Festival ShoppingFacts 2016
Peak Traffic
74.36 Million hits
10000000
20000000
30000000
40000000
50000000
60000000
70000000
80000000
01/1
0/20
16
02/1
0/20
16
03/1
0/20
16
04/1
0/20
16
05/1
0/20
16
06/1
0/20
16
07/1
0/20
16
08/1
0/20
16
09/1
0/20
16
10/1
0/20
16
11/1
0/20
16
12/1
0/20
16
13/1
0/20
16
14/1
0/20
16
15/1
0/20
16
16/1
0/20
16
17/1
0/20
16
18/1
0/20
16
19/1
0/20
16
20/1
0/20
16
21/1
0/20
16
22/1
0/20
16
23/1
0/20
16
24/1
0/20
16
25/1
0/20
16
26/1
0/20
16
27/1
0/20
16
28/1
0/20
16
29/1
0/20
16
30/1
0/20
16
31/1
0/20
16
Edge
hits
Date
GOOGLE CHROME
Majority of online shoppers on
Majority of online shoppers use
ANDROID OS
Attack via secure connections (HTTPS)
(Low Orbit Ion Cannon)27% LOIC
(Remote File Inclusion) 21% RFI
Easily accessible open source application used to launch
denial service attack
A common vulnerability that affects web application relying
on script in run time
PHP Remote File Attack
IE XSS Attack
3%
1%
SQL Authentication Bypass Attack
1%
Bash Command Injection Attack
1%
LOIC Attack
27%
RFI Attack
21%
Cross-site Scripting (XSS) Attack
12%
Malicious MySQL Query
7%
Attack on Wordpress systems
4%
Sources:
Akamai Retail Net Usage Index, Akamai Research
Data from Akamai Platform 1st Oct 2016 to 31st Oct 2016
Copyright 2016 Akamai Technologies. All Rights Reserved.
INDIAof online shoppers are
MOBILE70%
4X
37%
19.1 Million hitsAverage Traffic
MAJOR RETAILER SALES WEEK
Traffic on 2nd October Coinciding with
91.3%3.5%
0.5%
2.2%
0.5%
India
USA
Singapore
Germany
Australia
of eCommerce Traffic came from Outside India9%
63% HTTP
37% HTTPS
31%
5%7%Android
Firefox
Chrome
Android iPhone OS
Windows
DalvikMac OS
LINUX Okhttp
65%
5%24%
24%
27%1%
1%
