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Pink Elephant – Leading The Way In IT Management Best Practices
10 Things All IT Managers Need To Know About Social Media
January 31, 2011
Chris Dancy Director of Digital Engagement
Pink Elephant
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries. 2
Welcome & Agenda
Consumerization Social Recommendation
Engines Mobility Appification Super User v.2 Personal Sourcing Collaboration Social Enterprise The Future
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Things To Remember
Cloud….. Impact
What – Defined By How – Driven By Who – Impacted By
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Consumerization - What
1999 Business Pushing into Home
2010 Home Pushing into Business
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Consumerization - Who
Asset Managers Tier One Support Change Managers Process Managers HR Finance
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Consumerization - How
Expectations of The Enterprise Perception of The Enterprise
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Social - What
1999 Traditional IT Support = Help Desk Call Center Support = CRM
2010 Log What?
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Social - Who
IT HR Legal Marketing Human Resources
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Social - How
Word of Mouth = World of Mouth
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Recommendation Engines - What
{Geo + Graph} + Search Term = Recommendation
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Recommendation Engines - Who
Internal Customers External Customers
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Recommendation Engines - How
Enterprise Knowledge
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Mobility - What
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Mobility - Who
EVERYONE
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Mobility - How
Ratings Location Tagging Phones Voice Location Smart v2.0
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Appification - What
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Appification - Who
Enterprise IT
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Appification - How
App Store App as a Platform
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Super User v2 - What
Gen Y, Gen Z, and Early Adopters
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Super User v2 - Who
Enterprise IT
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Super User v2 - How
Mobility, Social, Consumerization, Recommendation
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Personal Sourcing - What
Rise of the Cubical Entrepreneur
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Personal Sourcing - Who
Peers and Coworkers
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Personal Sourcing - How
Micro Service / Task Communities
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Collaboration - What
Shared Ideas Images Recommendations Documents Feelings
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Collaboration - Who
Knowledge Workers Project Managers
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Collaboration - How
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Social Enterprise - What
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Social Enterprise - Who
You.
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
Social Enterprise - How
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
The Future – What – Who - How
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries.
The Future – What – Who - How
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For More Information…
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10 Things All IT Managers Need To Know About Social Media
© Pink Elephant, 2011. All Rights Reserved. ITIL® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries. 33
Questions?
Thank You PINK ELEPHANT www.pinkelephant.com
Chris Dancy
http://servicesphere.com/blog
http://twitter.com/servicesphere