

‘Digital Platform’

- Dott07 Website- Other Websites

1.8.3_Framework Action 4_Communication tools 2

‘Communication’

1.9_Framework project: comments

Dott07 (Designs of the time 2007) Dott promotes an inclusive and participatory approach to design that will stimulate

long-term change and create a lasting legacy for the regions.

1.9.1_Framework project: timeline

2006

- Shortlist- Building the Partnership- Building programme frameworks

TIME

MA

R - M

AY

. JU

N. - JU

L.

EX) 20 Jun.Dott07 Kick off –’Otterburn’

JUL

. - OC

T.

- Shallow Dive

- Evolving Fine TuneEX) Explores club


2006

- Defining Project Brief - Partner Selection

Time

JAN

. - SE

P.

NO

V. - D

EC

.

2007

EX) 29 Nov.Senior Designer meeting –’Notterburn’

- Launching Individual projects- Building and Doing

EX) 30 Mar.Dott07 Festival Planning MeetingEX) 18 May.Everyone Loves Pecha Kucha


2007-2008

Time

OC

T. - M

AR

. O

CT

. 2007

- Dott Festival

- Discussion, Feedback and Evaluation

EX) 20 Nov. : Intersections 07

EX) 14 Mar. : Final Explores Club

EX) Jan – Feb : Dott Debate

EX) 14 to 28 Oct. : Dott Festival

1.9.2_Framework project: assessment

Key Successes across the Dott07 programme

1. COMMUNITY ENGAGEMENT THROUGH DESIGN- Dott attracted over 20,000 visitors through its door during the festival period- Dott engaged with over 500,000people through the project

2. RAISING AWARENESS OF THE VALUE OF DESIGN- Dott encouraged the public to have a better understanding of the role and value of design

3. IMPROVING COMMUNITIES AND THE LIVES OF CITIZENS- Dott has served to improve communities and the lives of citizens in those community. Ex) Move Me : To help to improve the number of local people using buses and to develop innovative ways of improving access Ex) Eco-Design Challenge : To help schools to raise awareness of eco- sustainability and develop an eco-friendly brief

4. DEVELOPING LOCAL NETWORKS AND ALLIANCES- Dott has succeeded in developing local net works and alliance Ex) Eco Design Challenge, Move me, Urban Farming

5. Inspiring, Educating and Involving Young People- Dott has served to inspire and educate young people is most apparent in evaluation of the Eco Design Challenge and Move Me projects- Dott also brought about a change in behaviour through Involvement of the project

1.9.2_Framework project: assessment

1. REGIONAL PENETRATION & LEVELS OF PUBLIC ENGAGEMENT- The only Dott project to achieve a regional coverage was the Eco Design

challenge.

3. PROJECTS & PROJECT MANAGEMENT- There was some failure rate of events, projects and commissions.

4. MARKETING AND COMMUNICATIONS- This section had the most negative feedback from key stakeholders.- There was little creative thinking when looking at marketing and communications.

5. REGIONAL ECONOMIC IMPACT- The net economic impact on the Region was likely to be small as the programme.- The Dott could not build linkages between the current north east industrial economy and designing demand programme

Some failures and Lessons Learnt

2. CLARITY OF DOTT OBJECTIVES & MESSAGES- The overall theme of Dott clearly changed during the early part of the programme.

6. GOVERNANCE & MANAGEMENT- The Board would have benefited from more business sector involvement and also community involvement

1.9.2_Framework project: legacy

1) According to evaluation report, the legacy of Dott link back through the Cox review and Florida et al, to a wider narrative regarding the need for the UK Plc to become more innovative in order to meet future economic, social and environmental challenges.

2) This chart summarises an outline of Dott 07 legacy , areas of potential opportunity and plans to exploit these

2. Local project: examples

1) Health Context : Alzheimer 1002) Energy Context : Low Carb Lane3) School (Education) Context : Our New School

2.1_Local project 1

Alzheimer 100 : Better lives with dementiaWouldn’t it be great if…practical steps were taken to improve daily life for people with dementia and their carers?

