Download - 2015 NAMPC Exhibiting & Advertising Prospectus

EXHIBITING & ADVERTISINGPROSPECTUS

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For more than 15 years, the NAMP Conference has assembled more than 600 arts marketers and industry experts to challenge and learn from one another in the areas of marketing strategy, digital branding, audi-ence engagement, data analysis, technology, diversity, and more. This is the only conference developed for arts marketers by arts marketers, designed to adapt to the latest issues and challenges facing the ever-changing landscape of arts organizations in America.

The 2015 NAMP Conference will be held in Salt Lake City, UT, a national icon for arts and culture, sur-rounded by breathtaking mountain scenery, and will feature 100+ expert presenters in over 30 educational sessions. The NAMP Conference is the best place to showcase your company to an energetic and savvy group of professionals. Explore our menu of targeted visibility opportunities and let the NAMP Conference to take your business to the next level!

Lift Off at the 2015 National Arts Marketing Project Conference!

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7 ARTSBLOG ADVERTISING

4 TABLE TOP EXHIBITING5 PROGRAM ADVERTISING6 WEB ADVERTISING

9 CONTRACTS

Exhibiting at the NAMP Conference gives you access to the largest audience of arts marketing professionals in one location. Take advantage of face-to-face networking opportunities to make new business contacts, meet with existing clients, or introduce a new product. The table top exhibits are located in CenterStage—the hub of the Conference—close to conference sessions, coffee and food service, and the bookstore.

Reserve a table top exhibit before the early bird deadline, August 17, and save $100. The final deadline to submit a contract is September 7. See the Table Top Exhibit Contract on pages 9-10.

Table top exhibit: $1,500

Early bird contract deadline: 8/17Final contract deadline: 9/7Description, logo, URL deadline: 9/7

Table Top Exhibiting benefits:• One 6-foot skirted table, two chairs• Electicity (upon request)• One complimentary registration• Three discount registrations• Program: company name, URL, 35-word description• Online: company name, logo, URL, 35-word description• Mobile app: company name, URL, 35-word description• Eblast: logo• Attendee lists (PDF only; name, title, company, email)• 10% discount on advertising

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TABLE TOP EXHIBITING

Power Pack! upgrade benefits: $100Program: Twitter handle•Online: hotlinked logo and URL•Mobile app: hotlinked URL•

Past NAMP Conference exhibitors:Blackbaud

Carnegie Mellon UniversityCinevative

Claremont Graduate UniversityGrapeseed Media

Instant EncoreMoGoARTS Marketing

Patron TechnologySD&A TeleservicesTessitura Network

TheaterManiaUniversity of Denver

Schedule At-a-Glance*

Friday, November 68:00 a.m.-6:00 p.m. CenterStage hours8:00 a.m.-12:00 p.m. Exhibitor setup1:00 p.m.-6:00 p.m. Preconference sessions

Saturday, November 78:00 a.m.-6:00 p.m. CenterStage hours9:00 a.m.-5:30 p.m. Conference sessions

Sunday, November 88:00 a.m.-6:00 p.m. CenterStage hours9:00 a.m.-5:15 p.m. Conference sessions

Monday, November 98:00 a.m.-12:30 p.m. CenterStage hours10:45 a.m.-12:00 p.m. Conference sessions11:00 a.m.-1:00 p.m. Exhibitor move out

*Times subject to change.

Past NAMP Conference advertisers:MailChimp

MoGoARTS MarketingPatron Technology

TheaterManiaUniversity of DenverUniversity of Oregon

The on-site program is a resource guide for the NAMP Conference and a reference for attendees and their organizations after the event. Advertising in the on-site program is a simple solution for building brand rec-ognition and placing your company in the hand of more than 600 attendees. Size and placement options offer solutions to fit a variety of visibility and budget requirements. Images are high quality, four color print.

The final deadline to submit a contract is August 10. The advertising artwork deadline is August 21. View the Program Advertising Contract and artwork specifications on pages 11-13.

Full Page8.5” x 11”

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PROGRAM ADVERTISING

Half Page7.75” x 4.75”

Reserve a table top exhibit and receive a 10% discount on a program ad!

2014 NAMP Conference program

Half page: $700Full page: $1,100Inside front cover: $1,600Inside back cover: $1,600Back cover: $2,100

Contract deadline: 8/10Artwork deadline: 8/21

SOLD

SidebarAdvertisement*

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Advertise on www.AmericansfortheArts.org! Placement on a preselected grouping of topic-specific, high traffic pages helps you achieve your desired level of visibility and target your most sought after audiences in ways that they have never before been reached.

