Download - 3 Easy Ways to Make More Money Online
3 Ways to Make More Money Online
A presentation by Coty Schwabe
Be sure to visit one of my blogs:Be sure to visit one of my blogs:
http://cotyschwabe.com
http://gurucrusher.com
3 Ways to Make More Money Online3 Ways to Make More Money Online
Hey guys, Coty Schwabe here.Hey guys, Coty Schwabe here.
In this webinar, I’m simply going to
share with you 3 ways that I’ve found share with you 3 ways that I’ve found
to make more money…
… As both an affiliate and a product
vendor.vendor.
These 3 things could easily double or
triple your income.triple your income.
House cleaning: Simply hang onto your
questions till the end please. Just write questions till the end please. Just write
them down in notepad or physically.
Thing Number 1Thing Number 1
Awesome Customer ServiceAwesome Customer Service
This should be pretty obvious, but
there are tons of people who just don’t there are tons of people who just don’t
get this…
But why is it so important?But why is it so important?
Well, aside from a good product, great
customer service can have a dramatic customer service can have a dramatic
effect on your business.
Here’s why it should be required:Here’s why it should be required:
[A] Continuous Sales[A] Continuous Sales
If you provide great CS, and have
multiple products…multiple products…
How much more would that company
want to buy products from you in the want to buy products from you in the
future?
[B] More money per sale. (Upsells and
cross sales)cross sales)
Instead of a “one off” sale, you can get
them to buy stuff at a time.them to buy stuff at a time.
This can easily double your income or
more.
What’s the difference between an
upsell and a cross sell?upsell and a cross sell?
An upsell is adding value to an already
existing offer.existing offer.
Here are some Examples:
•Automating something
•Improving something•Improving something
•Making something better
•Increasing value
Real world example:
When McDonald’s asks if you want
cheese on your burger or super sizing cheese on your burger or super sizing
your meal.
A cross sell is selling a related, but
completely separate product to a completely separate product to a
buyer.
A huge example of this is Amazon.A huge example of this is Amazon.
You’ve probably seen their area
“People also bought” and it has other “People also bought” and it has other
things that people have bought.
Here’s a pic:
Generally these are separate products,
but they are similar.but they are similar.
They also have a “bought together”
section…section…
What does this mean to you?What does this mean to you?
If you sell your own products, be sure
to offer other products that can add
value to the original product you’re value to the original product you’re
selling.
But how does this translate to affiliate
marketing?marketing?
Have you bought a clickbank product
lately?lately?
If you’ll notice, most of them have
affiliate links littering their product affiliate links littering their product
download page.
This of course, is all in hopes of making
more money, by promoting similar more money, by promoting similar
products.
You can do this too. Simply place 3
related offers on the download page of related offers on the download page of
your own product.
You can also place some on a free
product download page when you give product download page when you give
people free products.
This way you can make free money
without doing any more work.without doing any more work.
If people appreciate your value, and
you treat them well, you can make you treat them well, you can make
more money this way.
The last way that customer service can
make you more money is through…make you more money is through…
[c] Viral
marketing.marketing.
Have you ever told someone about a
product that you really liked?product that you really liked?
I know I do. And if you have a great
product with great customer service, product with great customer service,
you’ll simply make more money.
Social proof goes a long way, and just
one person could change your one person could change your
business.
Let me give you some personal
examples, so you get a better idea.examples, so you get a better idea.
I sell different products and services.I sell different products and services.
And I’ve had multiple sales from
various prospects because of the various prospects because of the
personal support that I give out.
Repeat sales are the best kind of sale,
because it shows that you have the one because it shows that you have the one
thing that matters most in marketing…
That person’s trust.That person’s trust.
And it can also be applied to affiliate
marketing as well.marketing as well.
Many know who I am because they’ve
been to my blog. They read my advice, been to my blog. They read my advice,
and consider me an expert in my field.
Then, when I make an honest affiliate
recommendation, it means more than
someone just shoving affiliate someone just shoving affiliate
promotions down their throat.
