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Blogging 101Building WFSEs Online Community
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Bloggers speak truth to power and are
starting to fill the checks and balances role
formerly performed by the conventional
press. The best in blogging pursues the
truth, with fact-checking comparable to the
best of the press.
- Craig Newmark, founder of Craigslist.org and HuffPost blogger
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What is a blog?
The word blog comes from web log
Originally an online journal Updated frequently
Implies a community - writers and readers
Chronological entries called posts
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In summary:
Blogs help people share information
and connect with people who share
interests
Blogs are an opportunity to set the
record straight
Blogs are inclusive, they let everyoneparticipate
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Why blog? Pew (4/2009) reports that 63% of adult
Americans now have broadband
service. 35% of adults belong to a social
network.
This is up from 54% in 2007
Applying these statistics, its possiblethat 23,750 WFSE bargaining unitmembers have internet at home.
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Who blogs?
Academics, advocates
Businesses, special interest groups
Non-profits, political organizations
Watchdog organizations
Artists, musicians, poets
Families, bookclubs, and pet lovers
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Category by age group (%)
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WFSEDemographics
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Getting back:
Blogs help people share information
and connect with people who share
interests
Blogs are an opportunity to set the
record straight
Blogs are inclusive, they let everyoneparticipate
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Interpreters United
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Federation
Blog
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LPA
PoliticalBlog
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Presidents
Blog
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Blog types Unifying a community around a single
objective
Presenting news and allowing for
viewer commentary (alternate vehicle)
Presenting commentary and debating
the issues
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Bargaining Unit & Committee
Blogs Corrections News Blog
Natural Resources
Natural Resources Task Force blog
Natural Resources Policy Committee
Ecology News Blog
IT Shared Services Next Wave
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Building an online community
Courage
Honesty Presence
Ability to differentiate rightaction from wrong
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7 Deadly Sins
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Pride Humility Grim reaper of
social media sins
Cant admit youare wrong
Defend flawed
positions Spin facts to
convince others
Ok to make a
mistake
Accepting you arewrong - priceless
If clarifying
response is notimmediate or
genuine - all hell
breaks loose.
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Gluttony Temperance Too much too fast
Find themselves
swamped,
ineffective and
wasting
everyone's time.
Add value tocommunities you join
Do not pushmessaging.
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Sloth Diligence Lazy
Never posts
comments, new
content or value
Failure to join the
conversation
Dedicated time
If the effort is not a
passion, the creativitywill dry up
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Envy Kindness Jealous of others
success
Failure to build a
strong network
If a tree falls in the
forest . . .
Put yourself in theconversation
Genuine
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Greed Charity Fakes
Flacks
Put yourself in theconversation
80/20 rule Truth tellers
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Lust Self Control Superficial praise
Smoochy
comments
Skill, tact andcommon sense
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Wrath Forgiveness Uncontrolled
feelings of hatred
and anger thatstream out vile
only meant to tear
someone orsomething down.
Resist publiclyberating an individual
or organization Dont personalize
anything
No name calling
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Remember
"Fear is the path to the dark side.
Fear leads to anger.
Anger leads to hate.
Hate leads to suffering,"- Yoda.
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Helpful Tools Commenting
Examples
Logins Guidelines
RSS Readers Google reader demonstration
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We appreciate our readers Keep comments on topic - any comment that appears to be off-
topic will be edited or deleted.
Profanity - were PG13 here. Moderate language is allowed, but
we reserve the right to edit out anything offensive. Personal attacks - personal attacks on the authors or other
commentators will result in an immediate ban.
Editors right - While we encourage comments that challenge or
offer constructed criticism, we reserve the right to edit or remove
any post, and to ban a user.* External linking - external links are ok, if they are relevant to the
original post and your comment. Simply linking to your own site
will be frowned upon.