Web advertisements run on a cost-per-impression basis. Contract and artwork deadlines are dependent upon desired run dates and availability. See the Web Advertising Contract on pages 15-16.

WEB ADVERTISING

Reserve a table top exhibit and receive a 10% discount

on web advertising!

Sidebar Advertisement: $450• 1,500 impressions• 276 px x 245 px• Limited availability

*Pages and placement are subject to change and availability.

Arts Marketing*• Program pages - Arts Marketing - Arts Marketing & Engagement Digital Classroom - At Our Events - Consulting - Local Arts Network - Start A Program• Topic pages - For Artists• 5 Location pages

Arts Leadership*• Program pages - Arts Leadership Digital Classroom - At Our Events - Emerging Leaders Network - On-Demand Webinars - Webinars• Topic pages - Funding Resources - Volunteerism - Young Arts Professionals• 5 Location pages

Custom*• 3 Program pages• 2 Topic pages• 5 Location pages

The Americans for the Arts blog offers an easy way to reach a diverse arts and nonprofit audience, including administrators, managers, educators, business leaders, students, advocates, and more. ARTSblog averages more than 25,000 impressions per month, and sees a boost of up to 8,000 impressions per week during the blog salons—week long, topic specific discussions series featuring 15-20 contributors.

ARTSblog advertisements run on a cost-per-month basis. Contract and artwork deadlines are dependent upon availability and desired run dates. See the ARTSblog Advertising Contract on pages 17-18.

Sidebar Advertisement*: $350/month• 276 px x 245 px• Limited availability

Banner Advertisement*: $625/month• 830 px x 105 px• Limited availability

Blog Salon Sponsorship*: $1,200/month• Banner and top Sidebar Advertisement• Sponsor language in blog salon promotions• Limited availability

2015 Blog Salon Schedule*

August 24-28.................Public ArtSeptember 14-18...........Arts EducationOctober 12-16................Arts MarketingOctober 26-30................Animating Democracy

*Dates and topics subject to change.

See what’s happening right now on ARTSblog:

blog.artsusa.org!

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ARTSBLOG ADVERTISING

Reserve a table top exhibit and receive a 10% discount on ARTSblog advertising!

Banner Advertisement*



*Placement subject to availability.

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2015 NAMP CONFERENCETABLE TOP EXHIBIT CONTRACT

Complete this form and e-mail to [email protected]; fax to Exhibits at 202.371.0424; or mail toAmericans for the Arts, Attn: Exhibits, 1000 Vermont Ave NW, 6th Floor, Washington, DC, 20005.

Early-bird contract deadline: Monday, August 17. Final contract deadline: Monday, September 7.(Please submit a 35-word company description and logo with this contract.)

Company Name: __________________________________________________________________________Display Name (if different from above):_________________________________________________________Mailing Address: __________________________________________________________________________Phone: ____________________________________ Website: _____________________________________Contact Name: ________________________________ Title: _____________________________________Phone/Fax: __________________________________Email: ______________________________________

Table Top Exhibit type:___ NAMP Conference (November 6-9): $1,500

Upgrades (optional):___ PowerPack!benefits:$100___ Early-bird discount: $100 off___ Discount on program advertising: 10% off

Check enclosed (#:___________)

Circle one: American Express MasterCard VisaCard number: _____________________________________Exp. date: ______________________________Name on card: ___________________________________________________________________________Billing address: ___________________________________________________________________________Signature: ________________________________________ Date: _________________________________

I hereby make application for a table top exhibit at the 2015 National Arts Marketing Project Conference. I agree to abide by the terms and conditions set forth by Americans for the Arts on the following page.

________________________________________ ______________Signature - Exhibitor Date

This application is an offer to rent a table top exhibit space. No contract is formed unless and until this application is signed below by an authorized representative of Americans for the Arts.

________________________________________ ______________Signature - Americans for the Arts Date

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CONFLICTING MEETINGS & SOCIAL EVENTS: In the interest of the success of the Conference, Exhibitor shall not extend invitation, call meetings, or encourage absence of attendees during confer-ence hours.

COMPLIANCE WITH THE LAW: Exhibitor shall comply with all ap-plicable governmental laws, regulations, and rules.

CANCELLATION: Cancellations received in writing by close of business on September 18, 2015 will receive a full refund less a $100 processing fee. No refunds will be issued for cancellations after September 18, 2015.

RIGHT TO REMOVE PROPERTY: Americans for the Arts reserves the right to remove from the hotel any and all property if Exhibitor violates any conditions of this agreement.

