Organizing for Innovation!
David J Bland Friday, September 25, 2015
@davidjbland
@davidjbland
David J Bland!Principal Advisor!Neo San Francisco!
@davidjbland
@davidjbland
@davidjbland
Product Death Cycle!
@davidjbland
@davidjbland http://andrewchen.co/this-is-the-product-death-cycle-why-it-happens-and-how-to-break-out-of-it/
@davidjbland http://thefifthwave.files.wordpress.com/2013/02/sp-index-lifespan.jpg
Lean Startup from Eric Ries @davidjbland
Lean Startup from Eric Ries @davidjbland
start here!
@davidjbland https://medium.com/neo-innovation-ideas/spruce-the-corporate-minimum-viable-product-fc251dc1a424
@davidjbland https://medium.com/neo-innovation-ideas/spruce-the-corporate-minimum-viable-product-fc251dc1a424
@davidjbland https://medium.com/neo-innovation-ideas/spruce-the-corporate-minimum-viable-product-fc251dc1a424
@davidjbland
David J Bland!Principal Advisor!Neo San Francisco!
@davidjbland http://dealbook.nytimes.com/2011/02/24/blockbusters-fall-and-netflixs-rise-in-pictures/?_r=0
@davidjbland
Retention!
@davidjbland
Retention!
@davidjbland
Satisfaction!
@davidjbland
Reduce!
Eliminate! Create!
Raise!
Adapted from https://www.blueoceanstrategy.com/
New Value Curve!
@davidjbland
Reduce!
Eliminate! Create!
Raise!
Adapted from https://www.blueoceanstrategy.com/
Selection!Convenience!
Personalization!Social Sharing!
Customer Help!Rental Cost!
Physical Stores!Late Fees!
@davidjbland Adapted from https://www.blueoceanstrategy.com/
Choose a high retention + low satisfaction opportunity and sketch out your strategy.!
@davidjbland
valu
e!
time!
Horizon 1!Core, ROI, Sustaining Innovation!
@davidjbland
valu
e!
time!
Horizon 1!Core, ROI, Sustaining Innovation!
Horizon 2!Adolescent, New Business!
@davidjbland
valu
e!
time!
Horizon 1!Core, ROI, Sustaining Innovation!
Horizon 2!Adolescent, New Business!
Horizon 3!Disruptive Innovation!
@davidjbland
valu
e!
time!
Horizon 1!
@davidjbland http://www.bloombergview.com/articles/2015-01-21/netflix-and-dvds-still-together
@davidjbland
valu
e!
time!
Horizon 1!
Horizon 2!
@davidjbland http://www.statista.com/chart/2562/2014-emmy-nominations-by-network/
@davidjbland
valu
e!
time!
Horizon 1!
Horizon 2!
Horizon 3!
@davidjbland https://jobs.netflix.com/category/11/jobs
Open positions at Netflix!
Quantitative!
Qualitative!&!
The Lean Startup @davidjbland
Innovation Accounting!A term Eric Ries described in his book, The Lean Startup: To improve entrepreneurial outcomes, and to hold entrepreneurs accountable, we need to focus on the boring stuff: how to measure progress, how to setup milestones, how to prioritize work.!
@davidjbland Adapted from Scaling Lean by Ash Maurya!
@davidjbland Adapted from Scaling Lean by Ash Maurya!
@davidjbland Adapted from Scaling Lean by Ash Maurya!
@davidjbland Adapted from Scaling Lean by Ash Maurya!
@davidjbland Adapted from Scaling Lean by Ash Maurya!
@davidjbland Adapted from Scaling Lean by Ash Maurya!
@davidjbland Adapted from Scaling Lean by Ash Maurya!
@davidjbland Adapted from Scaling Lean by Ash Maurya!
As a team, identify which metric is the riskiest assumption.!
@davidjbland
Holding Accountable!
Giving an Account!
Corporations don’t lack ideas, instead they have trouble deciding which ones to invest in.!
@davidjbland
@davidjbland
@davidjbland
opportunity!
@davidjbland
opportunity!
@davidjbland
opportunity!
@davidjbland
opportunity!
@davidjbland The New Yorker
Daily Standups!- Daily frequency!- Cross functional team!- 15 minutes!- What is our daily goal?!- What experiment tasks are we working on?!- Who is blocked or needs help?!
Team Ceremonies!
@davidjbland The New Yorker
Review / Planning!- Weekly or Bi-Weekly frequency!- Cross functional team + stakeholders!- 60-90 minutes!- Share what we’ve learned with stakeholders!- What experiments do we want to run next?!- Using data to shape the short term strategy!
Team Ceremonies!
@davidjbland The New Yorker
Pivot / Persevere / Kill!- Bi-Monthly or Quarterly frequency!- Cross functional team + stakeholders!- 90 - 120 minutes!- What have we learned overall?!- Do we want to pivot / persevere / kill?!
Team Ceremonies!
@davidjbland
Recap!
@davidjbland
What is designing for innovation?!
@davidjbland
What is designing for innovation?!
Using actionable strategy tools that not only define what you’ll do, but what you won’t do.!
@davidjbland
What is designing for innovation?!
Using actionable strategy tools that not only define what you’ll do, but what you won’t do.!
Empowering teams to give an account with leading indicators (i.e. traction metrics).!
@davidjbland
What is designing for innovation?!
Using actionable strategy tools that not only define what you’ll do, but what you won’t do.!
Empowering teams to give an account with leading indicators (i.e. traction metrics).!
Creating urgency and expectations with incremental funding on Horizon 3.!
@davidjbland
Q&A!
