Download - Apmetrix Sales Deck for Mobile
DATA MANAGEMENT SIMPLIFIED
A mobile data mobile management
platform delivering next generation
business intelligence that automates
data collection and increases revenues
We tell you more than just what happened…we tell you WHY.
What We Do
Not anymore……
Remember the old saying….
"Half the money I spend on advertising is wasted; the trouble is I don't know
which half.“ – John Wanamaker
We allow clients to easily understand what types of earned,
paid and owned media drives maximum revenue... all in one,
easy to use, real-time customizable platform.
What We Do For Our Clients
Clients use that data and our tools to gain deep
insights into customer behavior using multi-channel
analytics and automated messaging to drive more
revenue for their business.
Our platform saves companies thousands of dollars
every month by automating their entire data
collection, aggregation and visualization
infrastructure across all devices in one platform.
For ExampleQUESTION:
Which social media channels
are driving installs and
revenue for my product?
Lots of installs
Twitter is outperforming!
Revenue spike!
Why?
Push notifications and
Facebook campaigns
outperforming!
CONCLUSION:
Installs were primarily driven by
Twitter.
Revenues occurred two weeks
later.
Push Notifications and Facebook
campaigns were the main cause.
We optimize marketing spend and maximize
revenues by targeting channels that are working
Apmetrix Brings It All Together In One Place
We solve the problem by automating data
collection from virtually anywhere and combining
multiple “channels of information” all in one
place
Enterprise grade platform allows
clients to easily view data in real
time
Fully customizable reports allow
clients to view data their way
Comprehensive Features and Functionality
Mobile App Access
(iOS, Android)
Email Alerts
Based on any KPI tracked
Apmetrix for Excel
(bidirectional data access,
automated email reporting)
Apmetrix for Tableau
(full support for ODBC and JDBC
compliant visualization tools)
Predictive Analytics
(Predict lifetime revenue, user churn
and more)
Social Collaboration
(Share reports to other users,
departments and offices around the
world)
Automated Marketing
Unlimited Push Notifications to Mobile
Devices
Full Cross Platform Support
SDK’s are super small to fit in thousands
of devices
Detect Pirated Apps
Include or reject fraudulent user
traffic
Proximity Beacon Support
Send relevant messages to users
by location
How We Are Different
We deliver automated
data management and
cross-channel business
intelligence for real-time
decision support for all
platforms and devices
And Even Fully Customizable Reports
Rolling 30 Day Unique Users
World User Maps By Region
UI Heat Maps
User Acq. Campaigns
Automated Messaging & Rewards Example
Claim your FREE tickets
NOW!!!
SportsNow
GOAL: Send a message to users who are based in Europe, have an iPhone 6
and have not used the app in seven days, informing them they have a special
gift waiting for them TODAY ONLY!
ACTION: Send an automated message on day seven.
MESSAGE SENT!
Message
Received
Users receive relevant messages and due to the analytics proactively
monitoring
Automated “triggers” send individualized messages in any language
Targeted messaging means players are engaged and retained
Segmentation and Funnels
Real-time funnel
tool allows for the ability to
drill down and easily define
user segments
Create and customize
push notifications for
multiple mobile platforms
Message all current users
or just new users when
they exhibit this specific
behavior.
Fully Customizable Platform
Drag and drop
data from over
100+ sources
Visualization of
data is
customizable and
all in real time
Easy to use dynamic filters
Simple
menus
Feature Comparison
FEATURES
Collect basic analytics and custom events
Show real time ARPU and key metrics
Collect data from any third party source
Unlimited push notifications and scheduling
Social collaboration support
iOS and Android native apps
Custom Excel and Tableau add-in module
Customizable interface and dashboard for unlimited report
variations
Support for custom segments
Support for detecting fraudulent app data
Email alerts for monitoring any KPI’s
Ability to correlate disparate data
Predictive analytics
Proximity beacon support for rules based push notifications and
messaging
Multitenant Architecture / Technical Overview
Correlate online and offline data
All data is ETL processed in real
time
View data in many ways across
multiple access points
Data collection is redundant and can
be rebuilt anytime