LIABILITY: Americans for the Arts makes no warranties, express or implied, and disclaims the same. Without limiting the foregoing, Americans for the Arts undertakes no duty to exercise care, nor does it assume any responsibility for the protection and safety of Exhibitor, its personnel, and its property used in connection to the exhibit, from injury or harm, including theft and damage or destruc-tionbyfire.Exhibitorshouldremovesmallandeasilyremovedar-ticles during non-peak convention hours. No security of goods will be provided by Americans for the Arts. Notwithstanding any other provision in the application, including these terms and conditions, the maximum liability of Americans for the Arts to Exhibitor under any circumstances and with respect to any claim, whether arising in tort or contract, shall not exceed the amount paid by Exhibitor for the exhibit space. Under no circumstances shall Americans for the Arts be liable to Exhibitor for any indirect, special, consequential, or punitive damages.

INDEMNIFICATION: Exhibitor shall indemnify and hold harmless Americans for the Arts, the convention space, and their respective directors,employees,members,andaffiliatesforanydamage,ex-pense(includingattorneys’fees),fines,penalties,orlossincurredby, or imposed upon, any of the same and arising out of the negli-gent or other wrongful acts or omissions of Exhibitor, its principals, employees, or agents.

DISPUTE RESOLUTION: With respect to any dispute between the parties that cannot be resolved by them, the sole method of dispute resolution shall be arbitration under the auspices and pursuant to the rules of the American Arbitration Association, such arbitration to befiledandtotakeplaceinWashington,DC.DistrictofColumbialawshallbeappliedwithoutregardtoconflictsoflawsprinciples.Any award or decision may be submitted to a court of competent jurisdiction for enforcement.

ASSIGNMENT: The privileges granted to Exhibitor may not be as-signed, nor may the exhibit space be sublet, by Exhibitor without express written permission of Americans for the Arts.

TABLE TOP EXHIBITTERMS AND CONDITIONS

APPLICATION AND ELIGIBILITY: Application for table top exhibit space must be made on the printed form provided by Americans for the Arts, contain the information requested, and be executed by an individual who has authority to act for the applicant (“Exhibi-tor”). Organizations that are producers or suppliers of equipment and other products or services whose proposed exhibit will support the business of arts management and the purposes of the Confer-ence may apply for table top exhibit space. Americans for the Arts reserves the absolute right to reject any such application.

AGREEMENT TO CONDITIONS: Exhibitor agrees to abide by these conditions, it being understood and agreed that the sole con-trol of the display area rests with Americans for the Arts. Exhibitor also shall be subject to any applicable rules of the hosting hotel.

ASSIGNMENTOFSPACE:Classificationoftabletopexhibitandassignment of space will be determined by Americans for the Arts based upon the character of the proposed display and individual requirements and preferences as to the location of Exhibitor. Once the space has been approved by Americans for the Arts, no exhibit will be moved except by the mutual consent of the parties.

PAYMENT: Full payment must accompany this application. All ap-plications must be received by Americans for the Arts no later than September 7, 2015 for the NAMP Conference.

INSURANCE: In all cases, if Exhibitor wishes to insure their goods, they must do so at their own expense. Americans for the Arts holds no responsibility for table top area security, nor for the value of any goods. Materials supplied by Exhibitor are displayed at own risk and liability.

BOOTHS: Each table will be six feet in length, skirted with two chairs, and have access to electricity upon request. Americans for the Arts will provide temporary signage of the company name. If any additional equipment is needed, it is the responsibility of Ex-hibitor to contract for and arrange payment for all related activities.

CARE OF SPACE: Exhibitor is responsible for maintaining and cleaning the area of the exhibit space, at Exhibitor’s expense.

PROTECTION OF EXHIBIT SPACE: Nothing shall be nailed, tacked, screwed, or otherwise attached to any building structure. If any damage occurs it is the responsibility of Exhibitor to pay for damages.

DEFAULT OCCUPANCY: If space is not occupied by the desig-nated time, Americans for the Arts has the right to use the space as necessary and no refund will be granted to Exhibitor.

PERSONNEL: Exhibit personnel must confine their activities totheir designated space. Exhibit personnel that attend conference sessions should make necessary arrangements to have their space covered when they deem necessary.

DISTRIBUTION OF PRINTED MATTER: Exhibitor shall not distrib-ute materials or souvenirs outside of their exhibit space.

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2015 NAMP CONFERENCEPROGRAM ADVERTISING CONTRACT


Contract deadline: Friday, August 10. Artwork deadline: Friday, August 21.


Select advertisement placement:___ Half page: $700___ Full page: $1,100___ Inside front cover: $1,600___ Inside back cover: $1,600___ Back cover: $2,100



I hereby make application for an advertising space in the program guide for the 2015 National Arts Marketing Project Conference. I agree to abide by the terms and conditions set forth by Americans for the Arts on the fol-lowing pages.

