Download - 5 marketing tips to master
1. Social Media MarketingWith almost everyone adapting to technology, youcan find everyone on social media now a days.From your kids, all the way to yourgrandparents. Companies have taken notice ofthis and are taking advantage. To date, thereare thousands of social media sites out, most ofwhich offer advertisement space on their site.With more and more companies attempting to buyout this online retail space, it would bebeneficial to any company with a heavy into e-commerce. The opportunities are there, waitingfor companies to pounce.
2. Search Engine Optimization (SEO)
Over the past five years, Google has
evolved and updated its algorithms to
crack down on ‘black hat’ SEO. Google
now favors content based websites and
advertisements rather than link and
word stuffing. Companies need to
understand that SEO will always be
important based on how important it
is to be on Google.
3. Email Marketing
Social media is obviously going to be a major
pipeline for marketing for companies in 2015.
E-mail marketing goes hand in hand with social
media marketing due to the simple fact it
requires for one to have an e-mail if they
sign up for a social media site. According to
Capterra, “When marketed through e-mails,
consumers spend 138% more than people who do
not receive e-mails.” These are just companies
who send out mass e-mails, the opportunities
are endless, you just have to take them!
4. Video MarketingAccording to Business Insider, video marketing will
be very important this upcoming year. Companies who
post videos about products or services are recorded
to have a 64% increase in consumers making
purchases. Also, information in video is
transferred to the brain almost 100,000 times
faster than text. Essentially, people rather watch
videos, not read the text that goes into them. In
December, 2013 alone 52.4 billion videos had been
viewed by Americans. The numbers speak for
themselves, video marketing is a route all
companies should be taking.
5.Go Above And Beyond
It is important to follow these steps
since they will be helpful in your
marketing strategy for 2015. Without
stepping to the plate and keeping up
with new trends, it will be tough to
stay relevant in this competitive
marketplace.