Just be honest, and provide helpful
feedback, and you can easily win feedback, and you can easily win
people over.
Alright. Moving on.Alright. Moving on.
The second way to make more money
is to find your USP.is to find your USP.
This includes:
•Answering “why me”•Answering “why me”
•Providing a unique offer
•Solving a problem
Your USP is your unique selling
position.position.
Basically, it’s what sets you apart from
everyone else.everyone else.
You can find out what your USP is by
doing the things I just mentioned…doing the things I just mentioned…
First, answer why me?First, answer why me?
Why would any one want to buy from
you?you?
Do you:
�Offer a better deal than the
competition?
�Have expertise in that area?�Have expertise in that area?
�Have past experience with the
same topic?
�Provide better customer service ;-)
Once you can answer why the prospect
should buy from you, then you’re a
step ahead of most of your step ahead of most of your
competitors.
I would come with at least 3 – 5
reasons though, so you can really reasons though, so you can really
assert your point.
Once you have your USP, then make
your offer unique to that.your offer unique to that.
Whatever makes you better than the
next guy, make your offer better as next guy, make your offer better as
well.
Marlon Sanders once said it this way:Marlon Sanders once said it this way:
“If�you�really�want�to�have�a�killer�sales�letter,�
take�your�competitor’s�USP�and�turn�it�into�a�take�your�competitor’s�USP�and�turn�it�into�a�
free�bonus.”
Make your competition look like it’s
offer is NOTHING compared to yours… offer is NOTHING compared to yours…
and you’ll win.
Lastly, have your product or bonus (for
an affiliate product) solve a problem.an affiliate product) solve a problem.
People buy things because they have
some kind of problem with something.some kind of problem with something.
We buy food (albeit junk food as well)
because we get hungry.because we get hungry.
We buy electronic gadgets to fight
boredom and to look cool.boredom and to look cool.
Whatever the reason, we have some
kind of problem.kind of problem.
So if your offer solves a problem that
the prospect has, you can be that much the prospect has, you can be that much
more effective…
And you’ll just make more money.And you’ll just make more money.
Got that?Got that?
Time for the last method.Time for the last method.
This one is probably the easiest one ot
understand, but just makes sense.understand, but just makes sense.
Thing number 3: Sell more stuffThing number 3: Sell more stuff
If you are a product vendor, simply sell
more related products to your more related products to your
customers.
If you only have one product, you’ll
most likely never make enough to most likely never make enough to
retire on.
But if you sell a handful, you can tons
more, and you’re much better off for it.more, and you’re much better off for it.
And if you’re an affiliate, simply
promote more affiliate products.promote more affiliate products.
Not each and everyone that comes
along of course, but more.along of course, but more.
Here are some easy ways to sell more
stuff:stuff:
[A] One time offers.[A] One time offers.
Have a OTO on a product page, or even
on a page where you give away a free on a page where you give away a free
product.
[B] Promote to your list.[B] Promote to your list.
It’s actually been proven that the more
you email your list, the better the
response rate… to a certain degree of response rate… to a certain degree of
course.
So promote more products, and tell
your subscribers why they should
check out said product, and how it can check out said product, and how it can
help them.
[C] Create small products to sell.[C] Create small products to sell.
When people here “launch a product”
they think it’s gotta be full-blown they think it’s gotta be full-blown
affiliate product or something.
Quite the opposite. Simply sell short
reports that solve problems and you reports that solve problems and you
may be surprised.
These are just suggestions of course,
but I hope you try something to but I hope you try something to
increase your income!
So in review, here’s what you need to
do:do:
The 3 Ways to Make More Money
•Provide better customer service –
even if you’re an affiliateeven if you’re an affiliate
•Find you’re USP and give a better
offer
•Sell more stuff, more often
And that’s basically it.And that’s basically it.
If you’re interested in finding out how
to find your usp…to find your usp…
Then you should definitely check out
this guide:this guide:
“How to Write a Unique Selling
Propostion”
(Which you can find here – affiliated (Which you can find here – affiliated
link)
http://bit.ly/uspguide
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