________________________________________ ____________Signature - Advertiser Date

This application is an offer to buy an advertisement in the program guide. No contract is formed unless and until this application is signed by an authorized representative of Americans for the Arts.

________________________________________ ____________Signature - Americans for the Arts Date

___ I am exhibiting at the 2015 NAMP Conference and qualify for a 10% discount on a program ad.

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PROGRAM ADVERTISINGTERMS AND CONDITIONS

AmericansfortheArtspublicationsarecreatedonbehalfofandforthebenefitofourmembershipandeventattendees. Americans for the Arts therefore reserves the right to reject, omit, or cancel advertising it does not feel is in the best interest of our membership or organization goals.

Submittingfiles:

Confirmation:

Content changes:

Responsibility:

Color:

Cancellations:

Advertisement:

Placement:

Conditions:

Liability:

Payment:

Discounts:

Contract deadline: Friday, August 10, 2015. Artwork deadline: Friday, August 21, 2015. (See page 13 for advertisement specifications.)

Ordersmustbeconfirmedinwritingbythedeadline.Verbalorelectronicmailorderswith-out contracts will not be acceptable.

No typesetting or alterations will be done by the printer or Americans for the Arts.

It is not the responsibility of Americans for the Arts or the printer to edit, design, or alter any submitted advertising material. Advertisements must be re-submitted if advertisers wish to have advertisement altered in any manner.

Americans for the Arts cannot guarantee accurate color reproduction if an SWOP standard proof is not supplied.

No cancellations or changes in order will be accepted after the deadline. Cancellations must be received in writing prior to deadline. Any advertiser cancelling advertisements after the closing date must pay the full space charge.

The word “Advertisement” will be placed with copy, which, in the publisher’s opinion, re-sembles editorial content.

Publisher reserves the right to determine advertisement placement.

No conditions, printed or otherwise, appearing on the space order, billing instructions, or copyinstructionsthatconflictwiththepublisher’sstatepolicywillbebindingonthepub-lisher.

Advertisers and agencies assume liability for content of advertisement and assume re-sponsibility for any claims therefore made against the publisher.

Payment must be received by the deadline.

Agency discounts are not applicable.

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PROGRAM ADVERTISINGSPECS SHEET

PRINT SPECS:Images should have an effective resolution of 300 dpi. Images that are downloaded from a web-site or are 72 dpi images are unacceptable quality for printing. PSD, TIFF and EPS format files are preferable to JPG. All colors should be CMYK. No RGB, Lab or Index color. Tints and color type in four-color ads must be produced in a CMYK equivalent. Embed or outline fonts. The final trim size of the program is 8.5” x 11”. 1⁄2 page ads do not bleed. Include .125” bleeds on every side for all full page ads with bleed (8.75” x 11.25”).

Space Size Color

Half page without bleed 7.75” x 4.75”CMYK or CMYK

equivalent, no RGB, Lab or Index color

Full page without bleed 7.75” x 9.5”

Full page with bleed Trim size: 8.5” x 11”Bleed size: 8.75” x 11.25”

SPACE RESERVATION DEADLINE:Friday, August 7, 2015

ARTWORK DEADLINE:Friday, August 21, 2015

WAYS TO SUBMIT ADVERTISEMENTS:1. Email to: [email protected]

2. FTP: For large files over 5 MB, upload to FTP site via web browser: http://box.net Login: publicupload Password: afta4you

3. Mail files on CD or DVD to: Americans for the Arts Attn: Exhibits 1000 Vermont Avenue, NW 6th Floor Washington, DC 20005

DIGITAL FORMATS ACCEPTED:

PDF-X1a (PREFERRED)The preferred digital ad format for advertising is high-resolution, press-optimized PDF-X1a with embedded fonts and images at 300 ppi. Advertisements must be fully PDF-X1a com-pliant, with Acrobat 4 (version 1.3) compat-ibility.

All placed images (photos, logos, etc) •should be converted to CMYK before creating PDF-X1a.All color images must separate as 4-color •CMYK. Convert all RGB, spot (Pantone) colors and lab colors in color palette before saving the file.Placed images and graphics must be a •minimum of 300 ppi at full size. Line art must have a minimum resolution of 600 ppi at full size.

ADOBE ILLUSTRATOR EPSAds may also be submitted in Adobe Illustra-tor AI or EPS format (version CS3 or earlier).

All fonts must be converted to outlines.•Any placed images or photographs must •be converted to CMYK and should be embedded into file (not linked). Photos must have a resolution of 300 ppi at full size. Line art must have a minimum resolution of 600 ppi at full size. Save file as CMYK EPS.

