Transcript

APIs as the lynchpin

Standardization, Disruption, and Innovation

Ed Anuff, SVP Strategy Apigee 5/19/2016

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shipmap.org by https://www.kiln.digital

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https://resource? parameter

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The Center for Global Enterprise https://thecge.net

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High business impact APIs

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Unlock the most critical

data /services

Deliver high value use

cases

Drive ecosystem adoption

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>100 partners

40M 3rd party users

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«  33M downloads «  #3 most downloaded

consumer app 2015

«  SXSW Appy Award 2013

«  Apple “Top App” 2012 & 2013

«  Forbes Top retail app «  Webby Award Best

integrated mobile experience 2013

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Store + mobile + online spend 6X more than store-only customer

500k fitness & medical devices connected to healthy rewards program

«  33M downloads «  #3 most downloaded

consumer app 2015

«  SXSW Appy Award 2013

«  Apple “Top App” 2012 & 2013

«  Forbes Top retail app «  Webby Award Best

integrated mobile experience 2013

6X spend

500k smart

devices

Real medical efficacy

Significant improvement in diabetes and hypertension outcomes

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New channels

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2B

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ONE

2B

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Discovery services across 33 operators

2B

Mobile Connect Pilots – Identity Authentication Use Cases

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Fraud detection

Access to public services

Bank

Post Office Telcos

Identity Authentication

One More Thing… India launches Unified Payments Interface (UPI) April 13, 2016

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Payment Services Directive 2 - Solution

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Thank You


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