Download - Attracting and engaging your online audience
Attracting & Engagingyour Online Audience
by Marco Ayuso
Monday, May 30, 2011
3 rules
“Selling to people who actually want to hear from you is more effective than interrupting strangers who don't.”
Seth Godin
Monday, May 30, 2011
It takes timeSocial Media is not magic
How much are you going to wait?
Monday, May 30, 2011
It's all about peopleSocial = People
Business = People
Your customers are not numbers...They are people
Monday, May 30, 2011
The more you give, the more you get
You give value, you get value
If you're not doing it, someone else is
Monday, May 30, 2011
¿Now what?
Monday, May 30, 2011
The Formula to Attract new Customers Online
Monday, May 30, 2011
Website +Monday, May 30, 2011
Website + Traffic +(atracting)
Monday, May 30, 2011
Website + Traffic + Relationship(Engaging)
Monday, May 30, 2011
Website + Traffic + Relationship
Monday, May 30, 2011
How do you stand out from the crowd?
Be relevant
Be authentic
Be there
Monday, May 30, 2011
The KLT factor
Know
Like
Trust - pay attention to the trust gap
Monday, May 30, 2011
The Experience Gap
People are driven by emotions.
Are you creating emotions?
Not only "what" you do, but "how" you do it matters
Monday, May 30, 2011
On transparency and authenticity
Know
Like
Trust - pay attention to the trust gap
Monday, May 30, 2011
La fórmula para atraer más y mejores clientes por Internet
Sitio Web + Tráfico + Relaciones(Propuesta Irresistible) (Audiencia hambrienta) (Enamorar al cliente)
Monday, May 30, 2011
MARCO AYUSOwww.AtraccionDeClientes.com
www.MarcoAyuso.com
@MarcoAyuso
Monday, May 30, 2011