OTHER ACCEPTABLE FORMATSThough not ideal, high resolution PhotoShop TIFF or EPS (at 300 ppi at full size) may also be accepted as final art.

FORMATS NOT ACCEPTEDThe following formats will not be accepted: MS Word, MS Publisher, PowerPoint, Free-Hand, Corel Draw, JPEG, GIF, film separations. Native ad layouts (Quark XPress or InDesign) will not be accepted. Please use Acrobat Distiller to convert Quark or InDesign layouts to PDF-X1a format.

PROOFSAdvertisers may submit a color proof as refer-ence (color lasers accepted). Although not required, SWOP proofs provided by advertiser will be used by printer as a reference. Color advertisements not accompanied by SWOP proofs will be matched to pleasing color standards.

* NOTE: Advertiser assumes all responsibility for print quality or problems if above specifications are not met.

Half Page

Full Page, without

bleed

Full Page, with bleed

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www.AmericansfortheArts.orgWEB ADVERTISING CONTRACT

Complete this form and e-mail to [email protected]; fax to Exhibits at 202.371.0424; or, mail toAmericans for the Arts, Attn: Exhibits, 1000 Vermont Ave NW, 6th Floor, Washington, DC, 20005.

Contract deadline: _____________. Artwork deadline: _____________.


Select advertisement:___ Sidebar: $450 / 1500 impressions___ Sidebar: $_______ / ________ impressions

Select placement:___ Arts Marketing ___ Emerging Leaders ___ Custom

Select start date(s):___ January ___ April ___ July ___ October___ February ___ May ___ August ___ November___ March ___ June ___ September ___ December



I hereby make application for an advertising space on www.AmericansfortheArts.org. I agree to abide by the terms and conditions set forth by Americans for the Arts on the following pages.


This application is an offer to buy an advertisement on www.AmericansfortheArts.org. No contract is formed un-less and until this application is signed by an authorized representative of Americans for the Arts.


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___ I am exhibiting at the 2015 NAMP Conference and qualify for a 10% discount on web advertising.

www.AmericansfortheArts.orgWEB ADVERTISING

TERMS AND CONDITIONS


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Submittingfiles:

Confirmation:

Content changes:

Responsibility:

Color:

Cancellations:

Advertisement:

Placement:

Conditions:

Liability:

Payment:

Discounts:

Contract deadline: ________________. Artwork deadline: ________________. Must pro-vide(1)websiteforhotlink,and(2)file(s)sizedto276pxx245px(wxh),inoneofthefollowing formats: JPEG, PNG, GIF.




Americans for the Arts cannot guarantee accurate color reproduction if an SWOP stan-dard proof is not supplied.


The word “advertisement” will be placed with copy, which, in the publisher’s opinion, re-sembles editorial content.






ARTSblogADVERTISING CONTRACT


Contract deadline: _____________. Artwork deadline: _____________.


Select advertisement placement:___ Sidebar: $350/month___ Banner: $625/month___ Blog Salon Presenter (Banner and Sidebar): $1,200/month

Select dates:___ January ___ April ___ July ___ October___ February ___ May ___ August ___ November___ March ___ June ___ September ___ December



I hereby make application for an advertising space on the Americans for the Arts ARTSblog. I agree to abide by the terms and conditions set forth by Americans for the Arts on the following pages.


This application is an offer to buy an advertisement on ARTSblog. No contract is formed unless and until this application is signed by an authorized representative of Americans for the Arts.


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___ I am exhibiting at the 2015 NAMP Conference and qualify for a 10% discount on ARTSblog advertising.

ARTSblog ADVERTISINGTERMS AND CONDITIONS


Submittingfiles:

Confirmation:

Content changes:

Responsibility:

Color:

Cancellations:

Advertisement:

Placement:

Conditions:

Liability:

Payment:

Discounts:

Contract deadline: ________________. Artwork deadline: ________________. Must pro-vide(1)websiteforhotlink,and(2)file(s)sizedto276pxx245px(sidebar,wxh)or830px x 105 px (banner, w x h), in one of the following formats: JPEG, PNG, GIF.




Americans for the Arts cannot guarantee accurate color reproduction if an SWOP stan-dard proof is not supplied.


The word “advertisement” will be placed with copy, which, in the publisher’s opinion, re-sembles editorial content.






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Americans for the Arts1000 Vermont Avenue, NW 6th Floor

Washington, DC 20005Telephone: 202.371.2830

Fax: 202.371.0424www.AmericansForTheArts.org

[email protected] us @Americans4Arts

Download - 2015 NAMPC Exhibiting & Advertising Prospectus

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