Health

1) One of the design projects undertaken 2) Coincidence with the UK government's plans to develop the nation’s

first National Dementia Strategy

2.1.1_local project 1: Context and main problem

Key challenges identified were:

3)Social isolation, both of people with dementia and their carers4)Lack of public awareness and the stigma attached to the subject3) Difficulty in navigating the wide array of support services that exist6)Tendency of carers and services to be over-protective of people with dementia7)The long hours worked by carers on their own and without support

2.1.2_Local project 1: Objectives

Objectives:

3)Improving awareness of dementia2) Early diagnosis and intervention3) Improving quality of care

2.1.3_Local project 1: Vision and strategy

Strategy : Co-designKey design-led methods for co-designing :

4)The use of communication platforms: inviting and involving the dementia community5)Storytelling and skill sharing: Capturing experiences of daily live with dementia6)Co-design day: Co-creating actionable ideas

2.1.4_Local project 1: Activities and results

#1. A set of personas #2. A light box visualisation of current dementia support services

#3. A signposting service prototyping

#4. A model of a safe wondering garden for a care home

#5. A volunteer mentoring service for carers

#6. Proposals for dementia cafes at high street locations

2.2_Local project 2

Low Carb Lane : How can we pay less for warmer homes?Wouldn’t it be great if…energy efficiency was the easy option?Energy

• An innovation and design project that helps residents in communities to adopt a more climate friendly lifestyle

• Government commitment (A energy reduction target of 60% by 2050)


Key challenges identified were:2)To contribute to climate change through energy-dependent activities such as heating or cooling our homes.3)Energy security and rising energy prices 4)Leading a lifestyle with low environmental impact is a great intention, but can low-income households afford it?


The house was used as a community show-home and was used extensively throughout the course of the project as a way of engaging the local community and maintaining a good level of interest.

Objectives:2) Reducing the greenhouse gas emissions from our energy use at home3) Being accessible, desirable and affordable for all4) Creating user-friendly visualisations of energy use


Strategy : Co-discovering

• Asking residents in an average street in the North East what they really think about energy efficiency revealed that other social and financial problems are more pressing concerns.

• Ideas were gathered through Explores Club.


A blueprint for energy saving with an investment service called SaverBox and an energy reduction service called NESCO was developed by working with local people.

2.3_Local project 3

Our New School : How could schools be better designed?Wouldn’t it be great if… the whole community decided how its new school would be designed?

School

1) An Design project that help designers engage our staff, students, parents, governors and the wider community in looking at how co-design team develop learning at Walker.

2) Rebuilding and refurbishing 70billion pounds programmes called Building Schools for the Future (BSF)


Key challenges identified were:

Schools are often isolated from their community and don’t always provide a space that’s conductive to different sorts of learning and includes facilities for different groups


Objectives:

3)Flexibility in our learning spaces and in our curriculum.4)An inspiring introduction to the world of work that develops employability and soft skills and a route to a career.5)A joined-up service with consistent and constant guidance.6)A support network and environment that provides a fulfilling experience for staff, students, employers and the community.


Strategy : Co-design

An in-school design laboratory was set up to help all members of the community that use Walker Technology College in Newcastle discover what they need from new buildings


1) A visual map of a school pupil's journey through their seven years at Walker and how they would like it to develop in the future

2) A colourful illustrated brief which the designers helped staff and students to write for architects tasked with building the new school.

3. Design role

Seven Roles of the Designer in sustainable development

DaSH

Urban Farmin

g

NewWork

LowCarbLane

OurNew

School

DESIGNER AS

CAPABILITY BUILDER

DESIGNER AS

PROVOCATEUR

DESIGNER AS

RESEARCHER

Alzheimer

100Move

Me

DESIGNER AS

FACILITATOR

DESIGNER AS

STRATEGIST

DESIGNER AS

CO-CREATOR

DESIGNER AS

ENTREPRENEUR

Lauren Tan, PhD Researcher

3.2 Design tools 1_ Dott Design Approach

Dott Main Design Approach

Dialogue Co-Discover Co-Design Co-Deliver

People

Designers

Legacy

- Identifying existing research and activity- Bringing together a co-design team- Building a picture of the existing services, expertise and best practice- Sharpening the brief

Dialogue

- focusing and examining the local issue- Using various design tools such as observation, cultural probes, design ethnography and user diaries etc.

Co-Discover

Co-Design

Co-Deliver

- Building on ideas, moving from sketches to formalised visualisations- Prototyping of ideas- Gathering feedback from local people on improving ideas before implementation

- Transferring ownership of the project to the community- Ensuring project management skills are in place for implementation- Scaling the project or business planning- Ongoing design changes. (http://www.dottcornwall.com/design-matters)

3.1 Design tools 2

Capturing real issues :observation, interviews, cultural probes, user diaries, film making, skill sharing

3.1 Design tools 3

Building on ideas, moving from sketches to formalised visualisations

3.2 Design tools 4

Mapping ideas or Issues : Social mapping, brainstorming, interaction process

3.1 Design tools 5

Personas, scenario building, story-telling, blueprint and customer journey

3.1 Design tools 6

Co-design workshop

3.1 Design tools 7

Exhibiting ideas: videos, maps, interactive installations, mock-ups, storyboards

Thank You!!!

dott 07

Documents

importance of design

design council1

national design promotion

small design steps

place dotts design process

young people

visible people

local people