Curate High-Quality Content
Content curation is all about finding the right content for your audience. It’s about sharing
content which your audience will find useful. lt’s NOT about sharing content just for the
sake of sharing.
1
Interact with Other Pages on a Regular Basis
Commenting on other pages can easily get you 5-10 relevant followers per day, provided
you’re doing it the right way.
2
Interact with Followers who Leave Comments & Anyone who Mentions Your Brand
Effective social media marketing is all about making connections and having
conversations. It’s important for your brand to monitor your social presence and interact
with your followers in order to build a loyal following.
3
Social Listening Best Practices
◆ Monitor the mention of your brand or username every single day
◆ Thank your followers when they say something nice about your brand or
product
◆ Respond to negative comments immediately! Don’t let them linger.
Run Targeted Contests
The key to a successful social media contest is choosing a prize or giveaway that is aligned
with the interests of your brand and audience. After all, you wouldn’t want anyone and
everyone to follow your brand.
4
Leverage Custom Audience on Facebook
Use Facebook’s custom audience feature to run ads targeting people in your email list.
These could be people who have subscribed to your blog, downloaded an eBook, or any
other resource from your website.
5
Cross Marketing
Remind your followers (at least once a week) on one network that you’re also on another
network. Facebook even allows you to set up tabs for different social media accounts such
as Instagram, Pinterest, and YouTube.
6
Leverage Facebook Live Videos
Facebook is not just prioritizing videos, it’s prioritizing Live videos. This means that if you
want your content to stand out, a Live broadcast is what you need!
7
Social media is not just an activity; it is an investment of valuable time
and resources.
“- Sean Gardner (@2morrowknight)
Social Media Power Influencer
Thank You!
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